Humberto Garcia tarapyndan döredilen Cascahuin Tequila Çüýşesi dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.
KümüşGaplama· 2021
Cascahuin Tequila Çüýşesi
dizaýner: Humberto Garcia
Müşderi: Tequila Cascahuín
Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi
Tassyklanan Baýrak Ýeňijisi
#110322 üçin Baýrak Ýagdaýyny BarlaňDizaýn
Cascahuin Tequila Çüýşesi hakynda
Cascahuin tekila üçin döredilen çüýşedir. Çüýşäniň agzy, halkasy we boýny üýtgedilip, gabaýjy ulgamyň dyky bilen işlemegi üpjün edildi. Marka nyşany boýnunda beýik relýef görnüşinde ýerleşdirilip, gaba özboluşly möhür berýär. Aýna gap üflenme galyplama arkaly, esasy material hökmünde natriý-kalsiý aýnasy ulanylyp öndürilýär. Dyky iýmit derejeli ösümlik pigmentleri bilen boýalan saýlanan tebigy dyky däneçelerinden ýasalýar. Çüýşäniň ölçegleri 70-e 70-e 260 millimetrdir. Dizaýn ispan-öňýany senetlerinden, materiallardan we ýyldyzlaryň okalyşyndan ylham alýar.
Ykrar etme
A' Design Award Kümüş Baýragy hakynda
Cascahuin Tequila Çüýşesi A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Cascahuin Tequila Çüýşesi ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Cascahuin Tequila Çüýşesi köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.
Dizaýnyň sahna arkasy
Metbugat toplumy
Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.
- Üýtgeşik Aýratynlyklar
- The process of developing the customized package consisted of making modifications to the mouth, ring, and neck of the bottle so that the sealing system works by means of a cork stopper, in addition to placing the icon designed for the brand in high relief on the neck of the bottle, which gives it a subtle strength and characteristic seal of the package.
- Ölçegler we Gaplama
- the dimensions of the packaging are as follows:
70 mm x 70 mm x 260 mm - Bellikler
- design, product design, graphic design, art direction, tequila, bottle, visual design
- Önümçilik Tehnologiýasy
- The production process of the glass container will be carried out by blow molding. The standardization of the base material considers its base in sodium-calcium glass.
For the stopper - cork is produced a type Spark, developed to measure, using selected natural cork grains and inked with food grade vegetable pigments. - Dizaýn Kynçylygy
- One of the obstacles that we presented in the development of the bottle was the manufacture in blown glass, since it was very important to have the details with quality and fineness as well as the cork carved in stone.
- Gözleg
- The graphic identity of Tequila Cascahuín was developed from the conceptualization of three elements that affect the agricultural processes of the blue agave: the earth, the stars and time.
To talk about the earth, pastel pigments were used for the development of the graphic variables, reading the accidents and qualities of this material; like the one that decomposes organically achieving pulverization, silences and tonalities of earthy sensations.
The game with the stars invites to conceive the cycles of cultivation as a rhythm that frames the agave landscape in nights and days, crickets and cicadas, rain and sleep.
Determine the auspicious times, of planting, cultivation and harvest.
Time marks the fullness and aging, which is represented by a bowl, a small cup with a concave shape made of clay, guaje or wood; used by our pre-Hispanic ancestors. The symbol of the bowl represents the matrix, the origin. In our ancestral tradition, the jícaras and vessels were used mainly as containers for water and food, they are the guardians of life over time. - Ylham
- The inspiration comes from our pre-Hispanic ancestors, their crafts, their materials and the use of the stars for each decision making
- Taslama Dowamlylygy
- The project started in April 2020 in Mexico and finished in September 2020 in Mexico
- Topar Agzalary
- Creative Director: Ana Paula Santana
Product Designer: Irving Jimenez - Surat Awtorlary
- All photos: Irving Jimenez & Humberto Vanhuten
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