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Xiaomi tarapyndan Mi Bluetooth Headset Mini Nauşnik gaby

Xiaomi tarapyndan döredilen Mi Bluetooth Headset Mini Nauşnik gaby dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2020 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.


KümüşGaplama· 2020

Mi Bluetooth Headset Mini Nauşnik gaby

dizaýner: Xiaomi

Müşderi: Xiaomi

Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Reňkler

Dizaýn

Mi Bluetooth Headset Mini Nauşnik gaby hakynda

Mi Bluetooth Headset Mini kiçi göwrümli sport nauşnigi üçin döredilen gapdyr. Nauşnigiň gabygy sada bolup, bir sany tegelek düwme göterýär. Gap meşhur aýdymçylaryň suratlaryny ulanýar, şonuň üçin oval görnüşli gabyk kelle, düwme bolsa açyk agyz ýaly görünýär. Netijede bu aýdymçyny ýa-da dirižýory ýatladýar we sada önüme häsiýet berýär. PET gapjagaz nauşnigi we dolandyryjyny öňde saklaýar, simler bolsa gizlin galýar. Kagyz gapak gurluşy berk saklaýar. Dizaýn 18 bilen 29 ýaş aralygyndaky ulanyjylara ýaramagy maksat edinýär.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Mi Bluetooth Headset Mini Nauşnik gaby A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Mi Bluetooth Headset Mini Nauşnik gaby ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Mi Bluetooth Headset Mini Nauşnik gaby köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar
The design of the product is quite minimalistic, with only a circular button on the shell. To make it more interesting, the design use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element.
Ölçegler we Gaplama
dimension: height 79mm, Length 110mm, width 28mm
Bellikler
Handset, electronic, packaging, colorful, musician
Önümçilik Tehnologiýasy
The visual design require to hide the wires, only leave the headset and controller out. Therefore the packaging structure design must consider how to hide the wires and still keep the whole packaging structure solidly. By using PET tray inside and a paper cover outside, the front of the packaging only shows the handset and controller.
material: Paper, PET
Dizaýn Kynçylygy
As the target audiences are 18 to 29 year-olds, the design should make the products most close to the trendy of young's culture.
Gözleg
Mi Bluetooth headset is a low profile product that targets the lower end of the sports headset market. The retail price for the product is 10 Euro in China. The overall packaging budget was limited to about 0.6 Euro. So it is the design task to add some attractive elements to its packaging and make it outstanding from the shelves.
Ylham
In current China, the young generation has a rage for animation, comics, and games. They spontaneously create a lot of trending content that personified objects into lively characters. To make this low-profit product easier to approach the young generation, our design strategy is to imbue a product with personality and to visually personify the product.
Taslama Dowamlylygy
The project started in April 2018 and finished in April 2019 in Beijing, China
Iş Akymy
The design of the product is quite minimalistic, with only a circular button on the shell.
To make it more interesting, designers use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element.
Patentler
Copyrights belong to Xiaomi, 2019
Topar Agzalary
Design director: Lu Chen
Packaging Designer: Yan Ni
Packaging structure design: Zhizhuang Song
Surat Awtorlary
Image #1:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #2:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #3:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #4:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #5:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge

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Oňat Dizaýn Uly Ykrar Edilmäge Mynasypdyr

A' Design Award — oňat dizaýn üçin halkara, eminler tarapyndan berilýän baýrakdyr. Işleriňiziň mynasyp ykrar edilmegini, şöhrat, abraý we köpçülige tanalmagy gazanmak üçin A' Design Award bäsleşigine gatnaşyň. Işiňizi A' Design Award üçin hödürläň we abraýly A' Design Prize baýragy ugrunda bäsleşiň.

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