Morosan Ioana tarapyndan döredilen Ghepard Communication Logo Logotip dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Demir Baýragy baýragynyň abraýly ýeňijisidir.

DemirGrafika· 2021

Ghepard Communication Logo Logotip

dizaýner: Morosan Ioana

Müşderi: Ghepard Communication

Grafika Kategoriýasynda A' Design Award Demir Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Ghepard Communication Logo Logotip hakynda

Ghepard Communication Logotipi marketing we kommunikasiýa agentligi üçin döredilen wizual şahsyýetdir. Nyşan, minimalistik we döwrebap stilde, birmeňzeş galyňlykdaky iki çyzyk bilen çekilen gepardyň dinamiki syluetini görkezýär. Gepardyň uzyn guýrugy dizaýnda esasy orny eýeleýär. Siluet, nyşana ýumşak görnüş berýän mat altyn öwüşginini çal reňk bilen utgaşdyrylan halda ulanýar. Logotip nyşanyň aşagynda ýerleşdirilen bolup, iki element bilelikde göni burçly şekil emele getirýär. Logotip ak, gara ýa-da reňkli fonlarda ulanylyp bilner.

Ykrar etme

A' Design Award Demir Baýragy hakynda

Ghepard Communication Logo Logotip A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Ghepard Communication Logo Logotip uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Ghepard Communication Logo Logotip jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The exploration process led to an identity that highlights the dynamic silhouette of the cheetah, created from two lines, of the same thickness, which approaches a minimalist and modern style. The cheetah is known not only for its speed, but also for its extremely long tail. This feature played a major role in the design. The color of the silhouette started from gold which is the color of the winners to which was then assigned a matte and modern look. The color has also been associated with a shade of gray which gives the logo a very smooth appearance. This particular aspect makes the logo easier to use and apply to different custom materials.
Ölçegler we Gaplama: The logo can be applied to either a white or a black background. If a colorful background is involved, it's best to use the white logo. The logotype uses the fonts Avenir Roman Bold and Avenir Roman Regular and expresses the name of the Marketing and Communication Agency for which it was created. The symbol is positioned at the top of the logotype, making the silhouette of the cheetah, around which the whole concept was created, stand out even more. The positioning of the logo and symbol fits together in a rectangular shape.
Bellikler: Visual Identity, Logo, Branding, Marketing Agency, Logotype
Önümçilik Tehnologiýasy: Corel Draw and Adobe Creative Suite.
Dizaýn Kynçylygy: The main challenge of the project was to capture the dynamism of the animal while keeping a fresh look that would stand out from other marketing agencies' logos.
Gözleg: The research objective was to find as many brands as possible that feature the cheetah symbol, see the way it is represented and what kinds of companies use it. This helped identifying the
comparative advantages and creating a unique logo that would catch the eye in a pleasant way.
Ylham: The inspiration for creating this logo was the fastest feline on the planet, the cheetah, which is used as the symbol of a Marketing and Communication Agency. The intention was for this logo to highlight, through the silhouette of the cheetah, values such as strength and agility, joined by originality, in a modern and fresh way. These are the fundamental values adopted by the agency for which the logo was created.
Taslama Dowamlylygy: The project started in August 2020, and was finished in September 2020 in Cluj-Napoca, Romania.
Iş Akymy: The goal was to create a unique logo for a Marketing and Communication Agency that is easy to use and place on different backgrounds or custom materials.
Topar Agzalary: Ioana Morosan
Surat Awtorlary: Product images and animation: Ioana Morosan