HanKkeut Boitsebahatso ba Letšoao ka Jaehun Kim

Moralo oa HanKkeut Boitsebahatso ba Letšoao ka Jaehun Kim ke mohlodi oa khau e hlomphehang haholo ya 2020 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono.

SileveraKerafikhe· 2020

HanKkeut Boitsebahatso ba Letšoao

ka Jaehun Kim

Moreki: Visang

Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Kerafikhe

52,599

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #99386

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le HanKkeut Boitsebahatso ba Letšoao

HanKkeut ke boitsebahatso ba letšoao bakeng sa letoto la libuka tsa sekolo tse hlahisitsoeng ka tšebelisano-'moho pakeng tsa baithuti le matichere. Sepheo sa letšoao ke khokahano e le 'ngoe feela ka ho ithuta. Setšoantšo se ka sehloohong se sebelisa mola o hokahaneng o tsoang setšoantšong sa boitsebahatso ba letšoao ho hlalosa maikutlo a ho phahama. Mola o tšoanang o sebelisoa libukeng tsohle tsa HanKkeut ho theha tšobotsi e bonahalang e tsitsitseng. Mebala e khanyang, dikgetho tse phahameng le distikara tsa holographic li sebelisoa likhabetheng. Maemo a fapaneng a lilemo a khethollotsoe ka mebala e fapaneng ea likhabetheng.

Kamohelo

Mabapi le Moputso oa Silevera oa A' Design Award

HanKkeut Boitsebahatso ba Letšoao ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. HanKkeut Boitsebahatso ba Letšoao e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. HanKkeut Boitsebahatso ba Letšoao ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: Han-kkeut is a brand of grade school textbooks developed by the collaboration of students and teachers.
Under the brand objective of 'all-in-one connection in learning', HanKkeut strives to research concepts required for learning and provide guidance that connects students with their teachers.
Providing the best form of learning, the textbooks enable communication between teachers and students.
Boholo le Phuthelo: The dimension of HanKkeut is 220mm x 300mm x 10mm, 210mm x 297mm x 10mm and it is printed with harmless far-infrared ink.
Different age levels have different cover design colors of distinguishing.
Lithegi: Learning Method, Brand Identity, all in one, connect, ascension
Theknoloji ya Tlhahiso: The vivid colors of HanKkeut brand are used to provide a strong yet simple design. The cover design of the brand book and textbooks make use of unique colors, embossed textures, and holographic stickers to effectively express the functions.
Phephetso ya Moralo: In the process of developing a graphic motif to create a unique look for HanKkeut, the designers experienced many trials and errors. To represent the brand objective of “all-in-one connection in learning,” the brand identity uses connected strokes as a motif to complete a sense of ascension that expresses the brand value and customer benefits.
Dipatlisiso: Developed in 1998, HanKkeut achieved best practices in the education market through its bold challenges, becoming the leading brand in language arts and social studies study books for grade school students. The brand sold 10 million books in the shortest period in 2006, sold over 22 million books by 2013, and is a steady seller with more than 1 million sales annually. The innovation in the history of HanKkeut continues to this day.
Kgothaletso: The cover graphic symbolizes HanKkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all HanKkeut books to generate a unique visual feature.
The design emphasizes the 'completion' and 'book' concepts, concisely expressing the 'Finish the Subject with One Book' brand slogan.
The brand identity, slogan, and graphic images are used to expand the comprehensive series brand and establish an identity.
Nako ya Projeke: HanKkeut project is conducted in Seoul, Korea. We have developed education brands from July 2019 to December 2019.
Tsamaiso ya Mosebetsi: HanKkeut is a brand that generates best practices by connecting students with teachers, achievements with better performance, and past with the present, all through trust.
Litho tsa Sehlopha: Creative Director : Hanna Park
Designer : Yunhee Lee
Designer : Kwangsoo Park
Designer : Soojin Myung
Designer : Sehee Lim
Designer : Hyojoo Park
Litlotla tsa Setshwantsho: Visang Creative Design Lab, 2019