Akihito Shimizu tarapyndan Terra Coffee Roasters Brending

Akihito Shimizu tarapyndan döredilen Terra Coffee Roasters Brending dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2022 A' Design Award Platina Baýragy baýragynyň abraýly ýeňijisidir.

PlatinaGrafika· 2022

Terra Coffee Roasters Brending

dizaýner: Akihito Shimizu

Müşderi: Terra Coffee Roasters

Grafika Kategoriýasynda A' Design Award Platina Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

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Dizaýn

Terra Coffee Roasters Brending hakynda

Kofe däneleriniň ösdürilip ýetişdirilýän önümçilik gurşawyndan ýaýraýan hoş ysy temasy bilen döredilen egrilikli logotip dizaýny, tebigy we ýokary hilli kofe tejribesini wizual taýdan beýan edýär. Her bir marka belligi öndürijileriň ýüzlerini olaryň gelip çykyşy, gurşawy we sarp edijiler bilen baglanyşdyrýan ýerli suratlaryň kollažyny, şeýle hem tagam häsiýetnamasyny ýatladýan grafikalary öz içine alýar. Bu her sebitde öndürilýän dürli kofe görnüşleriniň özboluşly jadysyny görkezýär.

Ykrar etme

A' Design Award Platina Baýragy hakynda

Terra Coffee Roasters Brending A' Design Award Platina Baýragynyň ýeňijisidir; bu hakykatdanam aýratyn, owadan we şöhratly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Platina ýeňijileri dörediji güýjüň keramatlarydyr, aň-paýhas döredijiliginiň çäklerine güwä bolýar we dizaýnerleriniň deňi-taýy ýok hünärmenligini we alymlygyny görkezýär. Bu dizaýnlaryň eýýamyň estetikasyny kesgitleýän, jemgyýetiň abadançylygyna goşant goşýan we sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerini öňe sürýän iň meşhur eserler bolmagy garaşylýar. Terra Coffee Roasters Brending ýokary kämillik derejesini görkezýär we peýdaly, gymmatly aýratynlyklary bilen dünýäni şübhesiz has gowy ýere öwürýär. Terra Coffee Roasters Brending isleglerimizi oýarýan, ylham berýän, höweslendirýän, begendirýän we uly şatlyk döredýän A' Design Award Platina Baýragyny gazanan eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: As a design expression, the curved logo design that makes you feel the nature with the image of "aroma drifting from the environment" makes you experience natural and high-quality coffee. The label design collages local photographs to visually connect manufacturers and consumers, directly convey the producer's face and environment, and convey the appeal of the unique coffee produced in the production area. All packages are recyclable or reusable to protect the special soil and environment of the production area. It is a material that does not affect the environment even if it is discarded.
Ölçegler we Gaplama: Bean glass bottle: 65mmx65mmx182mm
Bean glass bottle label: 69mmx117mm
Cold brew can: 64mmx64mmx112mm
Cold brew can label: 80mmx86mm
Box (Large): 255mmx213mmx73mm
Box (small): 77mmx194mmx73mm
Recipe card: 55mmx182mm
Business card: 55mmx91mm
Shopping bag: 320mmx172mmx260mm
Paper cup: 60mmx60mmx105mm
Bellikler: Branding, Coffee, Graphicdesign, Package, Logo, Identity
Önümçilik Tehnologiýasy: To change the low awareness of the environment in Japan
We considered a design that consumers can easily work on and create a desire for environmental friendliness.
The main container is a reusable glass bottle.
The label shows the state of the production area and the face of the producer.
You can travel the world of coffee beans.
Although it is an abstract expression, I was particular about selling "taste including process", "imagination", and "experience" and "feeling".
Dizaýn Kynçylygy: The brand of beans changes frequently due to the number of production.
All labels are not mass-produced, and you need to use as many tools as you need according to the amount of beans produced, and that behavior leads to environmental friendliness.
Gözleg: In Japan, environmentally friendly plastic materials and manufacturing methods are still the mainstream of product packaging. Being a small roaster, not relying on mass production, packaging is not particularly important for using advanced materials, adopting simple glass bottles that were mainstream in the past, consumers using subscription services It is designed to be refilled while. Consumers can enjoy the brand change simply by changing the label.
Ylham: Environment-oriented design development has finally become widespread in Japan, but it is still not enough.
Communication designs such as logos, packages and tools incorporate high quality and ethical awareness in every respect.

The mission is to "provide an experience as if you were in the production area".
It wanted to embody a sincere attitude of pursuing design creatively and sustainably.

The idea of design is to convey reality without abstraction. I felt that the expression was a simple and direct way to convey it to consumers.
Taslama Dowamlylygy: The brand started in October 2021 in Osaka, Japan. Currently there are two stores in Osaka.
Iş Akymy: Consumers choose their favorite coffee brand and country and learn about the history and background of their coffee beans and production areas. Then, share the process of arriving in Japan with the barista and take it home.
After purchase, use the subscription service to replenish the beans, change the label and travel the world of coffee. You don't have to go to the store, so you can reduce unnecessary movement. In a broad sense, it also leads to carbon dioxide reduction.
Topar Agzalary: Kiyoshi Uehara
Akihito Shimizu
Surat Awtorlary: Photography : Yuma Gamae(Package,PR Tools)