Graceful Ode Ukupakishwa Kotywala ngu-Chengdu Stone Design Co., Ltd

Uyilo olubizwa ngokuba yi-Graceful Ode Ukupakishwa Kotywala olwenziwe ngu-Chengdu Stone Design Co., Ltd ngumwini obekekileyo webhaso elinobukhazikhazi le-2025 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2025

Graceful Ode Ukupakishwa Kotywala

ngu Chengdu Stone Design Co., Ltd

Umxhasi: Jiangsu King’luck Brewery Joint-Stock Co. Ltd

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

26,330

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#164157

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Graceful Ode Ukupakishwa Kotywala

I-Graceful Ode luluhlu lokupakishwa kotywala olukhuthazwe yimibongo yaseTshayina nobugcisa bokubhala ngesandla (calligraphy). Imixholo emithathu ithiywe ngokwe-feng, ya kunye ne-song, iindidi ezintathu zemibongo yaseTshayina. Ibhotile nganye ithwele uphawu lwayo lwesiTshayina ngendlela enemilinganiselo emithathu, idityaniswe nemizobo ethe tyaba ekhumbuza ubugcisa bokubhala ngesandla kwiphepha lerayisi kwaye yongeza ubunzulu obuvakalayo xa uchukumisa. Isiciko sibunjwe ngokweenduli ezithambekileyo, sinamazinyo phezulu. Umbala umisela isimo somxholo ngamnye: uhlaza olutshintshayo lwe-turquoise, i-beige efudumeleyo kunye nomthubi omnyama. Olu luhlu lufanele iindibano zosapho, amatheko oshishino kunye nemibhiyozo esesikweni.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Graceful Ode Ukupakishwa Kotywala ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Graceful Ode Ukupakishwa Kotywala iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Graceful Ode Ukupakishwa Kotywala yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The liquor packaging series, with its themes named after three typical classifications of Chinese poetry, namely feng, ya and song, innovatively integrates the three Chinese characters, ancient calligraphy and modern craftsmanship. It stands as a pioneer in its kind, seamlessly blending practicality and traditional culture, whereby users can deeply experience the charm of Chinese poetry and calligraphy when they are drinking the liquor.
Imilinganiselo nePakishini: product dimensions, 104 mm x 110 mm x 310 mm, 310 mm x 120 mm x 310 mm
Iithegi: traditional culture, Chinese poetry, cultural spread, shape of rolling hills, Chinese poetry classifications
Ubuchwepheshe Bokuvelisa: The bottle cap inspired by rolling hills boasts serrations on the top, which symbolize the beautiful rhythm of poetry and echo the passion of ancient literati for climbing high and composing poems, expressing respect for and thinking on traditional culture. The themed bottle body takes the corresponding Chinese character as the core. 3D characters paired with horizontal textures, reminiscent of Chinese calligraphy on rice paper, offer a unique tactile experience and a sense of visual depth.
Umngeni Woyilo: The challenge was to capture Chinese traditional cultural essence while catering to modern aesthetic preferences. The design team has integrates three typical classifications of Chinese poetry into its design, and introduced ancient calligraphy to the three Chinese characters, while also adopting horizontal textures. Such fusion of traditional elements and modern craftsmanship makes the packaging series a piece of art that embodies traditional culture and showcases distinctive visual appeal.
Uphando: Through in-depth study of six principles in the Shijing and Chinese calligraphy, the packaging series innovatively integrates three typical classifications of Chinese poetry and ancient calligraphy with modern aesthetic trends and craftsmanship, striking a balance between cultural significance and artistic allure. It not only expresses respect for Chinese traditional poetry and calligraphy, but also brings something new to modern drinking culture.
Inkuthazo: The packaging series, inspired by ancient literati gatherings centred around liquor drinking and poem composing, subtly integrates three typical classifications of Chinese poetry into its design, which introduces ancient calligraphy to the three Chinese characters, creating a unique visual symbol that marries powerful Chinese calligraphy and elegant Chinese painting. In this way, it is not merely a container of fine liquor, but a piece of art with the unique charm of Chinese traditional culture.
Ubude Beprojekthi: The product was designed in January, 2024 in Chengdu, and launched in August, 2024 in China.
Ukuhamba Komsebenzi: The packaging series uses various colors to highlight a unique tone of different themed packaging, adaptable to diverse scenarios. The feng utilizes the gradient turquoise green that exudes freedom and inclusiveness, suitable for friend gatherings or family reunions. The ya designed with the warm and calm beige is an ideal choice for business banquets or gifts. The dark yellow song creates a noble, solemn atmosphere, which is applicable to major events such as festivals and weddings.
Amalungu Eqela: Yang Shi, Ying Zhang, Shuyu You, Rui Jiang, Tingting Fei, Xiaodie Zhou