Twin Lotus Herbaliste Eco-friendly Pack Embalaža Zobne Nitke – avtor Prompong Hakk

Delo Twin Lotus Herbaliste Eco-friendly Pack Embalaža Zobne Nitke avtorja Prompong Hakk je izjemno cenjeni dobitnik prestižne nagrade 2016 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ŽeleznaEmbalaža· 2016

Twin Lotus Herbaliste Eco-friendly Pack Embalaža Zobne Nitke

avtor/ica: Prompong Hakk

Naročnik: Twin Lotus

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #41890

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Barve

Dizajn

O dizajnu Twin Lotus Herbaliste Eco-friendly Pack Embalaža Zobne Nitke

Prvotno se je projekt začel z oblikovanjem navadne plastične embalaže zobne nitke, ko je ekipa ugotovila, koliko odpadkov ustvari ta segment, in začela ponovno razmišljati o svojem pristopu. Ideja je bila ustvariti okolju prijazno embalažo, ki bi jo lahko ponovno uporabili s ponovnim polnjenjem filamenta. Vendar je bilo to smiselno le, če so ljudje sposobni in pripravljeni hraniti škatlo dlje časa. Cilj je bil oblikovati izkušnjo, podobno Zippu, dizajn, ki je deloval dobro, izgledal odlično in bi ga lahko uporabili povsod, s čimer bi okolju prijazno idejo spremenili v priljubljen dodatek.

Priznanje

O nagradi Železna nagrada A' Design Award

Twin Lotus Herbaliste Eco-friendly Pack Embalaža Zobne Nitke je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Twin Lotus Herbaliste Eco-friendly Pack Embalaža Zobne Nitke se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Twin Lotus Herbaliste Eco-friendly Pack Embalaža Zobne Nitke zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
Dimenzije in embalaža: Width 59,6mm x Length 46,6mm x Height 22mm
Oznake: Green Design, FMCG Packaging, Herbaliste, Eco-friendly
Proizvodna tehnologija: Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
Oblikovalski izziv: After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
Raziskave: There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
Inspiracija: Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
Trajanje projekta: The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
Potek delovanja: Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
Člani ekipe: Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon