Bronze Graphics, Illustration and Visual Communication Design · 2023
Home Poster
by Tao Ran
- A' Design Award 2023 Bronze Winner in Graphics, Illustration and Visual Communication Design
- Awarded April 15, 2023
- CLIENT: Shenzhen Yixin Visual Brand Planning Consulting Co., Ltd
- Estimated Number of Design Views: 11,673
- Verification code 3CCE41D598 · Verify this award
About Home Poster
The poster uses simple black and white graphic visual language and humorous presentation form to give the audience a vivid visual experience. Through the nesting of birds, no branch material can be found for nesting. Instead, plastic straws are used as nesting materials, reflecting the serious environmental damage. It is hoped that the audience can think about the deterioration of the environment, and also call on people to pay more attention to protecting the environment and forests.
Press Kit
- Unique Properties
- The poster uses the simple black and white graphic visual language and humorous presentation form to give the audience a vivid visual experience. Through the nesting of birds, no branch material can be found for nesting. Instead, plastic straws are used as nesting materials, reflecting the serious environmental damage. It is hoped that the audience can think about the deterioration of the environment, and also call on people to pay more attention to protecting the environment and forests.
- Dimensions & Packaging
- 700*1000mm
- Tags
- poster、Environment、ecology、birds
- Production Technology
- Will print on the textured paper that gives the prints the touch feeling.
- Design Challenge
- How to use the simple black and white graphic language to describe the environmental problems facing mankind.
- Project Duration
- Poster design started in June 2022 and completed in September 2022.
- Operation Flow
- Although it is a poster for domestic events, it has been introduced all over the world and has a strong presence through the participation exhibitions of many international competitions.
- Research
- Use the simple black and white graphic visual language, combined with the humorous expression form that is easy for people to accept and understand, to achieve the visual experience for the audience and arouse the thinking of environmental protection.
- Inspiration
- One day, I accidentally saw a bird holding a plastic straw in its mouth, which is a strong contrast to the bird holding a branch in its mouth to build a nest in my memory. Because of such a touch, I created this public welfare poster.