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Wenxu Zhao's Night Tale Illustration presents a commanding composition dominated by a magnificent tiger rendered in saturated cadmium orange and vermillion hues with bold graphic black stripes that cr
Night Tale Illustration by Wenxu Zhao presents a meticulously orchestrated visual field dominated by a monumental feline figure whose chromatic intensity anchors the entire compositional schema, the b
Wenxu Zhao's Night Tale Illustration orchestrates a celestial fantasia where diagonal compositional vectors establish dynamic asymmetrical balance across the picture plane, beginning with luminous chr
Wenxu Zhao's Night Tale Illustration employs a sophisticated diagonal compositional armature that guides the viewer's eye through a luminous vertical pathway ascending from lower right to upper left,
Wenxu Zhao's Night Tale Illustration unfolds as a luminous nocturnal reverie where a monumental dragonfly dominates the compositional space with translucent wings spanning nearly the full width of the

Strawberry Fish Girl

Iron Graphics, Illustration and Visual Communication Design · 2025

Night Tale Illustration

by Wenxu Zhao

  • A' Design Award 2025 Iron Winner in Graphics, Illustration and Visual Communication Design
  • Awarded April 15, 2025
  • CLIENT: Strawberry Fish Girl
  • Estimated Number of Design Views: 11,389
  • Verification code 994F62F107 · Verify this award
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About Night Tale Illustration

Night Tale is an illustration series that follows the journey of the Strawberry Fish Girl on a summer night. The series blends fantasy and surrealism to present an open ended story. Each scene places the character among large animals, flowers and plants, which serve as metaphors for inner thoughts, goals and curiosity. The illustrations are created digitally at high resolution, so fine details stay clear at large sizes. The work can be shown as prints, as large projections, or as an immersive installation covering the walls of an interior space.

Wenxu Zhao's Night Tale Illustration emerges from the rich tradition of contemporary narrative illustration that bridges folkloric storytelling heritage with sophisticated graphic design sensibilities, positioning itself within the global resurgence of bold, chromatically confident visual storytelling that draws upon diverse cultural wellsprings including Asian decorative traditions, mid-century modern poster aesthetics, and the enduring appeal of magical realism in children's literature and all-ages visual narrative, the work demonstrates considerable technical accomplishment in its orchestration of complex spatial layers that maintain pictorial clarity despite the density of information, each zone from foreground botanical elements through middle-ground architectural and figurative details to background atmospheric hills articulated with distinct chromatic and textural identity, the compositional achievement lies particularly in the sophisticated management of scale relationships that establish the tiger as simultaneously present within and transcendent of the human domestic realm, creating productive visual tension between naturalistic representation and symbolic amplification, the chromatic sophistication evident in the work's deployment of warm-cool complementary relationships that generate optical vibrancy while maintaining overall harmony, the saturated orange and vermillion passages of the tiger's form achieving luminous intensity against the verdant greens and deep blues of the nocturnal environment, passages of particular accomplishment include the tiger's face where anatomical structure and graphic simplification achieve elegant balance, the decorative patterning of stripes that function simultaneously as naturalistic marking and compositional rhythm, and the atmospheric treatment of distant hills that suggest spatial recession while maintaining the flattened decorative integrity characteristic of illustration rather than illusionistic painting, the formal choices throughout serve the expressive end of creating an enchanted nocturnal realm where the boundaries between human domestic space and wild natural presence dissolve into poetic coexistence, the work explores thematic territory centered on humanity's relationship with the natural world, the psychological and spiritual dimensions of nighttime when rational daylight consciousness gives way to dream logic and archetypal imagery, the protective or guardian presence of powerful animals in folkloric traditions, the nested scales of existence where human life unfolds within larger cosmic and ecological contexts, and the capacity of visual storytelling to render visible the invisible dimensions of experience, wonder, enchantment, and the numinous quality that arises when familiar elements, domestic architecture, cultivated gardens, human figures, combine with the extraordinary, an enormous tiger whose scale defies naturalistic proportion, suggesting that the illustration functions not as documentary representation but as psychological or spiritual landscape where inner and outer reality interpenetrate, the work seems to draw upon visual precedents including the flattened decorative space and bold color planes of Japanese woodblock prints, the narrative clarity and symbolic amplification of European fairytale illustration traditions, the sophisticated layering techniques of contemporary digital illustration that simulate cut-paper collage aesthetics, and perhaps the magic realist literary tradition where fantastical elements emerge seamlessly within quotidian settings without explanation or apology, the inclusion of small human figures within architectural shelter observed by or coexisting with the magnificent feline presence evokes archetypal scenarios of protection, the domestic hearth as sanctuary within the vast wild, or alternatively the wild as encompassing presence within which human dwelling represents a small but significant footnote, one might observe how the illustration invites contemplation of our species' place within the larger ecological web, the persistence of enchantment and mythological consciousness even within contemporary visual culture, the psychological function of animal figures as embodiments of qualities, power, grace, dignity, wildness, that human consciousness projects and through which we explore aspects of existence beyond ordinary rational discourse, and the capacity of skillfully orchestrated color, form, and composition to transport viewers into imaginative realms that refresh perception and invite wonder.

Press Kit

Unique Properties
The work is an illustrated series depicting the whimsical journey of Strawberry Fish Girl on a summer night. Blending fantasy and surrealism, it invites viewers into a world where imagination flows freely. Each detail whispers fragments of an open ended tale.
Dimensions & Packaging
17x22 inches (each), 600 dpi. Flexible sizing based on medium and usage.
Tags
illustration, children's illustration, fantasy, animals, dream world, summer night
Production Technology
The illustrations are digitally created using Photoshop and other graphic design software, allowing for high resolution detail and intricate artistry. The original works are large scale, designed to showcase a rich tapestry of fine details when viewed up close or projected onto expansive surfaces.
Design Challenge
The challenge is to artfully integrate childlike innocence, fantasy, and mystery into illustrations rich with intricate details, while maintaining a sense of visual unity and storytelling coherence.
Project Duration
The work was originally created in 2022, New York City, USA, and revised in 2024, New Jersey, USA.
Operation Flow
The illustrations can be showcased as traditional artworks in an exhibition, projected onto large outdoor screens on summer nights, or enveloping all four walls of an expansive indoor space, creating an immersive, dreamlike experience where the audience can step directly into the enchanting world of the paintings.
Research
This project began with the creation of the Strawberry Fish Girl, a whimsical character embodying innocence, mystery, and fantasy. Building upon her image, a series of illustrations were developed, exploring her actions, surroundings, and interactions with her dreamlike environment. Through an introspective creative process, I crafted a narrative that serves as an honest reflection of their inner world, weaving together a story filled with childlike wonder and gentle mystery.

Each illustration carefully incorporates floral elements, plants, and animals, meticulously designed to contribute to the immersive dreamscape. Using digital tools such as Photoshop, the work balances intricate details and visual unity, resulting in a collection that is both technically refined and emotionally resonant. Whether presented as traditional prints, large scale projections, or immersive installations, the series invites viewers to step into a delicate, otherworldly world shaped by imagination and introspection.
Inspiration
This illustration series draws inspiration from my self reflection and dreams. I’ve visualized my self ego through a mystical, dreamlike world, where the interaction between the Strawberry Fish Girl and large animals becomes a metaphor for my inner landscape. Each animal symbolizes a part of me, my goals, my ideas, and my curiosity, weaving together a tale that bridges imagination and introspection.

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Design Interview about Night Tale Illustration

The core concept of this work is to construct a symbolically rich and emotionally resonant visual journey through the character of the “Strawberry Fish Girl.” She is the embodiment of my inner world, my alter ego. As a Pisces, the “fish” represents my imaginative, emotional, and fluid nature, while the “strawberry” symbolizes sweetness, softness, and a longing for healing. Whenever night falls and my mind begins to drift, this character naturally emerges.

The inspiration for this series comes from my personal growth, dreams, and deep self-reflection. Coming from a rational background in mathematics and transitioning into the pursuit of artistic freedom, I often found myself caught between logic and intuition, self-exploration and societal expectations. The Strawberry Fish Girl was born from this emotional state. Her journey is a surreal yet grounded path of self-discovery, filled with fantasy but tinged with the realities of life.

Nature is one of my most profound sources of inspiration. I’m deeply drawn to flowers, animals, and the emotional shifts brought by seasonal change. These elements frequently appear in my work, often carrying symbolic meaning: the peacock stands for inspiration and hope, the tiger represents pursuit and ambition, and the glowing dragonfly symbolizes guidance and the lightness of thought.

Through this series, I aim to explore the balance between fantasy and introspection, using visual language to capture emotions that are otherwise difficult to express. It serves both as my personal emotional diary and as a poetic response to the loneliness and longing for hope often felt by people living in modern cities.

My main focus was to authentically express the complexity of emotions through visual storytelling, particularly themes like getting lost in pursuit, fleeting hope, and the quiet companionship of oneself. I wanted this work to be more than just a dreamlike visual experience; I wanted it to evoke a psychological resonance, a gentle yet profound emotional connection that invites viewers to feel softness, vulnerability, curiosity, and resilience within themselves.

In terms of composition and character design, I aimed to use surreal imagery to give form to intangible emotions. Recurring animal symbols serve as psychological projections of the character: the tiger represents intense ambition and drive, yet the girl often loses her way in a maze-like landscape, symbolizing how we’re frequently derailed by external distractions in real life. The peacock, whose eyes sparkle with falling stars each night, represents creative inspiration and enduring hope. Glowing dragonflies, butterflies, and fireflies embody those small yet radiant moments of beauty we encounter in daily life.

Through the story of the Strawberry Fish Girl, I hope to inspire viewers to reconnect with their own inner world. Whether it’s young adults navigating life transitions or urban dwellers seeking a moment of stillness, I want them to find pieces of themselves within the series. For me, art is not about grand narratives. It’s about tender connection. It creates a space for pause and self-awareness, allowing people to momentarily step away from the noise of modern life and rediscover a sense of presence and emotional clarity.

I plan to develop the “Strawberry Fish Girl” into a continuously expanding visual storytelling project, including picture books, creative merchandise, and immersive exhibitions. In the future, I will illustrate her in various scenes, wearing different outfits to express a range of emotions and narratives. These designs will appear not only in standalone artworks but also in a variety of merchandise such as postcards, stickers, journals, tote bags, and art prints, creating a collectible, emotionally resonant product series.

At the same time, I hope to develop more “related characters” around the Strawberry Fish Girl, her companions, who may be other girls or animal figures with symbolic emotional and natural traits. Together, they will form a complete, gentle, and whimsical fantasy universe.

The concept took about a year to develop. It began with the idea of the fish girl, which went through multiple drafts and visual explorations. Later, the element of the strawberry was introduced, ultimately shaping the character’s final identity. I then designed multiple storylines and explored various directions in visual storytelling. Through a process of self-reflection, the series gradually came together and evolved into the body of work it is today.

This project was entirely initiated from personal inspiration. As someone who tends to internalize emotions, creating art is a way for me to dialogue with myself and better understand who I am. Through the Strawberry Fish Girl’s journey, I transform unspeakable thoughts and feelings from everyday life into visual symbols, using a poetic and dreamlike language to express emotional nuance.

Although the series may appear intimate and personal, the emotional states it explores, such as confusion, hope, loneliness, and self-identity, are universally experienced. Through this character, I hope to create an emotional connection, allowing viewers to find deep resonance within a fantasy world that may seem distant, yet feels profoundly close to the heart.

It has not been produced by others. I plan to produce and use it myself.

I’ve always been passionate about visual storytelling that blends fantasy with emotional reality, especially using imagery to express inner emotional landscapes. The creation of the “Strawberry Fish Girl” allowed me to bring together my love for illustration, color, poetic metaphor, and natural elements, particularly floral motifs and animals, into a cohesive visual world.

This series emerged during a period of self-reflection and uncertainty in my life. As I navigated identity shifts and the unknowns of the future, I felt a strong need to record my emotions in an honest and gentle way. The Strawberry Fish Girl was born from this desire, she is both a projection of my inner world and a way for me to explore, understand, and reconstruct reality through imagination.

Through works like this, I aim to build a bridge between fantasy and reality, using delicate yet truthful visual language to offer both myself and viewers a space for pause, reflection, and emotional healing.

While I primarily follow my intuition when designing, my approach to visual expression has been shaped by many artists I admire. I’ve appreciated the narrative sensitivity of Shaun Tan, the intricacy and texture in Victo Ngai’s work, and the emotional atmosphere created in Studio Ghibli’s films. These influences have subtly informed how I convey mood, imagination, and symbolic meaning in my own artistic voice.

The design appeals to both young adults and adults, especially those who enjoy poetic visuals, introspective themes, and imaginative storytelling. It resonates with viewers who are experiencing emotional transitions, searching for self-identity, or navigating moments of solitude and personal reflection.

This series may especially appeal to people with a sensitivity to aesthetics and emotion, including artists, writers, creatives, and those with an affinity for nature, fantasy, and symbolic imagery. It also speaks to audiences who find comfort in visual storytelling that combines softness with psychological depth, viewers who may be going through life changes, creative blocks, or moments of quiet longing.

What makes this work unique is the way it combines personal symbolism with emotional sensitivity and poetic visual storytelling. Unlike many fantasy-themed illustrations that focus solely on aesthetics or narrative, this series centers around the “Strawberry Fish Girl,” a character who embodies my inner emotional states and self-reflection.

She is not just a fictional figure but a mirror of my internal world. Each journey she takes and every scene she appears in symbolizes a shift in emotion or thought. The series becomes a form of visual self-narration, immersive, symbolic, and emotionally layered, offering a deeper psychological experience within a whimsical, dreamlike setting.

The main character in my work, the “Strawberry Fish Girl,” is named after two symbolic parts of myself: “strawberry” represents a longing for sweetness and comfort, while “fish” reflects my Pisces nature—intuitive, imaginative, and emotionally rich. She is both playful and introspective, a reflection of my inner world.

The series itself is titled Night Tale, which captures the tone and emotional essence of the work. “Night” represents a time of quietness, dreaming, and introspection, a space where imagination awakens and hidden thoughts surface. “Tale” emphasizes the narrative aspect of the series, as each piece forms part of a larger emotional journey. Together, the title suggests a poetic exploration of one’s inner landscape under the veil of night, a visual diary of dreams, doubts, longings, and quiet hope.

I primarily used Photoshop to digitally create the illustrations. For the design-related elements, I also used tools like Canva to assist with layout and presentation.

I believe the most unique aspect of my design lies in the small creatures and subtle details within the scenes, like the dragonflies hidden in the maze, the tiny insects, and the little stars living on the peacock’s feathers. Their expressions and interactions add layers of narrative and emotion to the work, inviting viewers to look closer and discover hidden moments of connection and wonder.

Technology enabled me to blend digital and traditional methods seamlessly. Digital tools allowed for rich layers, clean revisions, and experimentation with light and texture, essential in building the magical, immersive quality of the artwork.

The design was primarily influenced by emotional and psychological reflection. I researched symbolic meanings of animals, colors, and visual storytelling strategies in picture books and film to shape the series’ emotional logic.

The biggest challenge in creating this work was finding the right balance between visual complexity and emotional clarity. At first, I often tried to include every idea, story, and symbol in a single piece, which led to overly crowded visuals that diluted the emotional focus.

I also struggled with perfectionism, constantly revising, scrapping, and starting over, trying to make every detail flawless. This mindset led to creative anxiety and stagnation. Over time, I realized that the most powerful works are not necessarily “perfect,” but honest. I began to follow my intuition more closely, practiced restraint, and focused on emotional flow and rhythm rather than packing in too much information.

This shift helped me rediscover the joy of creating, and the work itself became more breathable and emotionally resonant. Letting go of perfectionism was one of the most important breakthroughs I experienced in this series.

I wanted my work to go beyond personal expression and reach a wider audience, people who could understand and connect with it, even across different cultures. Although this series is rooted in my own inner experiences, its themes, such as confusion, emotional fluctuation, self-identity, and hope, are universal and can resonate beyond language and geography.

My goal was to bring the story of the Strawberry Fish Girl to a broader, global stage and to build emotional and creative connections with audiences and artists around the world.

One of the biggest lessons I learned during this project was to trust my intuition and embrace the beauty of imperfection. In the past, influenced by my background in mathematics, I often focused on structure and precision, sometimes to the point of over-controlling my work. But through this series, I came to realize that genuine emotional expression often emerges not from strict control, but from organic flow.

I also began to recognize the value of personal experience. What may seem like subtle or private emotions can actually reflect universal feelings. When I allowed myself to honestly portray my inner fluctuations through visual language, I found that viewers could sense the authenticity, and that emotional resonance gave the work its strength. This discovery reinforced my desire to tell stories through poetic symbolism and introspective imagery.

Just that this series is ongoing. I’m excited to continue building the Strawberry Fish Girl’s world and hope to share her journey through immersive installations, books, and cross-media collaborations in the near future.

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