Chunyang Wang and Qianqian Yao tarapyndan Inspiration Season Esasy Funksiýa: Plakat

Chunyang Wang and Qianqian Yao tarapyndan döredilen Inspiration Season Esasy Funksiýa: Plakat dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Bürünç Baýragy baýragynyň abraýly ýeňijisidir.

BürünçGrafika· 2023

Inspiration Season Esasy Funksiýa: Plakat

dizaýner: Chunyang Wang and Qianqian Yao

Müşderi: Hangzhou Loft49

Grafika Kategoriýasynda A' Design Award Bürünç Baýragy Ýeňijisi

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Tassyklanan Baýrak Ýeňijisi

#150999 üçin Baýrak Ýagdaýyny Barlaň

A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Inspiration Season Esasy Funksiýa: Plakat hakynda

Kitap Teksti: Ylham Pasly - Hançжоуdaky şäher döredijilik seýilgähinde geçirilen dizaýn forumy üçin döredilen esasy wizual dizaýndyr. Seýilgäh öňki himiki süýüm zawodyndan öwrülip döredildi, we binalaryň geçmişi bilen häzirki döwrüni baglanyşdyrmak üçin gök ýüň ýüplük saýlanyldy. Statik plakat 841x594 millimetr ölçegde bolup, hereketli plakat bolsa wertikal formatda on sekunt dowam edýär. Hakyky asylan ýüň 4K formatda kamera we süýşýän relsler bilen surata düşürildi, soňra redaktirlenip, reňk grading edilip we kompozisiýa döredildi. Ýüplügiň sarsmagy ylham pursadyny beýan edýär.

Ykrar etme

A' Design Award Bürünç Baýragy hakynda

Inspiration Season Esasy Funksiýa: Plakat A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Inspiration Season Esasy Funksiýa: Plakat uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Inspiration Season Esasy Funksiýa: Plakat zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: “Inspiration Season” is the first large-scale design forum activity held by Hangzhou Loft49. Over 50 years Loft49 has been transformed from an old chemical fiber factory into an urban creative design park.Through several years of demolition and restoration, Loft49 was renewed. To commemorate this history, the author chose wool as the inspiration for this design. The past and the present of the factory building are connected by yarn. It has brought new ideas to the forum activities of the "Inspir
Ölçegler we Gaplama: Poster : 841*594mm, Motion poster : 9:16 MOV Time:10 second
Bellikler: Dynamic Poster, Live Filming, Culture of Factory Renovation, Expression of Inspiration
Önümçilik Tehnologiýasy: 1.The poster was shot with Blackmagic and slide rails in 4K vertical screen.2. Post-effect processing, image pick-up, color matching and composition challenges were carried out.3. Combine the moving picture with the graphic design to output the final static poster and dynamic poster
Dizaýn Kynçylygy: The biggest challenge is how to give the content of the dynamic shooting more a sense of graphic design.
Gözleg: Modern dynamic image technology is becoming more and more popular, which has a great impact on graphic design.People need to think about how static content fuses with dynamic images.Through the combination of film and graphic design images to find more interesting poster forms and try to break through the boundaries of graphic design. The forum received a lot of positive feedback，which triggered everyone's thinking about graphic design and dynamic design. It brings a new possibility to dynamic graphic design.
Ylham: Posters are divided into static and dynamic forms.After actually photographing the real scene space where the wool is hanging, the technology processing is done.Converts the poster to a static state.The blue wool represents the factory of the past and the future of the place.Because Loft49's architectural spatiality is a feature, the dynamic part emphasizes the three-dimensional sense of space composed of wool.The shaking of the wool expresses the moment of inspiration.
Taslama Dowamlylygy: Created in Hangzhou China in August 2022
Iş Akymy: The first thing you see is the rotation of several lines in the picture, which is transformed into a flat poster in a sudden jerk. In the process, people will see the blue wool, sense of space, sudden surprise, and finally reveal the content. The overall flow allows visiters to understand the meaning of the picture and generate inner associations and inspiration.
Topar Agzalary: Chunyang Wang
Qianqian Yao