Alu sa'o i le anotusi
Igo Mobile Application e Zilian Li

O le mamanu Igo Mobile Application e Zilian Li o se manumalo maualuga tele o le fa'ailoga mamalu 2025 A' Design Award Uʻamea i le Vaega Tauva Mamanu Fe'avea'i.


UʻameaFe'avea'i· 2025

Igo Mobile Application

na mamanuina e Zilian Li

Tagata Fa'atau: Ambiwishes Technology

Manumalo o le A' Design Award Uʻamea i le Vaega Fe'avea'i

13,126

Lanu

Le Mamanu

E Uiga ia Igo Mobile Application

Igo o se mobile application mo se ‘au’aunaga fesoasoani shuttle malamalama e fa‘asoa faatasi. O lo‘o fa‘amoemoe le ‘au’aunaga e tu‘uina atu se femalaga‘iga e taugofie ma saogalemu mo nu‘u e maualalo tupe maua i Los Angeles. E fa‘aaogaina ni algorithms atamai e fa‘afetaui ai pasese o lo‘o femalaga‘i i o‘o e latalata mai, lea e fa‘aleleia ai le nofoina o ta‘avale ma fofoina ai fa‘afitauli o femalaga‘iga muamua ma mulimuli mo se mile. O lo‘o lisiina fo‘i i le application avanoa galuega i luga o auala ta‘itasi. O nisi o fatuga saogalemu e aofia ai fa‘ailoga fa‘aleagi fa‘atupu leo, telefoni fa‘alavelave i le pasi e tasi, ma le fa‘asoaina o femalaga‘iga mo femalaga‘iga i le po. O le fa‘atulagaga o le application e faigofie, ina ia faigofie ona su‘e mea aoga tetele.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Igo Mobile Application, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Igo Mobile Application e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Igo Mobile Application ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
Igo is a smart shared shuttle system conceived in response to the transportation equity challenges faced by low income communities in Los Angeles. It aims to provide an economical, efficient, and safe travel solution for residents of these areas. By utilizing intelligent algorithms to match passengers with similar destinations, optimizing passenger load factors, and addressing the First and Last Mile problem, Igo also enhances nighttime commuting safety through built in security measures.
Fua & Fa'apipi'i
Igo is a digital mobility solution available on Apple operating system and Android platforms. It features intelligent route matching, Global Positioning System based navigation, real time data processing, and cloud integrated safety systems. The app supports voice activated emergency alerts and job discovery tools. It operates on a scalable cloud infrastructure ensuring efficient data synchronization and secure user authentication across devices.
Fa'ailoga
Smart Mobility Shuttle, Mobility as a Service, AI Powered Transportation, Sustainable Urban Mobility, Transportation Equity, Inclusive Transportation, Economic Mobility Solutions, Human Centered Design, Intelligent Route Optimization, Smart Safety Features
Tekonolosi Gaosiga
Departing from conventional fixed route shuttle models, Igo employs advanced intelligent algorithms to match passengers travelling to nearby destinations, optimizing vehicle occupancy rates. To further enhance social inclusivity and economic mobility, Igo innovatively integrates job recommendations along routes, helping commuters discover employment opportunities. It also features voice controlled emergency alarms, one click 911 dialling, and trip sharing to boost nighttime commuting safety.
Lu'itau o le Mamanu
The biggest challenge was making Igo accessible to low income groups with limited access to technology. Social barriers like digital literacy and economic constraints made usability a key focus. Through research, Igo was designed with a simple intuitive interface and an optimized onboarding process. External challenges included adapting to existing transit laws and integrating real time data. Overcoming these obstacles ensured a seamless affordable and inclusive mobility solution.
Su'esu'ega
Igo research focused on urban transportation equity for low income communities in Los Angeles, aiming to identify commuting challenges and improve mobility solutions. Using qualitative and quantitative methods, researchers conducted 50 surveys and 10 interviews. The findings highlighted long commutes, high costs, and safety concerns. These insights guided the development of optimized routes, real time tracking, and job integration, creating a more accessible, efficient, and opportunity driven transit system.
Fa'aosofia
Inspired by the integration of sharing economy principles with smart transportation, Igo combines the strengths of Uber carpooling model with public transit systems to create a low cost high coverage smart shuttle service. The theme of Igo is Equal Mobility Sharing the Future focusing on breaking down traditional transportation barriers to offer affordable reliable efficient and convenient shared shuttle services for low income communities thereby improving urban mobility equity.
Umi o le Poloketi
Designed and developed from January to April 2023.
Fa'agasologa o Galuega
The User Interface design of Igo is clean and intuitive, using green as the primary colour with black and white accents to emphasize sustainability and convey professionalism. Modular layouts and optimized visual flow enable users to easily access core functions like booking, route inquiries, and safety alerts, minimizing the learning curve. Additionally, intelligent interactions such as simple onboarding, smart icons, and route visualization maps ensure a smooth and convenient user experience.
Pateni
Copyrights belong to Ambiwishes Technology, 2024
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Zilian Li
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Ambiwishes Technology

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