O le mamanu Zhu Xixi Pusa Meaalofa e Jin Zhang o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Uʻamea i le Vaega Tauva Mamanu Afifi.

UʻameaAfifi· 2022

Zhu Xixi Pusa Meaalofa

na mamanuina e Jin Zhang

Tagata Fa'atau: Wuhan Sanbu Brand Design

Manumalo o le A' Design Award Uʻamea i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #134487

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Zhu Xixi Pusa Meaalofa

O le 2022 o le tausaga o le taika i le kalena o le masina a Saina. O le auala sili ona tuusaʻo o le faʻaaogaina o ata taika. E fa'aaoga e le tagata mamanu le fa'aleoga tutusa o le taika ma le fa'amanuiaga i le gagana Saina, ma fa'aaoga taika e lima e fa'aalia ai le wu fu lin men (se gagana Saina, e masani ona fa'aoga i Tausaga Fou). fa'aoga idioms ma fa'ata'ita'iga e fausia ai fa'amanuiaga Fa'alua Tausaga Fou. Lanu lanu moli malosi ma lanu meamata e fa'afeagai e fa'alelei ai le afifi atoa. O le pusa e mafai ona faʻaaogaina e fai ma ata teuteu, ma i le taimi lava e tasi, o loʻo i ai se ata lanu lanu mo tagata e fegalegaleai.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Zhu Xixi Pusa Meaalofa, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Zhu Xixi Pusa Meaalofa e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Zhu Xixi Pusa Meaalofa ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: 2022 is the Year of the Tiger in the Chinese lunar calendar. Most of the New Year's gifts are showing Chinese traditions, but the brand wants a high-end dim sum gift box that combines traditional Chinese culture and is young and fashionable. The designer used the similar pronunciation of "tiger" and "blessing" in Chinese to express "wu hu lin men" (Chinese idiom, New Year's blessing) with five tigers; boldly used orange and green to contrast colors to make the whole package more fashionable.
Fua & Fa'apipi'i: 520*280*50mm。At the same time, there is a line drawing tiger picture in the box. People can color the tiger with their family members and friends to enhance the interaction between the characters and achieve the effect of emotional interaction. The painted picture can be permanently retained as a hanging painting.
Fa'ailoga: zhuxixi、gift box for dim sum、gift box for the Year of the Tiger
Tekonolosi Gaosiga: Both the gift box and the inner box are printed on ordinary cardboard, and the three-dimensional embossing effect is made to highlight the realistic tiger graphic. It is worth mentioning that the designer deliberately designed the box to be a thin growing strip, and embedded the lid into the bottom box. Inside, just like a framed painting, the box can be used as a decorative painting, and the packaging has the opportunity for secondary use to reduce waste.
Lu'itau o le Mamanu: The biggest challenge of this packaging is: not only let the older people feel the traditional atmosphere, but also let the young people feel fashionable, how to integrate traditional Chinese culture and fashion is the most important problem to be solved.
Su'esu'ega: After confirming the idea of using five tigers to express New Year's greetings, the designer consulted a lot of materials and found five tigers representing five different meanings from different regions of China, such as representing peace, good luck, guardianship, and happiness. , fortune. And re-drawing and coloring, not only retains the traditional form, but also fashion.
Fa'aosofia: The most direct way to create a gift box for the Year of the Tiger is to use tiger graphics. The designer used five tigers to express "wu hu lin men" (Chinese idiom, often used for New Year wishes), using the similar pronunciation of "tiger" and "blessing" in Chinese. Idioms and graphics form a double New Year's greeting. At the same time, there is a tiger picture in the box that people can color together to enhance the emotional interaction between people.
Umi o le Poloketi: The project is designed in November 2021 and will be sold in Wuhan, China in December 2021
Fa'agasologa o Galuega: In the Chinese Year of the Tiger, the idiom "five blessings come to the door" composed of tiger patterns and five tigers gives the most direct double New Year's blessing. At the same time, the tiger paintings prepared for people in the box can be used for coloring, which can create emotional interaction between people and make the New Year atmosphere more intense.
Sui o le 'Au: Designer ：Jin Zhang