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Guorong Men tarapyndan Sdda Korporatiw Şahsyýet

Guorong Men tarapyndan döredilen Sdda Korporatiw Şahsyýet dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2022 A' Design Award Demir Baýragy baýragynyň abraýly ýeňijisidir.


DemirGrafika· 2022

Sdda Korporatiw Şahsyýet

dizaýner: Guorong Men

Grafika Kategoriýasynda A' Design Award Demir Baýragy Ýeňijisi

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Reňkler

Dizaýn

Sdda Korporatiw Şahsyýet hakynda

SDDA Hytaýyň Şandong welaýatynda ýerleşýän sport tanslary assosiasiýasy üçin döredilen korporatiw şahsyýetdir. Öňki logotipde beýleki assosiasiýalaryň nyşanlary bilen ýygy-ýygydan bulaşdyrylýan jikme-jik tans figurasy ulanylypdyr. Täze şahsyýet duruşy ýeke-täk üznüksiz çyzyga öwrüp ýönekeýleşdirýär. Bu çyzyk iki tans hyzmatdaşyny, bir dagy we aýlanýan tans ädimlerini birleşdirýär. Degişli on sany grafika klassiki tans duruşlaryny görkezýär we bedeniň gatnaşygyny has aňsat okalar ýaly edýär. Şahsyýet ýaryş meýdançalarynda, çap önümlerinde we sosial mediada ulanylýar.

Ykrar etme

A' Design Award Demir Baýragy hakynda

Sdda Korporatiw Şahsyýet A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Sdda Korporatiw Şahsyýet uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Sdda Korporatiw Şahsyýet jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar
The old logo of sdda is a concrete dance figure, which always leads to misidentification of other associations and the copyright crisis. Rebrand of sdda is to refine the concrete posture into concise and easy-to-understand graphics. Only a single line from rotating dance steps presents the concept of sdda. The ten dance-graphics from classic postures let people understands the relationship of the body much clearly. The new logo can be compatible with different media, leading to the convenient identification and spread.
Ölçegler we Gaplama
Brand identity guideline regulates the logo specifications to ensure legibility and consistency at all times. It comprises the minimum clear space, minimum size, brand color palette, typefaces, and rules for various applications.
Bellikler
Rebranding, rebrand, rebrandt, corporate, identity, logo, dance, dancesports, sport
Önümçilik Tehnologiýasy
The display at the competition venues uses multimedia display technology, and the materials of printing and clothing comply with environmental requirements.
Dizaýn Kynçylygy
Concision and modernity are the primary goals. How to combine the dancers, mountain and ribbon in a visual language is difficult. In order to obtain registration protection, the logo must be unique. Similarly, it is also a huge challenge to accurately select the dance poses that can represent the ten dance postures and how to present them clearly and easily. Finally using a single line as the visual element, not only present the brand logo, but also unify ten dancing images. In addition, data on the minimal and the inviolable space have also been obtained through extensive testing.
Gözleg
Rebranding of sdda is to create a unique logo with cultural of shandong province. From analysis of world dancesport organizations, two partners in waltz are widely used elements of dancesport. shandong, where sdda is located, is the location of mount tai, which is a world heritage and known as the head of the five great mountains in China. Therefore, the combination of dancers and mountain tai is in line with the concept of sdda. Two dance partners' rotating dance steps, like fluttering ribbon, can reflect the function of sdda. Ten dance-graphics have been recognized by professionals.
Ylham
As the center of training and organizing dancesport competitions, higher, stronger and more beautiful are the goals of shandong dancesport association (sdda). Two partners are the most important feature that distinguishes dancesport from other arts of dances. As the saying goes, the mountain is high, the man is higher. The combination of two dancers and the peak emphasizes its outstanding artistic pursuit and achievement. The line from rotating dance steps highlights the association's duty: connection, communication, trust and vitality.
Taslama Dowamlylygy
The project started in July 2020 and finished in September 2020 in Jinan, China.
Iş Akymy
Brand identity is mainly used in competition venues, print productions and social media.
Patentler
Copyright belong to Sdda(shandong dancesport association),2021.
Topar Agzalary
Guorong Men

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Oňat Dizaýn Uly Ykrar Edilmäge Mynasypdyr

A' Design Award — oňat dizaýn üçin halkara, eminler tarapyndan berilýän baýrakdyr. Işleriňiziň mynasyp ykrar edilmegini, şöhrat, abraý we köpçülige tanalmagy gazanmak üçin A' Design Award bäsleşigine gatnaşyň. Işiňizi A' Design Award üçin hödürläň we abraýly A' Design Prize baýragy ugrunda bäsleşiň.

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