Moralo oa Pure1 Service Experience Primary Function: Sebaka sa Marang-rang sa Kataloke ya Litshebeletso ka The Pure1 Team ke mohlodi oa khau e hlomphehang haholo ya 2021 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Websaete le Webo.
SileveraWebo· 2021
Pure1 Service Experience Primary Function: Sebaka sa Marang-rang sa Kataloke ya Litshebeletso
Moreki: Pure Storage
Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Webo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #119708Moralo
Mabapi le Pure1 Service Experience Primary Function: Sebaka sa Marang-rang sa Kataloke ya Litshebeletso
Pure1 Service Experience ke sebaka sa marang-rang sa kataloke ya litshebeletso bakeng sa ho fumana le ho ngodisa polokelo ya leru le litshebeletso tsa botsebi. Tshebeletso e nngwe le e nngwe e hlahiswa e le karete grideng e arabelang e ikamahanyang le boholo bo fapaneng ba lisikirini. Leqephe la lintlha le bontsha mekgwa ya tshebediso le litheko, ha likhothaletso tse thusoang ke AI li thusa bareki ho bapisa likgetho. Kopo ya teko kapa ya khokahano e ka etsoa ka litobetso tse peli, mme Order Tracker e bontsha tsoelo-pele ya kopo e nngwe le e nngwe. Sepheo ke ho etsa hore ho ngodisa litshebeletso tsa khoebo ho be bonolo joalo ka ho kena morerong oa streaming.
Kamohelo
Mabapi le Moputso oa Silevera oa A' Design Award
Pure1 Service Experience Primary Function: Sebaka sa Marang-rang sa Kataloke ya Litshebeletso ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Pure1 Service Experience Primary Function: Sebaka sa Marang-rang sa Kataloke ya Litshebeletso e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Pure1 Service Experience Primary Function: Sebaka sa Marang-rang sa Kataloke ya Litshebeletso ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- The Pure1 Service Experience is designed to make subscribing to Pure Storage services as simple as signing up for video streaming plans. With this goal in mind, Pure1 team has designed a transparent and automated digital journey that simplifies discovery, ordering, and tracking. Have trouble deciding? AI-assisted recommendations help customers make the right choice. Ready to buy? A quote request takes just two clicks, and the Order Tracker provides up-to-the-minute status for easy tracking.
- Boholo le Phuthelo
- The design embodies a modular concept at its core with each service presented as a card. The cards are laid out on a responsive grid that smoothly adapts to different viewports across browsers and devices. The card detail page further exemplifies the modular concept by flexibly displaying each section based on the requirements of each service type. Adding an elegant touch to the UX, CSS animations and Lottie Files are used diligently to add navigation cues and delights to the interactions.
- Lithegi
- Pure1, Pure as-a-Service, Pure Storage, web services, Storage as-a-Service, cloud, cloud storage, SaaS
- Theknoloji ya Tlhahiso
- The initial concept of the design was created as wireframes in Figma. Through internal stakeholder reviews and external user feedback, the design evolved and hardened over time into polished comps and interactive prototypes. The development team implemented the design using a combination of Bootstrap, AngularJS, and Pure1 CSS libraries on the front end, and a sophisticated stack of backend technologies such as AWS messaging services, MongoDB, and KairosDB.
- Phephetso ya Moralo
- The Service Experience design project happened during a time when Pure Storage was undergoing a major rebranding so the team partnered very closely with Marketing Creatives to ensure this design followed this new language while ensuring that it fits harmoniously within the existing Pure1 environment. Through tight collaborations with the Marketing team and other business units, the team delivered a simple service workflow that captures the essence of the new modern look and feel of the rebrand.
- Dipatlisiso
- The Pure1 team performed a combination of competitive benchmarking, internal reviews, and user validations with the objective of delivering a simple self-guided customer experience. By applying learnings during wireframing, the team iterated on the design over multiple stages of business feedback, then tested the design through Figma prototypes to collect feedback from potential customers. After release, the team monitored usage via Google Analytics, and used the data to fine-tune the design.
- Kgothaletso
- Companies across industries are rapidly evolving their IT infrastructure to be cloud- and subscription-based, opening doors for a new level of IT infrastructure agility and cost flexibility. While the design industry has done a good job making E-commerce easy for B2C websites, online buying of IT services remains a big challenge in B2B. Pure1 team was inspired to design a first class digital journey for customers to discover, learn, and subscribe to services to help accelerate this evolution.
- Nako ya Projeke
- This project was a collaboration between multidisciplinary teams at Pure Storage. The project started around mid-2020, with the initial release of Pure1 Service Experience in January 2021. Team members are primarily located in Bellevue, Washington and Mountain View, California.
- Tsamaiso ya Mosebetsi
- When customers log into Pure1, they navigate to the Service Catalog to explore a wide range of services such as cloud storages, backup services, and professional services. To evaluate a service they click through to the Details page to view use cases and detailed pricing information. On the same page, they can request a trial or a quote in just two clicks. Once a request is created, customers can use the Order Tracker to view request progress, and schedule professional services if they desire.
- Diphatente
- Pure1® and logo are registered trademarks of Pure Storage
- Litho tsa Sehlopha
- Pure1 Design, Engineering, and Product team
- Litlotla tsa Setshwantsho
- All images and video contents used in this submission are properties of Pure Storage
E Tshehelitsweng
Hlahloba ka Ntle ho Designers.org
Fumana dihlahiswa, ditshebeletso le menyetla ho tswa ho balekane ba rona ba papatso.
Tse Ding Tse ka Hlahlojwang
Meralo e Amanang
Hlahloba meralo e meng e hapileng moputso ho tswa mokgahlelong o tshwanang, e kgethilweng ka boleng.
