Uyilo olubizwa ngokuba yi-Mohanii Ubuntu Bophawu olwenziwe ngu-Wei Sun ngumwini obekekileyo webhaso elinobukhazikhazi le-2023 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IsilivereIgrafiki· 2023

Mohanii Ubuntu Bophawu

ngu Wei Sun

Umxhasi: DOTONE Brand Design

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Igrafiki

44,332

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#142914

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Mohanii Ubuntu Bophawu

IMohanii bubuntu bophawu obenzelwe iphawu lefashoni elinengcambu kwinkcubeko yasempuma. Ilogo isekelwe koonobumba besiLatin, ababunika uphawu itoni elula neyamazwe ngamazwe. Unobumba u-M ngumfuziselo ongundoqo kwaye ubhekisa kwi-inki, edibanisa olu phawu nokubhala ngobugcisa kwesiTshayina. Iifomu zeserif kunye nemigca yomda zidityanisiwe kwaye zatolikwa ngokutsha. Oonobumba u-M no-H bagxininisiwe, ngelixa abanye oonobumba benciphisiwe, ukuze kwenziwe amaleko abonakalayo. Lo mfuziselo unokuphindwa, wahlulwe uze udityaniswe ngokutsha, kwaye unokusetyenziswa kuyo nayiphi na indlela yokusasaza.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Mohanii Ubuntu Bophawu ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Mohanii Ubuntu Bophawu iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Mohanii Ubuntu Bophawu yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The Mohanii logo is dominated by English, reflecting the international simplicity and tonality; it is simplified and linked through the image of Chinese calligraphy, and the M is innovatively used as the core identification symbol and integrated into the oriental humanistic spirit.
MOHANII combines and reinterprets serifs and isolines. Symbols strengthen M and H, and weaken other characters to form visual layers, so that they form a unified image energy field.
Imilinganiselo nePakishini: The size of the brand logo is not uniformly stipulated, and the size can be set by itself according to the actual production.
Iithegi: Brand Design, Logo Design, Brand Identity, Fashion Branding, Geometric Art
Ubuchwepheshe Bokuvelisa: M corresponds to ink, which is the core identification element of the brand and the spiritual carrier of the brand. The design uses the humanistic core as the strength to superimpose the brand height, has a unique texture and extended vitality, and implants cultural genes into the brand identity. It can be repeated, broken up, composed and integrated into abstract oriental elements, and can be applied to any medium.
Umngeni Woyilo: There are two challenges to face. One is how to creatively excavate a unique brand visual language in an international style, penetrate and implant the brand cultural genes, and establish a differentiated, exclusive and recognizable industry identity for the brand. The second is how to build a bridge of communication between brands and users, and convey the cultural connotation behind fashion products, so as to give the realization of brand value as a fulcrum.
Uphando: Mohanii is a fashion pioneer brand positioning the core of the oriental spirit. Based on the vision of "high-end experimentation", Mohanii is committed to building a brand in multiple dimensions such as culture, art, business, and fashion trends. With the brand tenet of "continuously providing consumers with fresh experiences through visual innovation", it actively explores the possibilities between aesthetics and commerce. Therefore, it is necessary to establish a new fashion brand identity that is unique and has avant-garde artistry.
Inkuthazo: Drawing inspiration from Chinese ink and wash, we designed a brand symbol with vitality and "sportiness" for the brand, which can be broken up, reconstructed and integrated with abstract oriental elements. The design is based on plane composition, postmodern abstraction as the form of expression, based on fashionable geometric shapes, integrates oriental culture to interpret black and white classics, and finally forms a visual image with avant-garde artistry and commercial recognition.
Ubude Beprojekthi: The project started in Shenzhen in December 2020 and completed in Shenzhen in July 2021.
Ukuhamba Komsebenzi: Through the personalized use of brand logos in different media, consumers can bring different fresh visual experiences and perceive the unique texture and extended vitality of brand logos. For consumers, consumption is also an appreciation of aesthetic life. This kind of consumption behavior based on aesthetics will increase people's attention to traditional culture and generate continuous links.
Iipathenti: All copyrights DOTONE Brand Design,2020
Amagunya Emifanekiso: Image #1-#5
Designer,Wei Sun,2020
Designer,Mingran Wu,2020