Beimu Basa Guru: Mukati meChitoro Chikuru naHuson

Dhizaini Beimu Basa Guru: Mukati meChitoro Chikuru naHuson ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheNzvimbo yeMukati neMusangano.

BronziMukati· 2021

Beimu Basa Guru: Mukati meChitoro Chikuru

na Huson

Mutengi: Beimu Home

Mukundi weMubairo weBronzi we A' Design Award muChikwata cheMukati

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Nezvekwa Beimu Basa Guru: Mukati meChitoro Chikuru

Beimu imukati mechitoro chikuru chiri muDongguan, China, chinofukidza mamita masikweya angasvika mazana masere. Dhizaini iyi inoderedza kuratidzwa kwezvigadzirwa uye inosimbisa nzvimbo pachayo, saka vashanyi vanobatwa nehunhu hwemukati mayo. Chiso chekunze chakachekwa chikava mabhuroko matema nechena aine mitsara yakareruka. Padivi pechiratidzo chebhurendi, hwindo rimwe rinosvika mamita masikweya matatu nezvitatu (3.3) rakavhurwa, richigadzira kuonana pakati pemukati nekunze. Zvitema neZvitsvuku zvinoumba nzira yakareba inononotsa kufamba. Matafura nezvigaro zvemhando dzakasiyana-siyana zvinopa nzvimbo dzakasiyana dzekusangana, kuzorora, uye kutaurirana.

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Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Beimu Basa Guru: Mukati meChitoro Chikuru, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Beimu Basa Guru: Mukati meChitoro Chikuru inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Beimu Basa Guru: Mukati meChitoro Chikuru inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The client of Beimu flagship store hopes to further improve its brand paradigm through space design strategy.

The creative logic of a designer consists of three parts: the change of business model and the manipulation of consumer psychology under the background of the era; the uniqueness and displeasure of cultural aesthetics in the context of globalization; and the gradual design refinement technology starting from concept to form
Kukura & Kupakiwa: The store is about 40M（L）*20M（W） and covers an area of 800 square meters.
Matagi: Flagship store, BEIMU Home, Commercial Exhibition, OD·O office
Tekinoroji Yekugadzira: designers strive to create the symbol and spirit of the brand. Through the building facade, black and white color blocks are cut out with simple lines. Beside the highlighted brand logo, only a window of 3.3 square meters is opened to form a mutual peeping relationship inside and outside. The window plays the role of "soul and eye" and sends heartbeat signals to passers-by. Red and black construct a maze of time stagnation, guiding visitors to observe and pay attention to the strangeness after alienation. On the one hand, the deliberately elongated channel serves as the adjustment and transition of emotions, and on the other hand, it further strengthens the curiosity of the first-time visitors. Mirrors, stairs, and clever use of light all connect the feelings between people and space.
Changamire yeDhizaini: Symbol and spirit communication of brand building
Tsvakurudzo: the creative logic of designers consists of three parts: the change of business model and the pinch of consumer psychology under the background of the great times, the uniqueness and unpleasure of cultural aesthetics in the context of globalization, and the gradual design refinement technology which begins with the concept of form.
Chikurudziro: Designers advocate weakening products, emphasizing space, retaining visitors with the charm of space itself, and achieving stronger business interaction. The development of the Internet has transformed space into a new space of the dual world of reality and virtual. Therefore, the design of modern commercial space not only depends on pure aesthetic judgment, but also bears the responsibility of brand identity media.
Nguva yePurojekiti: The project started in Dongguan in April 2020 and completed in September 2020, opening to the outside world.
Mafambiro eBasa: How to ease the antagonistic relationship between buyers and sellers is the focus of designers' thinking.
Provide multiple negotiation scenarios for visitors to choose from, the designer's purpose is to weaken the commercial characteristics of space. The combination of tables and chairs with different scales and styles shows that the space is not only a place for commercial negotiation, but also a clubhouse for old friends gathering, but also a place for leisure and rest for the surrounding residents.
Nhengo dzeTimu: HUSON
Zhou Yanjie
Yi Yongxian
Lin Wuyuan
Ye Bohui
Tang Xiaobo
Zvikwereti zveMifananidzo: Picture#0000：photographer Ouyang yun,2020
Picture#0001：photographer Ouyang yun,2020
Picture#0002：photographer Ouyang yun,2020
Picture#0003：photographer Ouyang yun,2020
Picture#0004：photographer Ouyang yun,2020