Silver Packaging Design · 2023
Bama Elegant Meeting Tea Packaging
- A' Design Award 2023 Silver Winner in Packaging Design
- Awarded April 15, 2023
- CLIENT: Bama Tea Co., Ltd
- Estimated Number of Design Views: 26,012
- Verification code C556B545C0 · Verify this award
About Bama Elegant Meeting Tea Packaging
Bama Elegant Meeting is a tea packaging series created for a classic Chinese tea. The design is based on four plants, plum, orchid, bamboo and chrysanthemum, which represent the four gentlemen in traditional Chinese culture. Each plant is linked to a different tea variety and its character. The tea can is round and full in shape, suggesting harmony. The top of the can takes its form from the Taihu stone used in Chinese gardens, a shape associated with elegance. The packaging is made of ceramic and paper and measures 230 by 230 by 210 millimeters.
This distinguished packaging design exemplifies the sophisticated synthesis of heritage visual vocabulary with contemporary structural innovation, positioning itself within the rich tradition of ceremonial presentation objects that honor the cultural significance of tea as a medium of hospitality and refined social exchange. The designer demonstrates remarkable sensitivity to the chromatic symbolism embedded within the selected palette, employing a saturated vermillion that carries associations of celebration, prosperity, and auspicious beginnings across numerous cultural contexts. The quatrefoil aperture dominating the lid surface references classical architectural and decorative motifs, its scalloped form creating an elegant frame for the densely patterned interior field where stylized florals unfurl in careful tonal orchestration. The technical achievement evident in the layered visual system deserves particular attention, with the golden outline work achieving precise registration against the red ground, while the embossed radiating pattern on the lateral face demonstrates sophisticated understanding of tactile engagement and surface interest. The central medallion, with its clustered circular forms and lotus references, anchors the composition while introducing the gleaming materiality of polished metal as counterpoint to the matte paper surfaces. Thematically, the work celebrates the ritual dimensions of gift exchange, transforming the functional container into an object worthy of the ceremony it facilitates. The integration of traditional botanical motifs with contemporary geometric precision suggests a design philosophy honoring continuity while embracing innovation. Viewers might contemplate how packaging design at this level of refinement elevates the experience of giving and receiving, transforming commercial objects into vessels of cultural meaning and interpersonal connection.
Press Kit
- Unique Properties
- This is a classic tea from China. In China, tea was often used as a drink for literati parties. Tea is a symbol of elegance in Chinese culture. This series of tea is presented with four plants, plum, orchid, bamboo, chrysanthemum, which is the symbol of a gentleman in traditional China.
- Dimensions & Packaging
- 230mm*230mm*210mm
- Tags
- Gentleman, plum Orchid, bamboo chrysanthemum, elegant collection, Oriental garden
- Production Technology
- Ceramic and paper
- Project Duration
- This work was designed in Shenzhen in July 2022 and released in 3500 tea shops in China in January 2023
- Inspiration
- The shape of the tea can is round and full, giving people a feeling of harmony and beauty. The top of the can combines the "Taihu stone" commonly used in Chinese gardens, giving people a feeling of elegance, It becomes the symbol and metaphor of personality and creates the inner spiritual character of tea drinker.
- Patents
- This product has obtained a Chinese appearance patent. Patent number: 7874939 Patent holder: Bama Tea Industry Co., Ltd. Year: 2022
Colors of Bama Elegant Meeting Tea Packaging
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