Digital Panorama tarapyndan Grundig Heinzelmann Limited Edition Mahabat animasiýa filmi

Digital Panorama tarapyndan döredilen Grundig Heinzelmann Limited Edition Mahabat animasiýa filmi dizaýny Kino, Wideo we Animasiýa Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Platina Baýragy baýragynyň abraýly ýeňijisidir.

PlatinaKino· 2021

Grundig Heinzelmann Limited Edition Mahabat animasiýa filmi

dizaýner: Digital Panorama

Müşderi: Digital Panorama

Kino Kategoriýasynda A' Design Award Platina Baýragy Ýeňijisi

252,882

Tassyklanan Baýrak Ýeňijisi

#118526 üçin Baýrak Ýagdaýyny Barlaň

Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Grundig Heinzelmann Limited Edition Mahabat animasiýa filmi hakynda

Grundig Heinzelmann Limited Edition — taryhy dizaýndan ylham alnan radio üçin döredilen mahabat animasiýa filmidir. Heinzelmann radiosy 1946-njy ýylda lampasyz gurlan agaç guty radio hökmünde tanyşdyryldy. Film bu mirasy agaç we ýylmanan metalyň sazlaşykly dünýäsi arkaly täzeden düşündirýär. Ähli elementler kompýuter grafikasy ulanylyp üç ölçegli giňişlikde modellendi we animasiýa edildi. Film doly ýokary durulykda altmyş sekunt dowam edýär we retro, şol bir wagtda döwrebap atmosferaly otagda tamamlanýar.

Ykrar etme

A' Design Award Platina Baýragy hakynda

Grundig Heinzelmann Limited Edition Mahabat animasiýa filmi A' Design Award Platina Baýragynyň ýeňijisidir; bu hakykatdanam aýratyn, owadan we şöhratly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Platina ýeňijileri dörediji güýjüň keramatlarydyr, aň-paýhas döredijiliginiň çäklerine güwä bolýar we dizaýnerleriniň deňi-taýy ýok hünärmenligini we alymlygyny görkezýär. Bu dizaýnlaryň eýýamyň estetikasyny kesgitleýän, jemgyýetiň abadançylygyna goşant goşýan we sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerini öňe sürýän iň meşhur eserler bolmagy garaşylýar. Grundig Heinzelmann Limited Edition Mahabat animasiýa filmi ýokary kämillik derejesini görkezýär we peýdaly, gymmatly aýratynlyklary bilen dünýäni şübhesiz has gowy ýere öwürýär. Grundig Heinzelmann Limited Edition Mahabat animasiýa filmi isleglerimizi oýarýan, ylham berýän, höweslendirýän, begendirýän we uly şatlyk döredýän A' Design Award Platina Baýragyny gazanan eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Grundig Intermedia roots lie in the traditional German company Grundig, which was founded in 1945 and achieved world fame with its radios and televisions. After the Second World War Germany was in ruins and so were most radios but new production was tightly controlled by the allies. Radio dealer Max Grundig saw an opportunity and built Heinzelmann, a Grundig radio without tubes that was not officially a radio. And this was the same legendary design that was brought to life today.
Ölçegler we Gaplama: 1920 1080 Full HD Duration 60 seconds Frame Rate 25Fps
Bellikler: Grundig, Heinzelmann, Radio, Animation, Digital Panorama
Önümçilik Tehnologiýasy: %100 CGI animation. All elements were modelled in 3d space and animated in Maxon’s Cinema 4D software. Compositing was made in Adobe After Effects.
Dizaýn Kynçylygy: The main objective was to support Grundig’s motto, Embracing change is good if you remain true to yourself in a convincing plus entertaining way. The world of this product had to be mysterious and simple. The main elements of the animation were the wooden and brushed metallic materials that was used to build the classic design. They had to look real to convince the audience. Combining all these with a dramatic music in harmony, was the main challenge. The room we saw at the ending, had to reflect a feeling for a timeless, retro looking but modern life ambiance. We believe that we could achieve this.
Gözleg: Sales reports and benchmarks were examined to filter the most known designs of radios. We came across the fact that Grundig Heinzelmann is very well known product since 1946. Our client briefed us about the history of this product and we leveled this up. The animation was planned to be aired on social media such as Grundig’s Youtube channel and retail stores in all around Europe. The store visitors were subjected to a questionairre to measure the effectiveness of the film.
Ylham: Grundig introduced its legendary Heinzelmann product in 1946. It was designed as a wooden box tubeless radio. This wooden design inspired us and we built the way over the wood idea. We dreamed a world of wood and metal in harmony without loosing the roots of Grundig brand.
Taslama Dowamlylygy: Our first presentation of the idea to the client was in the first week of December 2020. Production started within a week. We finished and delivered the final film at the end of December 2020.
Iş Akymy: This is a CG Animation video. Planned to be played on social media platforms such as Youtube, Vimeo, Facebook, Instagram and Grundig’s web site.
Patentler: Copyrights belong to Arcelik A.S, 2019
Topar Agzalary: Client - Arcelik Global Content Studio
Agency - Digital Panorama
Creative – Emre GOREN
3D Supervisor - Emre GOREN
3D Artist - Emre GOREN
3D Modeling - Teberdar GURBEY
3D Modeling - Emre GOREN
Sound Mix – Emre GOREN
Account Manager (Agency) - Pinar DINCER
Account Specialist (Agency) - Gozde MENTESE
Account Director (Agency) - Sevilay KOP
IT (Agency) - Kaan METEER
Executive Producer (Client) - Tayfun UGUZLUOGLU
Executive Producer (Client) - Gorkem GOR
Surat Awtorlary: Video Credits: Emre GOREN