Kum-Kum Ukupakishwa Kwamanzi ngu-Backbone Branding

Uyilo olubizwa ngokuba yi-Kum-Kum Ukupakishwa Kwamanzi olwenziwe ngu-Backbone Branding ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Legolide le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IgolideIpakheji· 2021

Kum-Kum Ukupakishwa Kwamanzi

ngu Backbone Branding

Umxhasi: Backbone Branding

Umwini we-Ibhaso Legolide le-A' Design Award Kudidi Lwe-Ipakheji

47,755

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#111780

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Kum-Kum Ukupakishwa Kwamanzi

Ibhotile inamathontsi alinganayo kumacala ayo omane, amabini ajonge phezulu kwaye amabini ajonge ezantsi, abumba ubume bamanzi kugxininiso lwawo oluguquguqukayo. Ngokubhekiselele kwileyibhile kunye ne-logo, i-Backbone Branding idale indibaniselwano yelebula kunye nebhotile egcweleyo, ebonisa ukungafihli kunye neplastiki yamanzi kwi-dynamics yayo. I-tint eluhlaza okwesibhakabhaka yeleyibhile yangasemva idityaniswa ngokufanelekileyo kunye nebhotile kwaye, ngenxa yokukhanya okukhanyelayo kulwelo, yenza ibhotile ibonakale, kunye nelogo emhlophe yebrand kwileyibhile ebonakalayo ibonakala ngenxa ye-blue-tinted. ileyibhile ngasemva.

Ukuqatshelwa

Malunga ne-Ibhaso Legolide le-A' Design Award

Kum-Kum Ukupakishwa Kwamanzi ngumphumeleli weIbhaso Legolide le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo yeklasi yokuqala, ephawulekayo nentle. Abaphumeleleyo beGolide ziimveliso ezintsha kakhulu, ezinombono ongaphaya nezikhazimlayo ezibonisa ubuchule, ubulumko nobuchule babayili bazo. Kum-Kum Ukupakishwa Kwamanzi iyathenjwa ukuba ibe yimveliso edunyiswe kakhulu, ebeka umkhwa nekumgangatho wesikhumbuzo enikela ixabiso elingazange libonwe. Lo myilo uphumeleleyo weIbhaso Legolide le-A' Design Award yiprojekthi emangalisayo nehlonelwayo eluncedo kakhulu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Kum-Kum Ukupakishwa Kwamanzi idala iimvakalelo ezinzulu zonqweno, ivusa umdla, ikhuthaza ukuyila kwaye iyasikhwebela.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The uniqueness of the project lies in the fact that it is difficult to figure out where the structure of the bottle has started and where it has ended.
The structure, design, selected colors, transparency, label, and logo - all form a solid entity with the water inside.
When rotated the bottle transforms into a drop of water in movement.
Imilinganiselo nePakishini: Width 65mm x Depth 55mm x Height 320mm
Iithegi: water, transparency, minimalism, structure, packaging, design, dynamics
Ubuchwepheshe Bokuvelisa: PET bottle
Transparent label
Umngeni Woyilo: Our goal was to showcase the characteristics of water and make them emerge through our design. It needed to be different and stand out from the other brands.
The technology for this new structural design manufacturing is new in Armenia. Initially, the bottle is not cylindrical, its design has a shape similar to a rectangular prism with a droplet-like shape inside it. Whenever we created the design, it faced some difficulties in printing houses and we were compelled to change it 2 times, after which the printing house ordered a new printing machine to be able to get the result according to the design.
Uphando: Many experiments have been conducted to make this plastic bottle reflect the characteristics of water and make them emerge through our design. The structure of the bottle has been created per consequence of observation of the water in its dynamic state: its movement has become the structure of our bottle.
The label and logo, are designed in order to help show the transparency and plasticity of the water in its dynamics.
Inkuthazo: The inspiration was drawn from the unique attributes of water, from its transparency to minimalism and its appearance as a droplet when it is in a dynamic state.
Therefore, the form of the falling water droplet was incorporated into the design of the bottle, giving the whole structure a dynamic shape.
Ubude Beprojekthi: The project started in September 2019 in Yerevan, Armenia, and finished in February 2019.
Ukuhamba Komsebenzi: It breaks the all-known stereotypes of the water bottle and gives tribute to the water by being the simulation of the form and transparency of the water.
Amalungu Eqela: Creative Director: Stepan Azaryan
Designer: Mariam Stepanyan
Content Writer: Grace Jerejian
Video Maker: Levon Manukyan
Video Editor: Levmotion
Amagunya Emifanekiso: All photo credits to Backbone Branding
Video Credits: Levon Manukyan, Kum-Kum, 2019
Video Editor: Levmotion