2000 Meters Primary Function: Ipakethe Yeti ngu-Tiger Pan

Uyilo olubizwa ngokuba yi-2000 Meters Primary Function: Ipakethe Yeti olwenziwe ngu-Tiger Pan ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2020

2000 Meters Primary Function: Ipakethe Yeti

ngu Tiger Pan

Umxhasi: 2000meters Tea（Yunnan） Co., Ltd.

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

30,052

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#100794

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-2000 Meters Primary Function: Ipakethe Yeti

2000 yeemitha yibhluprinti yepakethe yohlobo lweti emnyama evela eYunnan, eTshayina. Le ndidi yahlulwe yaba ngamanqanaba amathathu ngokusekelwe kwindawo yokuvelisa, umgangatho kunye nencasa. Uhlobo lwe-octagonal lusetyenziswa njengophawu olwabelwana ngalo lolu luhlu luphela. Inqanaba eliphantsi lipakishwe ephepheni, into esetyenziswa kakhulu, ngeli xesha amanqanaba aphakathi kunye nezona ziphambili zisebenzisa iikani zesinyithi. Intaba encinci ebomvu iphakama phezulu ekhwapheni ukubonisa ukuba iti ikhula kwiindawo eziphakamileyo. Umbala omnyama nobomvu yeyona mibala iphambili, kunye nombalanjana omhlophe kunye nemizobo elula yomthi omdala, ibrashi kunye ne-jasmine.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

2000 Meters Primary Function: Ipakethe Yeti ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. 2000 Meters Primary Function: Ipakethe Yeti iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. 2000 Meters Primary Function: Ipakethe Yeti yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Black tea is a kind of fully fermented tea that has a long history. It has been introduced to Europe in 1620 and enjoyed tremendous popularity. Tea in high altitude requires more time to mature and sprout, produces more protein and amino acid. The reason why we choose "2000 meters" is "High altitude area produces the best tea."
Imilinganiselo nePakishini: High-end series:108X108X140mm
Mid-level series:96X96X168mm
Low-level series:98X65X240mm
Iithegi: Black tea, Tiger Pan, Paper Package, Can, 2000 meters, High Altitude
Ubuchwepheshe Bokuvelisa: We divided 2000 meters into 3 different levels based on the producing area, quality, and flavor. Octagon shape is the symbol of the whole series. The low-end level packed with paper, which is the most widely used materials. Iron can become the container of the middle level and the premium series, but the technique of expression is quite different. At the same time, we rose a small red mountain at the top of the can, which can tell consumers directly that these black tea are coming from high altitude areas.
Umngeni Woyilo: In what kind of design language can we directly bring the brand concept and product information to consumers? As a black tea brand, all tea trees grew at high altitudes over 2000 meters. We didn't simply need to express the black tea variety such as jasmine black tea, old tree black tea, Kongfu black tea, but also have to tell the concept of "high altitude area produces the best tea."
Uphando: When the altitude rises 100 meters, the temperature drops 0.6 degrees and gather more clouds. Tea tree needs more time to grow and unfold their buds. An experimental study indicates that slowly grow rate can bring more protein and amino acid, which make tea fresher. Based on the brand concept of "high altitude area produces the best tea," 2000 meters hope to impress consumers with its unique design and clear brand concept.
Inkuthazo: 2000 METERS is a whole new black tea brand which comes from one of the best tea growing district in Yunnan, China. We prefer to use different material, size and shape in each series of package which is a statement of professionalism. To convey the message of "produced from high altitude "effectively, we choose black and red to be the main color of product and embellish a bit white, designed with concise illustration such as old tree, brush, jasmine, all there details make this series looks exquisite and delicate.
Ubude Beprojekthi: The project was done within 3 months. The design is finished in Shenzhen, produced in Pu'er City, Yunnan Province.
Ukuhamba Komsebenzi: "High altitude area produces the best tea" is the central concept of 2000 meters. First of all, we designed the font as bright as possible and rose a small medal hill at the top of the high-end series, which can directly tell consumers about the concept following surprise. The brand concept becomes clear and direct so far.
Amalungu Eqela: Designer: Tiger Pan, Qian Chi, Zhengxing Wu
Creative Director: Tiger Pan
Illustrator:Ping Yi, Qian Chi
Technician: Zhangkun Xie
Amagunya Emifanekiso: Image #1-5:Designer: Tiger Pan, Qian Chi, Zhengxing Wu;Creative;Director: Tiger Pan;Illustrator:Ping Yi, Qian Chi;Technician: Zhangkun Xie