Tanaka 1789 X Chartier Sake Blend 001 Primary Function: Baakidhka Dhalada Sake oo uu sameeyey Laurent Hainaut

Naqshadda Tanaka 1789 X Chartier Sake Blend 001 Primary Function: Baakidhka Dhalada Sake oo uu sameeyey Laurent Hainaut waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2021 Abaalmarinta Lacagta ah ee A' Design Award.

LacagXirmooyin· 2021

Tanaka 1789 X Chartier Sake Blend 001 Primary Function: Baakidhka Dhalada Sake

Laurent Hainaut uu sameeyay

Macmiilka: Tanaka 1789 X Chartier

Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Xirmooyin

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Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #112010

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Tanaka 1789 X Chartier Sake Blend 001 Primary Function: Baakidhka Dhalada Sake

Tanaka 1789 X Chartier Sake Blend 001 waa baakidhka taxane ah oo isku-dhafyada sake ah. Sumadda waxaa ku qoran qaab shabag ah oo madow ku dul yaal madow oo laga soo qaatay derbiyada Warshadda Cabitaanka Tanaka, oo tusaale u ah dhismaha Kura ee xilligii Edo. Shabagga waxaa loo daabacay sida varnishyo ku wareegsan dhalada waxaana loo habeeyay taxane ah oo lix-geesle ah, oo astaan u ah sayniska udgoonka. Waxaa la isticmaalay madow iyo caddaan sababtoo ah labada astaamaha (brands) labaduba waxay leeyihiin midabbadan, dhalada madow waxaa loo keydiyay sake tayo sare leh. Labada magac waxaa lagu isku daray qaab isku-tallaabtaan ah iyada oo loo marayo xaraf A oo ay wadaagaan.

Aqoonsiga

Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award

Tanaka 1789 X Chartier Sake Blend 001 Primary Function: Baakidhka Dhalada Sake waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Tanaka 1789 X Chartier Sake Blend 001 Primary Function: Baakidhka Dhalada Sake waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Tanaka 1789 X Chartier Sake Blend 001 Primary Function: Baakidhka Dhalada Sake waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: forceMAJEURE worked closely with Chartier to craft a unique design for this innovative series of blends. Inspired by the distinctive architecture of the Tanaka Brewery, the black on black grid pattern in the background of the label invokes the beautiful brewery walls, an embodiment of the unique characteristics of the Edo period’s Kura architecture. Printed as varnishes around the bottle, the grid pattern is sequenced to create a series of hexagons, a key symbol of Chartier’s aromatic science. From the tile grid pattern and hexagon, we saw that both Tanaka 1789 and Chartier featured black and white prominently in their own branding. The minimalism, elegance and luxury of black and white match the quality of the product: in traditional sake packaging, black bottles are reserved for the most premium Sakes. To illustrate the “best of” in the brand’s identity, we combined Tanaka and Chartier together in a cross pattern to create a strong logo lockup—using a common A to bring the two words together.
Tiknoloojiyada Soo Saarka: forceMAJEURE knew from the brief that the design needed to be modern, simple and sophisticated. The detail needed to be expressed to show two rich cultures merging into one. The designers were all inspired by the pattern of the traditional brewery’s wall, and the hexagon that is a part of Francois Chartier’s brand. The design selected for the label was a beautiful blending of the two, and we extensively researched the paper stock to use for the label that would be the perfect grain and texture to seamlessly match the color and texture of the bottle. In order to work with a more limited production run, we needed to find the right suppliers to coordinate with the bottlers and other suppliers to bring all of the elements needed for the production together on time.
Dhiirrigelinta: Inspired by the distinctive architecture of the Tanaka Brewery, the black on black grid pattern in the background of the label invokes the beautiful brewery walls, an embodiment of the unique characteristics of the Edo period’s Kura architecture. Printed as varnishes around the bottle, the grid pattern is sequenced to create a series of hexagons, a key symbol of Chartier’s aromatic science and expertise.
Xubnaha Kooxda: Michelle Mak, Creative Director
Kei Hayashi, Senior Designer
Linda Tseng, Production Director

Akhri War-saxaafadeedka

Maalgeliye