Congtai Huofenzi Sephuthelo sa Baijiu ka Wen Liu

Moralo oa Congtai Huofenzi Sephuthelo sa Baijiu ka Wen Liu ke mohlodi oa khau e hlomphehang haholo ya 2026 Moputso oa Khauta oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

KhautaPhuthelo· 2026

Congtai Huofenzi Sephuthelo sa Baijiu

ka Wen Liu

Moreki: Shenzhen Oracle Creative Design Co.,Ltd.

Mohlodi oa Moputso oa Khauta oa A' Design Award Mokhahleong oa Phuthelo

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Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #173414

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Congtai Huofenzi Sephuthelo sa Baijiu

Congtai Huofenzi ke moralo oa sephuthelo bakeng sa baijiu ea China e reretsoeng bareki ba bacha. Mohopolo oa pono o thehiloe ho motsamao oa metsi le sebopeho se mahlahahlaha sa li-molecule tsa joala, e hlahisoang ka setšoantšo se bohareng se bitsoang Leihlo la Matla a Bophelo. Botlolo e na le sebopeho se betliloeng se matla le letšoao la lebitso la khoebo le kentsoeng holim'a letlapa la resine. Sekoti se entsoeng ka mokhoa o ikhethileng bohareng ba botlolo se thusa hore e tšoaroe habonolo. Lebokose le ka ntle le phuthetsoe ka pampiri e nang le sebopeho sa patsi, ha lipampiri tse khethehileng tse behiloeng ka mekhahlelo li etsa paterone e phallang e hopotsang lithaba le linoka.

Kamohelo

Mabapi le Moputso oa Khauta oa A' Design Award

Congtai Huofenzi Sephuthelo sa Baijiu ke mohapi oa Moputso oa Khauta oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo ea maemo a pele, e ntle ka ho makatsa le e ikhethang. Bahapi ba Khauta ke lintho tse hlahisitsoeng tse nang le mehopolo e mecha haholo, tse shebileng pele le tse khanyang ka ho foufatsa, tse bontšang botsebi, bohlale le bokhoni ba baqapi ba tsona. Congtai Huofenzi Sephuthelo sa Baijiu e lebelletsoe ho ba mohopolo o babatsoang haholo, o thehang mekhoa e mecha le o moholo, o tlisang boleng bo sa kang ba bonoa. Moralo ona o hapileng Moputso oa Khauta oa A' Design Award ke mosebetsi o tsosang maikutlo, o hlomphehang, o tlisang molemo o moholo le o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Congtai Huofenzi Sephuthelo sa Baijiu e hlahisa maikutlo a matla a takatso, e tsosa tjantjello, e khothalletsa boqapi mme e re khahlisa.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: Congtai Huofenzi Liquor is a Chinese baijiu crafted for young consumers, enriched with a variety of rare microorganisms. Through precise scientific blending, the liquor achieves an excellent acid-ester balance, resulting in a notably vibrant and refreshing taste. Its packaging design is minimalist yet dynamic, vividly reflecting the active nature of the "liquor molecules" and accurately conveying the product’s core characteristics and unique identity.
Boholo le Phuthelo: 215mm*125mm*H280mm
Lithegi: Natural, Vibrant
Theknoloji ya Tlhahiso: The bottle features a dynamic embossed texture, with the brand emblem meticulously inlaid on a resin plaque. An ergonomically contoured indentation at its center fits naturally in the hand, ensuring a comfortable grip. The exterior packaging is wrapped in wood-grain paper, while layered specialty papers create a beautiful, rhythmic sense of flow, reminiscent of winding mountains and rivers.
Phephetso ya Moralo: Targeting the younger generation, the Chinese baijiu market still remains underdeveloped, requiring cultivation and guidance. Through its youthful visual identity and uniquely creative packaging, the brand has captured widespread attention and preference among today's youth.
Dipatlisiso: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Kgothaletso: The design draws inspiration from the formless water, skillfully integrating the dynamic and variable nature of the liquor molecules. Centered around the "Eye of Vitality" as its visual core, it vividly embodies the brand spirit of energy and freedom, while significantly enhancing the product's premium feel and visual identity.
Nako ya Projeke: March 2024, Shenzhen, China
Tsamaiso ya Mosebetsi: The display arrangement adopts a minimalist natural style, seamlessly integrating with the surrounding landscape to emphasize a sensory experience that unites mind and body.
Litho tsa Sehlopha: Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li