Chunyang Wang tarapyndan Zao from Xinghua Village Alkogolly içgi gaplamasy

Chunyang Wang tarapyndan döredilen Zao from Xinghua Village Alkogolly içgi gaplamasy dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşGaplama· 2023

Zao from Xinghua Village Alkogolly içgi gaplamasy

dizaýner: Chunyang Wang

Müşderi: Qiangyuanzao

Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Tassyklanan Baýrak Ýeňijisi

#151010 üçin Baýrak Ýagdaýyny Barlaň

A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Zao from Xinghua Village Alkogolly içgi gaplamasy hakynda

Xinghua obasyndan Zao — hytaý arak içgisi üçin gaplama dizaýnydyr. Suratlandyrylan esasy nagyş bugdaý ösdürip ýetişdirmek we ony araga öwürmek prosesini görkezýär. Seriýanyň adyny aňladýan hytaý ieroglifi ýewropa gotik harp görnüşleri bilen utgaşdyrylýar. Inçe çyzyklar we bezeg nagyşlary däbi häzirki zaman dizaýny bilen baglanyşdyrýar. Etiketkada inçe çyzykly kümüş basma usuly ulanylýar, gutuda bolsa el bilen duýup bolýan UV garaňky çyzyklar ulanylýar. Dury çüýşe içginiň arassa reňkini görkezýär. Dizaýnyň maksady hytaý arak içgisini ýaş nesle we dürli medeniýetleriň wekillerine ýetirmekdir.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Zao from Xinghua Village Alkogolly içgi gaplamasy A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Zao from Xinghua Village Alkogolly içgi gaplamasy ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Zao from Xinghua Village Alkogolly içgi gaplamasy köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Although it is a local liquor, the design still incorporates a lot of modern design elements.The process of growing wheat into liquor was drawn as the main pattern for packaging in illustrations.The word "造" is the name of the wine series. We have blended the Chinese word "造" with the European Gothic. The slender lines reflect the meticulous taste for taste. The decorative patterns allow users to travel between ancient and modern times.
Bellikler: Liquor Culture, Xinghua Village Liquor Culture Protection, Tradition and Modernity
Önümçilik Tehnologiýasy: The production technology is mainly reflected in the printing process:Sliver pressed process with fine lines on the liquor label. The box is made of UV dark lines at a low cost, which meets the tactile needs that cannot be seen but can be touched.
Dizaýn Kynçylygy: How to balance the relationship between the visual design of Chinese local liquor culture and the popular visual design under the international perspective. It is necessary for this work to be accepted by Chinese young people, but also to be liked by foreign friends.
Gözleg: Modern young people don't know much about Chinese liquor culture. Through studying, we can inject some freshness into traditional liquor culture and inherit the liquor culture through transformation. Let more young people know about Chinese baijiu (Chinese liquor). Through the design research, the packaging design has an international identity, so that people from different cultural backgrounds can be close to Chinese liquor.
Ylham: Xinghua Village is a famous liquor production area in China and has a long history of liquor culture.Brewing began here as early as 1,500 years ago.But with the times change, Chinese young people begin to accept fast-food liquor.This Xinghua Village liquor packaging design is aimed at young people.Combining modern design forms to give Chinese liquor a new visual image. A form of packaging design that is acceptable to people of different cultures.
Taslama Dowamlylygy: Designed in Hangzhou in September 2021.
The product will be produced in Shanxi Xinghua Village in 2021
Iş Akymy: When holding the bottle, the arc of the bottle is fused with the shape of the hand.You can feel the texture of the printing process by touching it carefully.The transparent bottle embodies the pure color of the liquor.These visual and tactile sensations amplify the drinking sensation. Also upgrade the user experience.
Topar Agzalary: Chunyang Wang