Moralo oa Bits'n'Bites Kopo ya Selfounung ka More By Us ke mohlodi oa khau e hlomphehang haholo ya 2024 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Theknoloji ya Mehala, Diaplikeishene le Softwere.
TšepeMohala· 2024
Bits'n'Bites Kopo ya Selfounung
ka More By Us
Moreki: More By Us
Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Mohala
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #160199Moralo
Mabapi le Bits'n'Bites Kopo ya Selfounung
Lebitso Bits'n'Bites le bontsha dijo tse nyane le dipuisano tse botsoalle. Sena ke sekgopotso sa nako eo kamano ya sefahleho ho sefahleho e neng e le teng haholo. Letshwao le bopa motswako wa thekenoloji le botho. Ke letshwao la thabo ya dipuisano tsa nnete ha ho nwelwa kofi le ho arolelana lesedi inthaneteng. Le bontsha mokgwa wa sejoalejoale empa o thabileng, moo thekenoloji e matlafatsang kamano ya batho.
Kamohelo
Mabapi le Moputso oa Tšepe oa A' Design Award
Bits'n'Bites Kopo ya Selfounung ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Bits'n'Bites Kopo ya Selfounung e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Bits'n'Bites Kopo ya Selfounung e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- The app, initially showcased as a design agency project, now fosters authentic connections amongst business professionals, prioritising human interactions over artificial intelligence. Currently in the MVP (Minimum Viable Product) development stage, it is set to launch in five months, aiming to empower users to form meaningful connections with ease.
- Boholo le Phuthelo
- Hybrid mobile application for iOS and Android devices.
The screen sizes are between 4 and 6,7 inch screens for iPhone and 3 to 6 inch or more for Android devices.
All icons and design elements are vectors, which allows the scale of the design to bigger screens in the future without quality loss. - Lithegi
- UI design, Networking App, Digital Networking Platform, App Design, Business Professional Networking, Meaningful Connections
- Theknoloji ya Tlhahiso
- The design project is meant for hybrid mobile application both available for iOS and Android devices.
The team performed research and created brand identity, user journey, wireframes and high fidelity UI design.
User journey, wireframes and UI design are designed in Figma. - Phephetso ya Moralo
- The most challenging aspect is the imbalance between technological innovation and human-to-human interactions. Overcoming this issue necessitates addressing internal factors, such as entrenched design perspectives, and external factors, including the evolution of technology and shifting user expectations. Despite these hurdles, the continuation of the project is fuelled by a steadfast commitment to creating a platform that genuinely fosters meaningful connections in the digital era.
- Dipatlisiso
- Research Objectives: To comprehend user needs within professional networking contexts.
Methodology: The approach involves conducting interviews and carrying out usability testing.
Tools Utilised: Engagements include personal meetings and the use of prototyping software.
Participants: A broad spectrum of professionals participated in the study
Results: A pronounced desire for genuine connections is identified, alongside the limitations of current platforms.
Insights: These findings informed the design team, aiming for more meaningful interactions.
Impact: The initiative is set to enhance the networking experience, foster collaboration, and create connections of superior quality. - Kgothaletso
- Bits’n’Bites brings to mind the simplicity of enjoying snacks and engaging in meaningful conversations, reminiscent of the times when face-to-face interactions are more common. In the digital age, the concept of Bits’n’Bites transitions to the online world, where 'bites' cleverly become bytes, highlighting the use of small, digital elements in the creative processes. The logo captures this shift towards a technological focus while retaining the essence of warmth and connection found in personal interactions over coffee. It symbolizes the blend of traditional and digital, where 'bites' now represent the exchange of information online.
The design of the app is inspired by the need to reflect the lively and dynamic nature of human connections. The objective is to translate the essence of spontaneous, in-person interactions into the app’s visual design. By choosing vibrant colors, dynamic imagery, and modern design elements, the aim is to not only capture the user’s attention but to also convey the spirit of lively discussions. These design choices are intended to foster a sense of community and engagement, reminiscent of the enriching experience of face-to-face meetings. - Nako ya Projeke
- The project commenced in June 2023 in Bulgaria and is currently in progress. Being in the MVP (Minimum Viable Product) stage, its release is anticipated within the next five months.
- Tsamaiso ya Mosebetsi
- Users scan a QR code, download the Bits’n’Bites app, and create a profile. The app’s intuitive interface facilitates connecting with others, browsing profiles, following individuals from admired companies, and receiving personalised messages, updates, and meeting invitations. The design prioritises simplicity, enabling easy navigation. With a focus on genuine interactions and personalised features, the app enhances networking, fostering meaningful connections and better outcomes.
- Diphatente
- More By Us '2023
- Litho tsa Sehlopha
- Creative Director: Maria Burgelova
Lead Designer: Maria (Mimy) Yordanova
Senior Designer: Valeria Petrova
Designer: Vasil Tonev
Designer: Bozhidar Hadzhiev
Designer: Boris Savev
Designer: Beloslava Ivanova
Copywriter: Elisaveta Vakavchieva - Litlotla tsa Setshwantsho
- People on images: Generated with AI by Midjourney
Mockups: Envato & Freepik
Video Sound: Envato
E Tshehelitsweng
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