Post Herbum Embalaža – avtor Kristina Asvice

Delo Post Herbum Embalaža avtorja Kristina Asvice je izjemno cenjeni dobitnik prestižne nagrade 2020 Bronasta nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

BronastaEmbalaža· 2020

Post Herbum Embalaža

avtor/ica: Kristina Asvice

Naročnik: Vilnius College of Technologies and Design

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Embalaža

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Barve

Dizajn

O dizajnu Post Herbum Embalaža

Cela zelišča, gojena v Litvi, so postala navdih za ustvarjanje ekskluzivne embalaže, pa tudi želja po vizualnem izražanju organskega in rafiniranega izdelka. Nenavadna in hkrati preprosta oblika trikotnika omogoča razkrivanje preprostega izdelka v bolj zanimivi embalaži. Mlečno bele in rjave barve kažejo na ekologijo in naravnost zelišč. Vitke ilustracije in zadržanost v slogu poudarja vrednost zelišč, ki jih zbirajo ročno. Nežno in natančno kot sam krhek izdelek.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Post Herbum Embalaža je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Post Herbum Embalaža se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Post Herbum Embalaža sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The box was made for whole herbal tea. The tea box has an unusual triangular shape with sleeve. To pack two types of herbs, the packaging takes on a diamond shape as the style continues. Since the product is natural, the packaging was designed to be environmentally friendly, organic. Die cut of the boxes was invented in a such way that the boxes are folded in a simple way, without gluing or fixing parts. Sleeves are also folded without gluing. Design includes the solution of such tasks as usability, functionality and environmental friendliness.
Dimenzije in embalaža: Small packaging dimensions: 155 x 50 x 135 mm
Big packaging dimension: 235 x 50 x 135 mm
Oznake: Paper box, herbs, organic, triangular box, rhomb
Proizvodna tehnologija: The basic box designs are selected with eco-friendly double-sided brown paper (Ecoline Brown Duo, 290 gsm), which in color and material corresponds to the intended purpose of eco-packaging. For the pockets paper is selected paper (Scandia Natural 240 gsm) with a light milky-white color that fits brown color tone.
Oblikovalski izziv: The main obstacle was to create an unique shape for packaging, which should be organic and convenient for use.
Raziskave: The main aim was to create an attractive and convenient package for whole herbs. Such packaging should competitive on the shelf.
Based on the theoretical part and the research, it was observed that box-shaped packages are the most popular, pastel colors and subtle illustrations prevail. Triangular box was chosen, which
would comply with the principles of organic packaging and suitable for secondary use. The natural color palette and lightweight design are also maintained. The unique brand was created that addresses the user and sends a message about product features through special inserts in packaging.
Inspiracija: Herbalism is one of the many cultural heritage of Lithuania. Whole herbs by their purity and fragility inspired to create a unique packaging for them. The main aim was to create an attractive and convenient package for whole herbs grown in Lithuania.
Trajanje projekta: Vilnius College of Technologies and Design thesis project. The project started in February 2019 in Vilnius and finished in Juni 2019.
Potek delovanja: All parts of the boxes are folded without glue.
Patenti: Copyrights belong to Kristina Asvice, 2019.
Člani ekipe: Designer: Kristina Asvice.
Project supervisor: Petras Petkevičius.