Chu Cellar Mosebetsi wa Mantlha: Sepakete sa Bujoala ka Yong Wu

Moralo oa Chu Cellar Mosebetsi wa Mantlha: Sepakete sa Bujoala ka Yong Wu ke mohlodi oa khau e hlomphehang haholo ya 2020 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

BoronsePhuthelo· 2020

Chu Cellar Mosebetsi wa Mantlha: Sepakete sa Bujoala

ka Yong Wu

Moreki: Shenzhen everbright creative packaging design co. LTD

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo

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Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #100741

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Chu Cellar Mosebetsi wa Mantlha: Sepakete sa Bujoala

Mongolo wa Buka: Chu Cellar ke moralo wa sepakete sa bujoala bo hlahisoang Hubei, China. Botlolo bo entsoe ka letsopa (ceramic), 'me sebopeho sa bona se etsisa sehlopha sa litsomo tse ntsuoang (chime bells), letlotlo la setso la naha ea khale ea Chu. Mokhoa oa mofuta o rotseng ka lehlakoreng la botlolo o entsoe ka mokhoa oa 'mold o bulehileng, 'me lebokose le entsoe ka lehong. Mela e phahamisitsoeng le e keteletsoeng holim'a bokaholimo bo fokotsa monyetla oa ho thelella nakong ea ho tsamaisa. Motheo oa lebokose o sebetsa joalo ka setulo sa pontsho, e leng se etsang hore botlolo e se nang letho e ka bolokoa e le ntho ea kabo. Morero ke ho bontsha nalane le setso sa sebaka seo ho tsoang teng.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Chu Cellar Mosebetsi wa Mantlha: Sepakete sa Bujoala ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Chu Cellar Mosebetsi wa Mantlha: Sepakete sa Bujoala e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Chu Cellar Mosebetsi wa Mantlha: Sepakete sa Bujoala e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: Yellow crane tower is a kind of liquor produced in hubei, China. The original intention of the design is to reflect the historical culture of the place of origin, so that consumers can feel the profound historical background of the product while tasting the liquor, and bring beautiful visual enjoyment at the same time. After drinking the liquor, the packaging base can be combined with the bottle as an art deco.
Boholo le Phuthelo: 170 (L) x130(D) x 320 (H)
Lithegi: Alcohol，black，Package Design，liquor，Chinese，Graphic Design
Theknoloji ya Tlhahiso: The bottle is made of ceramic, the grain on the bottle body is cast in open mould, and the box is made of wood.
Phephetso ya Moralo: We wanted the packaging to be better used instead of being thrown away, so we considered reuse when creating, so we made the base of the box into an exhibition stand, making the bottle more like an ornament.
Dipatlisiso: Customers want a product that reflects the cultural image of the brand's origins. At the beginning of the project, the design team visited the place of origin, read a large number of historical documents, had a deep understanding of the local cultural history and drinking habits, and designed a better plan for displaying chu culture.
Kgothaletso: Yellow crane tower wine is produced in the birthplace of chu culture in China. They need a product that shows the local history and culture. Therefore, the shape of the bottle imitates that of chime bells, a cultural relic of the state of chu. This is the most direct manifestation of chu culture.
Nako ya Projeke: The project started in shenzhen in April 2019, finished sample production in shenzhen in June 2019, and went on sale in China in February 2020
Tsamaiso ya Mosebetsi: This design allows drinkers to better feel the cultural appeal of the product. It has collectable value.
Litho tsa Sehlopha: The designer：fuyu yang
The designer：yong wu