Bronze Graphics, Illustration and Visual Communication Design · 2022

Lenza Lenzy Clothes Clinic Brand Design

by Wallrus Design Studio

A' Design Award 2022 Bronze Winner in Graphics, Illustration and Visual Communication Design
Awarded April 15, 2022
CLIENT: Lenza Lenzy Clothes Clinic
Estimated Number of Design Views: 14,194
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About Lenza Lenzy Clothes Clinic Brand Design

Lenza Lenzy is a brand design and visual identity program created for a clothes clinic, a service dedicated to the care and repair of garments. The identity was built in layered stages, beginning with the brand name and the brand story and continuing through a brand book, a logo guideline, a visual identity book, interior decoration, motion graphics and advertising. Paper, fabric, wood, stickers, offset printing and digital printing were used. Research into the way clinics operate guided the core idea, because no comparable clothes clinic existed before.

Press Kit

Unique Properties: Lenza Lenzy branding and brand identity design is one of our great best projects that we worked on it with all of our love and inspirations. Lenza Lenzy project made with a very deep layer of branding. We started working on this project by brand naming then write a brand story and still working until staff training finished. We designed many things for this project such as: Brand book, Logo guideline, Vi book, Decoration, Motion graphics, Brand Story, Advertising and etc.
Dimensions & Packaging: Lenza Lenzy had a 120m x 30m of clothes clinic
Tags: Clothes clininc, Branding, brand design, brand story
Production Technology: We used many materials and techniques for making visual identity of this project such as: Paper, Fabric, Offset printing, Digital printing, Stickers, Wood and etc.
Design Challenge: The main and important challenge of this project researching program is about that there was not exist any clothes clinic before this project. So we had to create many things.
Project Duration: Start: Apr 2020 End: Dec 2021
Operation Flow: Lenza Lenzy cloth clinic is a place to brings a good sence for their customers and clothes. This clinic is truly like a hospital for all type of clothes.
Research: There are a lot of researching program for this project.
Inspiration: Lenza Lenzy is the first and currently the only clothes clinic in Iran. Lenza Lenzy is committed to provide distinguished services with the highest quality. all garments feel better in Lenza Lenzy clothes clinic. This few sentence where things that drive us to work on this project. Lenza Lenzy is very special because there is not any competitor for it in Iran and there is only three or four clothes clinics exist in around the world. So, we put all of our ability, knowledge and love in this project
Image Credits: Wallrus design studio