Fabrika Coffee Hawsha Aasaasiga ah: Baakidhinta oo uu sameeyey Eugene Wysota and Helen Trophimova

Naqshadda Fabrika Coffee Hawsha Aasaasiga ah: Baakidhinta oo uu sameeyey Eugene Wysota and Helen Trophimova waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2025 Abaalmarinta Lacagta ah ee A' Design Award.

LacagXirmooyin· 2025

Fabrika Coffee Hawsha Aasaasiga ah: Baakidhinta

Eugene Wysota and Helen Trophimova uu sameeyay

Macmiilka: Shokoladnitsa

Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Xirmooyin

33,217

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #164694

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Fabrika Coffee Hawsha Aasaasiga ah: Baakidhinta

Qoraalka Buugga: Sifada ugu caansan ee baakidhka waa daaqada la jaray oo qaab leh sida bilooyinka shiidaha bunka ee astaanta (logo). Qaybtan naqshadeed ayaa u oggolaanaysa in midhaha bunka la arko, iyada oo bixinaysa saamayn muuqaal ah oo gaar ah taas oo iftiiminaysa tayada dabiiciga ah ee alaabta. Midabbada si taxaddar leh loo doortay ayaa kala soocaya isku-darka bunka waxayna kor u qaadaysaa soo-jiidashada baakidhka ee meelaha bandhigga. Meelaynta qoraalka waxaa loo nashqadeeyay si ay u bixiso macluumaad cad oo kooban oo ku saabsan heerka dubista, qoraallada dhadhanka, iyo asalka, dhammaantood iyada oo la ilaalinayo muuqaal nadiif ah oo aad u fudud.

Aqoonsiga

Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award

Fabrika Coffee Hawsha Aasaasiga ah: Baakidhinta waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Fabrika Coffee Hawsha Aasaasiga ah: Baakidhinta waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Fabrika Coffee Hawsha Aasaasiga ah: Baakidhinta waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
Cabbirka & Qaabaynta: The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
Summado: coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
Tiknoloojiyada Soo Saarka: The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
Caqabadda Naqshadda: The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.
Cilmi-baadhis: The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.
Dhiirrigelinta: The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
Muddada Mashruuca: The project started in January 2022 in Moscow and was completed in May 2022
Socodka Hawlgalka: The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
Shatiyada: Trademark by Shokoladnitsa LLC.
Xubnaha Kooxda: W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova
Amaanta Sawirrada: mockups by Creatsy