Miltos Botchan Ressha Àpótí Ìṣàkópọ̀ Ṣokoléètì láti ọwọ́ Yuta Takahashi jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2021 Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
WúràÌdìpò· 2021
Miltos Botchan Ressha Àpótí Ìṣàkópọ̀ Ṣokoléètì
látọ̀wọ́ Yuta Takahashi
Oníbàárà: Miltos
Aṣẹ́gun Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #120283Àpẹrẹ Náà
Nípa Miltos Botchan Ressha Àpótí Ìṣàkópọ̀ Ṣokoléètì
Miltos Botchan Ressha jẹ́ àpótí ṣokoléètì tí a ṣe fún ìfọwọ́sowọ́pọ̀ láàárín ọkọ̀ ojú irin kan tí ó ní ìtàn tó ju ọdún 130 lọ àti oníṣẹ́ ṣokoléètì kan. Àpótí náà ni a fi bébà dáradára aláwọ̀ ewé dúdú ṣe, àwọ̀ kan tí ó tọ́ka sí àwọ̀ ọkọ̀ ojú irin náà àti sí ṣokoléètì matcha. A tún ṣe àwòrán ọkọ̀ ojú irin náà pẹ̀lú ìtẹ̀wé fọ́ílì dúdú aláìdán, lórí ìpìlẹ̀ àwọn fọ́tò ọkọ̀ ojú irin gidi náà. Àmì àpẹẹrẹ àti orúkọ ọjà náà ni a fi fọ́ílì wúrà aláìdán tẹ̀. Ṣokoléètì náà ni a gbẹ́ àwòrán maapu ìrìnàjò tí a yà bí ojú ọ̀nà arínkinkin sí. Káàdì kan tí a so mọ́ ọn ṣàlàyé ibùdó kọ̀ọ̀kan àti ọ̀nà ìrìnàjò náà.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Wúrà A' Design Award
Miltos Botchan Ressha Àpótí Ìṣàkópọ̀ Ṣokoléètì jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Miltos Botchan Ressha Àpótí Ìṣàkópọ̀ Ṣokoléètì yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Miltos Botchan Ressha Àpótí Ìṣàkópọ̀ Ṣokoléètì ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- A collaborative product and package between a locomotive with more than 130 years of history and an up-and-coming, well acclaimed chocolatier. The package's form has a sense of luxury reminiscent of perfume, with precise train drawings that would make fans groan reproduced with foil stamping. The deep green of the package symbolizes the trade color of the train and the color of matcha chocolate. The chocolates are decorated with the motif of an actual route map, adding a touch of playfulness.
- Ìwọ̀n àti Àpò
- Box: 101.6mm x 101.6mm x 12.7mm (Uses deep green fine paper. The locomotive is matte black foil stamped. The logo and product name are stamped with matt gold foil.)
Card: 250mm x 83mm
Chocolate: 76.5mm x 76.5mm x 5.5mm - Àwọn Àkọlé
- Branding, Packaging, Chocolate, Foil stamping, Maze, Food, Art deco, Japan
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- It has been manufactured with accuracy, artistry and entertainment. The trains are drawn with respect for railroad fans and its history, based on photographs of the actual trains taken by the designers themselves. The printing uses matte black foil stamping to express the train's calm texture. The line width seeks maximum tenuity through repeated trial production. The lines and logos engraved on the chocolate are designed to have a depth measurable in microns, so that beautiful shadows appear.
- Ìpèníjà Àpèsè
- The most difficult task is to accurately reproduce the design applied to chocolate. Many trials were made to engrave an accurate pattern on the chocolate, which crumbles easily, giving it an artistic finish. Keeping in mind that the role and beautiful form of the train exist when it's running, the drawing of the train is arranged so as to surround the package, and the static package expresses the dynamic role of a train that has been running for many years.
- Ìwádìí
- The elements necessary to raise chocolate to gourmet status without compromising essence are being researched. A conclusion was reached about how fragrance is an important component, and a package produced that creates an impression of perfume. This locomotive, rugged but with a petite and cute side, is expressed through drawings and a maze of maps. The mechanical and cultural features have been extracted to create something to be enjoyed by children and adults alike.
- Ìmísí
- The creator was inspired by two people who produce things without compromise. The original appearance of the train is accurately reproduced in the package. Through the elements of design that capture the locomotive's steampunk feel in a good way, one can enjoy its original charm. The chocolate has a playful design to it that expresses the route on which the train runs as a maze. The contrast and fusion of two different designs is related to their collaboration.
- Àkókò Iṣẹ́ Àkànṣe
- The project started in Japan in July 2019 and ended in February 2020. It was announced in September 2020.
- Ìlànà Ìṣiṣẹ́
- It was designed to give the consumer a cultural experience that will improve their life by eating this chocolate. The perfume-inspired packaging takes them to a new frontier, to enjoy the mellow aroma of chocolate made from real cocoa. By consuming it while enjoying the maze, they can visit the route and background of the areas and cultures where the train runs. In addition, each stop and route map is explained on the attached card. Eating enhances creativity, leading to a time of refinement.
- Àwọn Ọmọ Ẹgbẹ́
- Art Director: Yuta Takahashi
Designer: Yuta Takahashi
Photographer: Yuta Takahashi - Ìfọwọ́sí Àwòrán
- Image 1: Photographer Yuta Takahashi, 2020
Optional Image 1: Photographer Yuta Takahashi, 2020
Optional Image 2: Photographer Yuta Takahashi, 2020
Optional Image 3: Photographer Yuta Takahashi, 2020
Optional Image 4: Photographer Yuta Takahashi, 2020
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