Piti Amornlertwattana tomonidan Prow Thai Brending va Qadoqlash

Piti Amornlertwattana tomonidan yaratilgan Prow Thai Brending va Qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2021 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2021

Prow Thai Brending va Qadoqlash

muallif: Piti Amornlertwattana

Mijoz: Prow Thai

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

#116727 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Prow Thai Brending va Qadoqlash haqida

Dizayn janubiy Tailandda qishloq xo'jaligi mutaxassislari tomonidan asoslangan bokira kokos yog'i va kosmetika brendi Prow Thai uchun yangi va zamonaviy obraz yaratishga qaratilgan. Kokosning tabiiy shaklidan ilhomlanib, qadoqlash nuqtali rang naqshi va yorqin rang palitrasiga ega bo'lib, ular mahsulotlar ortidagi hunarmandchilik va hayotiylikni aks ettiradi. Kokos go'shtini eslatuvchi umumiy oq ohang brendning pokligi, tozaligi va organik tabiatini ramziy bildiradi.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Prow Thai Brending va Qadoqlash A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Prow Thai Brending va Qadoqlash ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Prow Thai Brending va Qadoqlash ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The designer conception to design the Prow Thai to look like a handcrafted product with meticulousness and have a feeling of hand-made work, but the packaging must have a standard and can be sold abroad and online market. Therefore, the logo was designed to look simple and clean by using only logotype and packaging using a circular shape of a coconut, painted in color painting to make a dot graphic element, and divide the color group to separate products into categories. The background is used as the off-white of coconut meat to represent the cleanliness of cosmetic products.
O'lchamlar va qadoqlash: Oil Height 230 mm x Diameter 110 mm, Lotion Height 130 mm x Diameter 65 mm
Teglar: branding, packaging, virgin coconut oil, cosmetic, lotion
Ishlab chiqarish texnologiyasi: Bottle Material: Glass, PET Label: Sticker matte paper, offset printing
Dizayn muammosi: It is a project between the Thai government, entrepreneur, and designer and has a relatively short-term period to work. As for entrepreneurs, they lack experience and understanding of the design process. The designer must use the information to convince entrepreneurs to understand and to stick to their plans.
Tadqiqot: Prow Thai is a traditional virgin coconut oil that was originally in the small southern provinces of Thailand, and they wanted to expand the market to foreign countries and online. But they lacked an understanding of the design and limited production plants. The designer was assigned to develop the brand image, redesign the packaging. After researching, it was found that the product is a quality organic goods that can only be obtained from parts of the South in Thailand. The designer decided to make the brand image more international but still look like a handcrafted product.
Ilhom: Prow Thai is a virgin coconut oil and cosmetics brand made from coconut oil, which are organic and indigenous products that require expertise and specialized knowledge from southern Thailand. The designer has to design a new brand also a packaging design and inspired by the form of the coconut and the beauty of the sea of southern regions of Thailand.
Loyiha muddati: The project Started in March 2020 and finished in June 2020 in Bangkok Thailand.
Ish jarayoni: The designer focuses on simplicity and cleanliness to communicate the image of organic products but adds the dot painting pattern is inspired by coconut shape to get the feeling of local handicraft.
Rasm mualliflari: Images #1-#4: Piti Amornlertwattana
Image #5: Image by www.freepik.com, www.pexels.com