Uyilo olubizwa ngokuba yi-Gujinggong Utywala olwenziwe ngu-Cheng Tian Sheng ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Legolide le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IgolideIpakheji· 2020

Gujinggong Utywala

ngu Cheng Tian Sheng

Umxhasi: Yuto

Umwini we-Ibhaso Legolide le-A' Design Award Kudidi Lwe-Ipakheji

63,291

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#99904

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Gujinggong Utywala

Amabali enkcubeko anikezelwa ngabantu abekwa kwiphakeji, kwaye iipateni zokusela kwedrako ziyatsalwa kakuhle. Inamba iyahlonitshwa eTshayina kwaye ifanekisela ubuntu. Emzekelisweni, Ijoka liphuma liza kusela. Kuba itsalelwa yi wayini, ihambahamba ngebhotile ye wayini, yongeza izinto zesintu ezifana neXiangyun, isigodlo, intaba kunye nomfula, oqinisekisa imbali ye-Gujing ye wayini yetyala. Emva kokuvula ibhokisi, kuya kubakho ungqameko lwephepha lekhadi elinemifanekiso ukwenza ibhokisi ibe nomphumo wokubonisa emva kokuvula.

Ukuqatshelwa

Malunga ne-Ibhaso Legolide le-A' Design Award

Gujinggong Utywala ngumphumeleli weIbhaso Legolide le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo yeklasi yokuqala, ephawulekayo nentle. Abaphumeleleyo beGolide ziimveliso ezintsha kakhulu, ezinombono ongaphaya nezikhazimlayo ezibonisa ubuchule, ubulumko nobuchule babayili bazo. Gujinggong Utywala iyathenjwa ukuba ibe yimveliso edunyiswe kakhulu, ebeka umkhwa nekumgangatho wesikhumbuzo enikela ixabiso elingazange libonwe. Lo myilo uphumeleleyo weIbhaso Legolide le-A' Design Award yiprojekthi emangalisayo nehlonelwayo eluncedo kakhulu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Gujinggong Utywala idala iimvakalelo ezinzulu zonqweno, ivusa umdla, ikhuthaza ukuyila kwaye iyasikhwebela.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Packaging in the structure of more innovation and try. Considering the actual function and display effect of the package, we can fully feel the cultural orientation and excellent quality of the product when opening the package, and convey the unique flavor of the wine through Chinese illustration.
Imilinganiselo nePakishini: Width (200 mm) x depth (120 mm) x height (280 mm),Bottle capacity 500ml
Iithegi: Liquor, tradition， Folk tradition，Illustration，nongovernmental
Ubuchwepheshe Bokuvelisa: This wine bottle is made of ceramics. Nine lines on the front represent the number 9, and five lines on the back represent the number 5. The ancients believed that nine is the largest of the odd numbers and has the highest significance, while five in the middle of the Yang number means harmony. Once the two numbers are combined, it means dignity, harmony and auspiciousness.
Umngeni Woyilo: Try to use the story illustration to reflect a kind of liquor, it will be different from the traditional Chinese liquor. Some traditional consumers will not accept such novel packaging. So want to make bold innovation attempts.
Uphando: Draw a picture with the story of a dragon coming out to drink. On the positive side of the package, it shows that the Chinese dragon is auspicious, the people like it, and the people expect the dragon to appear. The taste of this wine can make the Dragon come out to drink and people will remember it. After opening the box, there are also layers of cardboard paintings inside, which can be placed at home for display.
Inkuthazo: In ancient China,it is said that the dragon can walk through clouds and rain, eliminate disasters and bring down blessings, symbolizing auspiciousness. It has always been the Chinese traditional custom to pray for peace and harvest by dragon dance. With the creative point of dragon drinking, the China’s wine culture has been inherited for thousands of years. Meanwhile, the cultural background and product quality of GuJingGong wine can be acknowledged by the public.
Ubude Beprojekthi: The project started in Shenzhen in April 2019 and completed in Shenz in December 2019
Ukuhamba Komsebenzi: The packaging is opened in one piece, and when you press the button and open the box, the neto and the bottle will automatically rise, and the multi-layer cardboard illustration is displayed at the same time. The packaging can be produced by automated machines without manual labor, which is optimized in terms of production cost and production cycle. The packaging illustrations are printed on environmentally friendly paper, which can be reused and recycled to reduce some pollution.
Amalungu Eqela: Designer：CHENG TIAN SHENG
3D：YAO QI QIANG
Engineer：ZHANG HUA MING