Moralo oa Mushroom Coffee Sephutheloana Sa Lijo ka Yuxi Liu ke mohlodi oa khau e hlomphehang haholo ya 2023 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.
TšepePhuthelo· 2023
Mushroom Coffee Sephutheloana Sa Lijo
ka Yuxi Liu
Moreki: Usee
Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Phuthelo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #143417Moralo
Mabapi le Mushroom Coffee Sephutheloana Sa Lijo
Station Market ke mofuta oa kofi ea li-mushroom. Moreki o khetha Station Market hobane a ka fumana limatlafatsi le tsebo ea kofi ea mushroom ka tatso e monate. Ho fapana le kofi e tloaelehileng, e ka tlatsetsang ho tšoenyeha le ho hlobaela, ho eketsa li-mushroom ho na le melemo e mengata ea bophelo bo botle. Liphutheloana tsa 'maraka oa seteishene li entsoe ka lipaterone tsa 'mabole le mebala e ntšitsoeng ka har'a kofi. Ho na le litatso tse 'ne, Chaga, Reishi, Cordyceps le Turkey mohatla. Li-mushroom tse fapaneng li na le phepo e fapaneng ho kopana le bareki' litlhoko.
Kamohelo
Mabapi le Moputso oa Tšepe oa A' Design Award
Mushroom Coffee Sephutheloana Sa Lijo ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Mushroom Coffee Sephutheloana Sa Lijo e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Mushroom Coffee Sephutheloana Sa Lijo e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- Different from regular coffee which can attribute to anxiety and insomnia, the addition of mushrooms has more health benefits. The customer chooses Station Market because they can gain nutrients and knowledge of mushroom coffee while having an amazing taste.
- Boholo le Phuthelo
- Dimensions: Length: 5in, Width: 3in, Height:6.5in
- Lithegi
- Packaging, Food, Natural, Healthy
- Theknoloji ya Tlhahiso
- The cross-platform design process is exciting. From digital to physical, from packaging to web design, and to coffee campaign design. This interesting and educational experience is not only for me but also for all customers. I express the high-grade and silky taste of this mushroom coffee through abstract illustrations and delicate packaging. Customers gain nutrients and knowledge of mushroom coffee, and enjoy the mushroom coffee factory experience while having an amazing taste.
- Phephetso ya Moralo
- The coffee industry is a highly competitive market, and different groups of people lack knowledge of mushroom coffee, they have different demands for product function, taste, and appearance. Before making this packaging, I spent a lot of time researching the function of mushroom coffee, I want to show the difference between mushroom coffee through exquisite packaging, and also convey the knowledge of mushroom coffee through illustrations.
- Dipatlisiso
- Analysis of coffee markets includes competitive brands, target customers of the mushroom coffee industry, the demand for coffee in different age groups, the nutrition of mushroom coffee, and the research on the ingredients of mushroom coffee. This project was designed after a lot of research and analysis and the questionnaire survey.
- Kgothaletso
- Station Market provides tailored mushroom coffee products according to different ages and needs. Mushroom has a lot of functions that can elevate your brain and focus, boost your energy with less caffeine, and supplement your daily nutrition. I extracted the mushroom ingredients in coffee, abstractly distorted the extracted colors and shapes, and finally took the form of illustrations as the main visual image of the coffee packaging.
- Nako ya Projeke
- Jan 2021- May 2021
New Yorl, USA - Tsamaiso ya Mosebetsi
- In the early stage of design, I analyzed the ingredients of the products, the nutrition, and the functions of the mushroom coffee, and researched the difference between regular coffee and mushroom coffee. In the design process, the whole design has experienced from the graphic to 3D, from the visual to the physical. It is also a cross-platform design project, from packaging to web and to Coffee shop design. The concept is to let customers understand the culture of mushroom coffee and experience the production journey of the coffee factory while enjoying the highly nutritious mushroom coffee.
- Litho tsa Sehlopha
- Yuxi Liu
E Tshehelitsweng
Hlahloba ka Ntle ho Designers.org
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