Moralo oa Eleology Botlolo ea Oli ea Mohloaare ka Antonia Skaraki ke mohlodi oa khau e hlomphehang haholo ya 2026 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.
BoronsePhuthelo· 2026
Eleology Botlolo ea Oli ea Mohloaare
Moreki: Eleology
Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #176525Moralo
Mabapi le Eleology Botlolo ea Oli ea Mohloaare
Eleology e fetola sephutheloana sa oli ea mohloaare hore e be ntho ea moqapi e nang le boithoko le e tšoarellang. Botlolo e tšoeu e hloekileng e hopotsa marako a metse ea Greece, ha moriti o bonolo oa lekala la mohloaare o supa moetlo, matla a ho mamella, le nchafatso. Sebopeho sa eona se kang setšoantšo se betliloeng se fana ka tšebeliso e loketseng 'mele hammoho le tšusumetso ea pono, ha se ntse se khothalletsa tšebeliso hape e le vase kapa sehopotso. Ha e kopantsoe le lebokose le nang le sebopeho se hlokolosi se etsisang libaka tsa meaho, moqapi ona o kopanya bohloeki, tšireletso ea tikoloho, le ho pheta lipale tsa setso, o fetola sephutheloana sa letsatsi le letsatsi hore e be ntho ea bohlokoa e sa feleng.
Kamohelo
Mabapi le Moputso oa Boronse oa A' Design Award
Eleology Botlolo ea Oli ea Mohloaare ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Eleology Botlolo ea Oli ea Mohloaare e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Eleology Botlolo ea Oli ea Mohloaare e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- Eleology redefines olive oil packaging through a poetic, minimal design that unites heritage and modernity. A soft white surface recalls Greek village walls, while the shadow of an olive branch evokes timeless tradition. The sculptural bottle is designed to outlive its contents, encouraging reuse as an object of memory, beauty, and cultural continuity.
- Boholo le Phuthelo
- Bottle Width 137,9mm x Depth 55,3mm x Height 140mm
Bottle Width 146mm x Depth 62mm x Height 160mm - Lithegi
- Greece, olive oil, packaging, design, minimalism, heritage, culture, symbolism, sustainability, architecture, light, shadow, reuse, tradition, premium, innovation
- Theknoloji ya Tlhahiso
- The bottle is made of glass and is crafted with a smooth matte finish. Advanced printing techniques enable the delicate shadow effect of the olive branch on the surface. The box is made of a 320gr paper and a texture is used, referencing the plastered village walls of Greece. Materials and processes were chosen to combine visual elegance with practical durability.
- Phephetso ya Moralo
- The challenge was capturing the cultural poetry of olive oil in a form that avoids cliché. Balancing symbolism with simplicity required careful experimentation with finishes and shadows. External factors such as production feasibility, sustainability, and durability influenced choices. Overcoming these challenges resulted in packaging that embodies both timeless heritage and functional innovation.
- Dipatlisiso
- The design emerged from cultural and visual research into Greek architecture, light, and landscape. Objectives were to express tradition and purity through contemporary design. Methodologies included observational studies of village houses, symbolic exploration of the olive branch, and testing finishes for tactility. Results show a design that preserves heritage while offering a versatile, modern product experience.
- Kgothaletso
- Inspired by Greece's radiant light and enduring architecture, the design reflects the play of shadows on whitewashed village walls. The olive branch, a universal symbol of resilience and nourishment, became central to the visual narrative. The project sought to honour both the natural environment and the communities who preserve olive-growing traditions through subtle, poetic cues.
- Nako ya Projeke
- The project started in Fabruary 2024 in Athens and finished in June 2024 in Athens.
- Tsamaiso ya Mosebetsi
- The ergonomic bottle offers ease of handling and pouring, while its wide form ensures balance and presence. Once the oil is consumed, the vessel transforms into a decorative object, extending its lifecycle as a vase or container. This flow from functional packaging to timeless keepsake enhances user interaction, making the design both sustainable and emotionally engaging.
- Litho tsa Sehlopha
- Designer: Andreas Deskas
Creative Director: Antonia Skaraki - Litlotla tsa Setshwantsho
- Image #1: Art Director Andreas Deskas
Image #2: Art Director Andreas Deskas
Image #3: Art Director Andreas Deskas
Image #4: Art Director Andreas Deskas
Image #5: Art Director Andreas Deskas
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