Enda kuzviri mukati
Nostalgia Chitoro Chezvinonhuwira naDmitry Pozarenko

Dhizaini Nostalgia Chitoro Chezvinonhuwira naDmitry Pozarenko ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2020 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheNzvimbo yeMukati neMusangano.


SirivhaMukati· 2020

Nostalgia Chitoro Chezvinonhuwira

na Dmitry Pozarenko

Mutengi: Gold Apple

Mukundi weMubairo weSirivha we A' Design Award muChikwata cheMukati

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Mavara

Dhizaini

Nezvekwa Nostalgia Chitoro Chezvinonhuwira

Nzvimbo dzemaindasitiri dzemakore 1960-1970s dzakafuridzira chirongwa ichi. Izvo zvigadzirwa zvesimbi zvakagadzirwa nesimbi inopisa-inovhuvhuta zvinogadzira kutaura kwechokwadi kweanopokana-utopoto. Rusty rakasvibiswa pepa rekare fenzi rinogadzira mamiriro ezve rusununguko rwakazara rwekutaura. Kuvhura tekinoroji kutaurirana, shabby plaster uye granite countertops inowedzera kune mukati meindasitiri chic yeiyo makumi matanhatu.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Nostalgia Chitoro Chezvinonhuwira, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Nostalgia Chitoro Chezvinonhuwira inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Nostalgia Chitoro Chezvinonhuwira chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana
The hybrid design of the store embodies the image of the trading space of the post-consumerism era and disappointment in the myths of glamor. A rusty profiled sheet of old fences creates an atmosphere of complete freedom of expression. The metal structures of the equipment made of hot-rolled steel of different sections create a realistic intonation of anti-utopia. Granite countertops and shabby plaster add to the interior industrial chic of the sixties.
Kukura & Kupakiwa
The total area is 1630 sq.m.
Matagi
interior design, retail space, metal, stone, industrial, sixties
Tekinoroji Yekugadzira
Main construction materials: hot-rolled steel, tinted stainless steel, profiled sheet, granite, oak
Changamire yeDhizaini
The creative challenge of the project was to recreate the industrial atmosphere of the 60-70s of the 20th century. As a solution, various types of manual processing of steel were used in the manufacture of equipment. The special warmth of the space is added by old window frames, sawn and laid vertically on the wall. Together with the old profiled sheet, they allow the viewer to experience historical authenticity.
Tsvakurudzo
Among the modern metropolis, the design of the store resolves the contradiction between the individuality of particular person and the leveling difference of the city's strength, between the individual human I and the monolithic urbanistic WE. Therefore, the Gold Apple inverts the external and internal, interchanges the city and man, introducing an urban spirit into the interior space.
Chikurudziro
Nostalgia for the 60-70s of the 20th century is new, it is nostalgia for believing in a bright future. Old industrial landscapes are perceived as artefacts of the era carried away by a new digital reality. Abandoned metallurgical workshop became an inspiring idea of this project.
Nguva yePurojekiti
The store is located in the center of Moscow. The project was completed in 2018.
Mafambiro eBasa
The industrial environment of the store creates an atmosphere of democracy, freedom of expression and accessibility. This was the ideological basis of this project. The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
Nhengo dzeTimu
Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Sonyak
Zvikwereti zveMifananidzo
All images: photographer Mick Pomortsev, 2019.

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