Pepsi Diner Milan 2024 Basikitiro Remukati Yediniya Yenguva Pfupi naPepsiCo Design and Innovation

Dhizaini Pepsi Diner Milan 2024 Basikitiro Remukati Yediniya Yenguva Pfupi naPepsiCo Design and Innovation ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2025 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheNzvimbo yeMukati neMusangano.

BronziMukati· 2025

Pepsi Diner Milan 2024 Basikitiro Remukati Yediniya Yenguva Pfupi

na PepsiCo Design and Innovation

Mukundi weMubairo weBronzi we A' Design Award muChikwata cheMukati

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Dhizaini

Nezvekwa Pepsi Diner Milan 2024 Basikitiro Remukati Yediniya Yenguva Pfupi

Pepsi Diner Milan 2024 ndiyo mukati yediniya yenguva pfupi yakagadzirwa senzvimbo yechiratidzo cheimba yenguva pfupi muMilan. Dhizaini iyi inounza pfungwa yediniya yeNew York kuEurope, semukana wekutanga wediniya kunze kweUnited States. Mukati umu unoshandisa cherechedzo idzva yePepsi nesitepisi yekuzivikanwa kwechiratidzo. Zviratidzo zvetsika dzevanhu dzeItari, dzinosanganisira nhabvu nemimhanzi, zvinoshandiswa mukati menzvimbo iyi, uye hurongwa hwezviitiko hwakagadzirirwa vaenzi hwaiva nevanhu vane mukurumbira muItari. Chinangwa chaiva chekubatanidza nevateereri veEurope nekusanganisira tsika dzemuno munhoroondo yechiratidzo.

Kuzivikanwa

Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Pepsi Diner Milan 2024 Basikitiro Remukati Yediniya Yenguva Pfupi, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Pepsi Diner Milan 2024 Basikitiro Remukati Yediniya Yenguva Pfupi inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Pepsi Diner Milan 2024 Basikitiro Remukati Yediniya Yenguva Pfupi inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

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Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: In 2024, we reimagined the iconic Pepsi Diner experience, taking it from the streets of New York to the heart of Milan. The exclusive pop-up showcased the unapologetic enjoyment our cola is known for, featuring our new Pepsi logo and visual identity system. As the diner’s first activation outside the U.S., our team in Europe embedded the brand deeply within Italian pop culture.
Chikurudziro: The vision for the Pepsi Diner in Milan was to authentically connect with European audiences by weaving local culture into our brand story. We set out to transform the successful New York concept into a dynamic, evergreen showcase of Italian pop culture while highlighting our new visual identity. We curated programming with beloved Italian celebrities and incorporated local cues like soccer and music into the space to strike the right chord with guests.

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