Qzens Furniture Art Design tarapyndan döredilen Thorn Metamorphosis Önüm Animasiýasy dizaýny Kino, Wideo we Animasiýa Dizaýny Bäsleşik Kategoriýasynda 2025 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.
KümüşKino· 2025
Thorn Metamorphosis Önüm Animasiýasy
dizaýner: Qzens Furniture Art Design
Müşderi: QZENS Furniture - Art - Design
Kino Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi
Tassyklanan Baýrak Ýeňijisi
#170360 üçin Baýrak Ýagdaýyny BarlaňDizaýn
Thorn Metamorphosis Önüm Animasiýasy hakynda
Thorn Lighting tebigatyň iň ýiti görnüşini – tikeni, gaty bilen ýumşak, yşyk bilen kölegäniň arasynda deňagramlylygy özünde jemleýän häzirki zaman dizaýn obýektine öwürýär. Tebigatyň metamorfozasyndan ylham alyp, bu yşyklandyryş kynçylyklaryň içinden güýç, durnuklylyk we ruhy ösüşi simwollaşdyrýar. Dizaýn çig, organiki gyralaryny senagat çyzyklary bilen utgaşdyryp, kynçylyklarda tapylan gözellik we umydy beýan edýär. Bu özgertmäni wizual taýdan görkezmek üçin Houdini, Redshift we ösen simulýasiýa usullary ulanylyp, kinematografik tejribe döredildi, tebigatyň ýabany ruhyny häzirki zaman estetikasy bilen birleşdirdi.
Ykrar etme
A' Design Award Kümüş Baýragy hakynda
Thorn Metamorphosis Önüm Animasiýasy A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Thorn Metamorphosis Önüm Animasiýasy ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Thorn Metamorphosis Önüm Animasiýasy köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.
Dizaýnyň sahna arkasy
Metbugat toplumy
Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.
- Üýtgeşik Aýratynlyklar
- Over time, nature’s forms are shaped by human hands into industrial products. While this transformation sped up with the Industrial Revolution, the organic structures of nature continue to inspire design. Thorn Lighting transforms the thorn, one of nature’s harshest forms, into a modern design object. This process reflects the evolution into a functional product, while maintaining the wild and unique beauty of nature.
- Ölçegler we Gaplama
- The video was exported as an MP4 file, 16:9 aspect ratio, 3072x1728 resolution with H.264 compression at 24 FPS. A high quality MOV export is also available without as much compression but larger file size.
- Bellikler
- Thorn, Lighting, Nature, Metamorphosis, Transformation, Vfx, 3D, Cgi, Animation, Organic
- Önümçilik Tehnologiýasy
- Thorn’s cinematic was created using Houdini and rendered with Redshift on dual RTX 4090 GPUs. Final renders were composited in Nuke, edited in After Effects, and color graded in DaVinci Resolve. Starting from CAD data, Houdini’s procedural tools shaped its organic transformation. Vellum simulations drove the metamorphosis, while anamorphic CG cameras and lighting enhanced its cinematic feel. Product photos provided key references to achieve realistic material properties in the animation.
- Dizaýn Kynçylygy
- Creating the right composition for this animation about the transformation of nature into an industrial lighting product was a challenge. It was a real challenge to model and synchronize the scenes that reflect the reality of nature, while at the same time harmonizing with the specially prepared music and conveying the intended emotions to the audience in an effective and cinematographic way.
- Gözleg
- The effects of seasonal changes on nature were researched. Realistic seed, thorn, and leaf models were created, observing their wind-driven movements. 3D modeling was done based on the product's components. Multiple tests ensured accurate material textures. To capture true lighting and colors, recordings were made in various environments. A special composition was crafted to narrate the metamorphosis in sync with the animation.
- Ylham
- Inspired by nature’s metamorphosis, Thorn Lighting transforms sharp thorns into light, symbolizing strength and beauty. Thorns, representing resilience and growth through adversity, serve as metaphors for spiritual evolution. Blending their raw edge with industrial lines, Thorn strikes a balance between harshness and softness, light and shadow. It reflects the human journey of finding beauty and hope in challenges, merging nature’s wild spirit with modern aesthetics and functionality.
- Taslama Dowamlylygy
- The project started simultaneously in New York and Ankara in September 2023 and was completed in July 2024. The creation process of the work was spread across this timeline and was not continues.
- Iş Akymy
- The cinematic was created to showcase the origin story of Thorn in an elegant and self-explanatory way. Its purpose is to take the audience on a small journey of transformation. The video is intended to be shared on social platforms and during events to create attraction around the product.
- Topar Agzalary
- Designer: Yılmaz DOĞAN
VFX Artist: Tuna ÜNALAN
Music: Yağız ORAL
Product Manufacturer: H.Ibrahim DOĞAN
Creative Direction: Hakan N. TÜRKMEN - Surat Awtorlary
- Tuna ÜNALAN
Yağız ORAL
Yılmaz DOĞAN
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