Giovanni Murgia tarapyndan Biboi Çakyr Ýazgylary

Giovanni Murgia tarapyndan döredilen Biboi Çakyr Ýazgylary dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşGaplama· 2021

Biboi Çakyr Ýazgylary

dizaýner: Giovanni Murgia

Müşderi: Cantine Biboi

Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Biboi Çakyr Ýazgylary hakynda

Bu çakyrlaryň şahsyýetini kesgitlemek üçin täzeçillik, üýtgeşik we aladasyz dizaýn. Seetmişinji ýyllardan başlap, Sardariniň çäginiň aýratynlyklaryny görkezýän ikonografiki elementler bilen baýlaşdyrýan geometrik dizaýn. Bu bellikleriň dizaýny, etiketkanyň kagyzy we käbir bölekleriniň nagyşlary sebäpli çüýşe aýrylanda täsirli täsir etmek üçin öwrenilýär. Maksat täze we ýaş, aladasyz we gyzykly dizaýn bilen ýokary hilli şerap gözleýän ýaş tomaşaçylara laýyk gelýän dizaýny habarlaşmak.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Biboi Çakyr Ýazgylary A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Biboi Çakyr Ýazgylary ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Biboi Çakyr Ýazgylary köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The concept of these labels is inspired by the design of the 70s. A mix of shapes and bright colors that highlights the geometric shapes and textures that identify the characteristic elements of these wines and the territory: the mountains, the sea and the typical Sardinian vegetation.
Ölçegler we Gaplama: The peculiarity of the label consists in the fact that it is a single piece that almost completely wraps the bottle. The total dimensions are 222x82 mm
Bellikler: wine, packaging, graphic design, label design, sardinia
Önümçilik Tehnologiýasy: The label was printed on special paper with a tactile feel. This characteristic gives the label a more prestigious and important role. To make the label more precious, metal sheets in gold and pink were used as well as a Braille relief on the name of the wine and on the iconographic elements.
Dizaýn Kynçylygy: The creative challenge to create these labels was to create an unconventional design for wines from a traditional territory such as that of Sardinia. At the same time we wanted to give a light-hearted but elegant appeal to meet the expectations of a young and disengaged public.
Gözleg: The research for this design started from the study of the graphic style typical of the 70s. Together with this, iconographic elements were inserted that represent some of the elements that characterize the territory from which these wines are born. Each label is also characterized by the representation of the initial letter of its name, obtained from the union of the geometric elements that define the design. Even the choice of naming is deliberately ironic and youthful.
Ylham: The colors of wine and the typical traditional clothes of Sardinia. The geometric shapes and textures that recall the typical elements that identify these wines. The research started with the typical iconography of the 70s and the colorful and contrasting graphic style of these graphics. The goal is to identify these products in a fresh and decisive way to address a young wine lovers target.
Taslama Dowamlylygy: The project is started in January 2020 and complete in April 2020 in Sassari (Sardinia, Italy). It is presented on media in April 2020 in Sorgono (Sardinia, Italy)
Iş Akymy: The design of these labels is studied to give a tactile effect when the bottle is taken, thanks to the label paper and tactile processing. The goal is to communicate a fresh and youthful, light-hearted and immediate design suitable for a young audience looking for a quality wine with an intriguing appeal.
Topar Agzalary: Art direction: Giovanni Murgia
Designer: Giovanni Murgia
3D render and mockup: Giovanni Murgia
Print: Juliagraf SpA