Beimu Fale Faʻatau Autū o Totonu o Fale e Huson

O le mamanu Beimu Fale Faʻatau Autū o Totonu o Fale e Huson o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Apamemea i le Vaega Tauva Mamanu Totonu.

ApamemeaTotonu· 2021

Beimu Fale Faʻatau Autū o Totonu o Fale

na mamanuina e Huson

Tagata Fa'atau: Beimu Home

Manumalo o le A' Design Award Apamemea i le Vaega Totonu

11,250

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #116018

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Beimu Fale Faʻatau Autū o Totonu o Fale

Beimu o se fale faʻatau autū o totonu o fale i Dongguan, Saina, e aofia ai le 800 mita fasitele. O le mamanu e faʻavaivaia le faʻaaliga o oloa ma faʻamamafaina le avanoa lava ia, ina ia maua ai le mafutaga o tagata asiasi i le uiga faʻapitoa o totonu o le fale. O le pito i luma ua tipiina i poloka uliuli ma paʻepaʻe faʻatasi ma laina faigofie. I tafatafa o le faailoga o le kamupani, ua tatalaina ai se faamalama e tasi e 3.3 mita fasitele, e fatuina ai se vaʻaiga faʻafeagai i le va o totonu ma fafo. O le mumu ma le uliuli e fausia ai se ala ua faʻalauteleina e faʻagesegese ai le savali. O laulau ma nofoa o tulaga eseese e ofoina mai ai le tele o nofoaga mo fonotaga, malolo, ma talanoaga.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Beimu Fale Faʻatau Autū o Totonu o Fale, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Beimu Fale Faʻatau Autū o Totonu o Fale e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Beimu Fale Faʻatau Autū o Totonu o Fale e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The client of Beimu flagship store hopes to further improve its brand paradigm through space design strategy.

The creative logic of a designer consists of three parts: the change of business model and the manipulation of consumer psychology under the background of the era; the uniqueness and displeasure of cultural aesthetics in the context of globalization; and the gradual design refinement technology starting from concept to form
Fua & Fa'apipi'i: The store is about 40M（L）*20M（W） and covers an area of 800 square meters.
Fa'ailoga: Flagship store, BEIMU Home, Commercial Exhibition, OD·O office
Tekonolosi Gaosiga: designers strive to create the symbol and spirit of the brand. Through the building facade, black and white color blocks are cut out with simple lines. Beside the highlighted brand logo, only a window of 3.3 square meters is opened to form a mutual peeping relationship inside and outside. The window plays the role of "soul and eye" and sends heartbeat signals to passers-by. Red and black construct a maze of time stagnation, guiding visitors to observe and pay attention to the strangeness after alienation. On the one hand, the deliberately elongated channel serves as the adjustment and transition of emotions, and on the other hand, it further strengthens the curiosity of the first-time visitors. Mirrors, stairs, and clever use of light all connect the feelings between people and space.
Lu'itau o le Mamanu: Symbol and spirit communication of brand building
Su'esu'ega: the creative logic of designers consists of three parts: the change of business model and the pinch of consumer psychology under the background of the great times, the uniqueness and unpleasure of cultural aesthetics in the context of globalization, and the gradual design refinement technology which begins with the concept of form.
Fa'aosofia: Designers advocate weakening products, emphasizing space, retaining visitors with the charm of space itself, and achieving stronger business interaction. The development of the Internet has transformed space into a new space of the dual world of reality and virtual. Therefore, the design of modern commercial space not only depends on pure aesthetic judgment, but also bears the responsibility of brand identity media.
Umi o le Poloketi: The project started in Dongguan in April 2020 and completed in September 2020, opening to the outside world.
Fa'agasologa o Galuega: How to ease the antagonistic relationship between buyers and sellers is the focus of designers' thinking.
Provide multiple negotiation scenarios for visitors to choose from, the designer's purpose is to weaken the commercial characteristics of space. The combination of tables and chairs with different scales and styles shows that the space is not only a place for commercial negotiation, but also a clubhouse for old friends gathering, but also a place for leisure and rest for the surrounding residents.
Sui o le 'Au: HUSON
Zhou Yanjie
Yi Yongxian
Lin Wuyuan
Ye Bohui
Tang Xiaobo
Fa'aaloaloga o Ata: Picture#0000：photographer Ouyang yun,2020
Picture#0001：photographer Ouyang yun,2020
Picture#0002：photographer Ouyang yun,2020
Picture#0003：photographer Ouyang yun,2020
Picture#0004：photographer Ouyang yun,2020