Hunguest Hotels Shaqada Koowaad: Aqoonsiga Sumadda oo uu sameeyey Eszter Laki and Reka Imre

Naqshadda Hunguest Hotels Shaqada Koowaad: Aqoonsiga Sumadda oo uu sameeyey Eszter Laki and Reka Imre waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka ee 2024 Abaalmarinta Naxaasta ah ee A' Design Award.

NaxaasGaraafig· 2024

Hunguest Hotels Shaqada Koowaad: Aqoonsiga Sumadda

Eszter Laki and Reka Imre uu sameeyay

Macmiilka: Studio NUR

Ku Guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award ee Qaybta Garaafig

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Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #154178

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Hunguest Hotels Shaqada Koowaad: Aqoonsiga Sumadda

Qoraalka Buugga: Hunguest Hotels waa aqoonsi sumad loo abuuray koox hudheello Hangari ah. Aqoonsigu wuxuu muujinayaa ballanqaad lagu heshay tayo iyo isku-mid ahaansho. Shaqadu waxay ku jirtay dib-u-naqshadeynta sumadda hore ee jirtay iyo dhammaan qaybaha muuqaalka, laga bilaabo calaamadaha hudheellada ilaa waraaqaha daabacan. Hudheello badan waxay ku xidhan yihiin xarumaha daryeelka jirka iyo caafimaadka (spa iyo wellness), taasoo naqshaddu ku muujiso xiriir la leh biyaha. Sumaddu waa xarafka weyn ee "H" oo laga sameeyay tigacadada biyaha, midabkana ugu weyn ee sumaddu waa buluug. Waxaa la isticmaalay daabacaadda "letterpress", daboolka menu-ga maqaarka ah ee la qoray naqshad, iyo calaamadaha alwaaxda ah ee la xardhay.

Aqoonsiga

Wax ku saabsan Abaalmarinta Naxaasta ah ee A' Design Award

Hunguest Hotels Shaqada Koowaad: Aqoonsiga Sumadda waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Hunguest Hotels Shaqada Koowaad: Aqoonsiga Sumadda waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Hunguest Hotels Shaqada Koowaad: Aqoonsiga Sumadda si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: Through their new brand design, Hunguest wanted to communicate their commitment to quality and consistency. Creating this new identity involved redesigning the existing Hunguest logo as well as all the visual aspects, from the hotel signages to the printed materials. Since many of the Hunguest hotels are connected with spa and wellness centers, it was important to show the connection with water: the logo is a capital H made up of drops of water, and the main brand color is blue.
Summado: hotel branding, wellness and spa, letterpress, Hungary
Tiknoloojiyada Soo Saarka: To express the Hunguest commitment to quality and taste, we had the opportunity to use high quality print techniques, such as letterpress printing on the businesscards and door hangers, embossed leather menu covers, and engraved wooden signages. These natural elements and textures further emphasized the brand's history, traditions, and connection to nature.
Dhiirrigelinta: We were asked to create a new identity for Hunguest Hotels, a leading Hungarian hotel brand. It’s a huge honor for us to work on such a significant project for a well-known and respected brand that has hotels all over the country. With Hunguest's wide reach we knew that every little detail of the design would be experienced by many people.
Muddada Mashruuca: The project started in 2020 in Hungary and finished in 2023.
Xubnaha Kooxda: Eszter Laki, Réka Imre
Amaanta Sawirrada: photographs by András Zoltai and Zoltán Gali

Akhri War-saxaafadeedka

Maalgeliye