House of Bohem Primarna funkcija: Plažni klub – avtor Muge Alanay Gucuoglu

Delo House of Bohem Primarna funkcija: Plažni klub avtorja Muge Alanay Gucuoglu je izjemno cenjeni dobitnik prestižne nagrade 2026 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje notranjega prostora in razstav.

SrebrnaInterier· 2026

House of Bohem Primarna funkcija: Plažni klub

avtor/ica: Muge Alanay Gucuoglu

Naročnik: Nom Architecture

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Interier

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Preverite status nagrade za #181042

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Dizajn

O dizajnu House of Bohem Primarna funkcija: Plažni klub

Besedilo knjige: House of Bohem Beach Club je gostinski projekt ob morju, ki se nahaja na plaži Kleopatra v Alanyi. Zasnovan celostno od A do Ž, od arhitekture in notranje opreme do blagovne znamke, pohištva, razsvetljave, jedilnika, uniform in zunanjega bivanja, projekt ustvarja eno skladno identiteto. Navdihnjen z bohemsko filozofijo in sredozemskim obalnim življenjem spodbuja prisotnost skozi naravne materiale, ročno izdelane podrobnosti in sproščen prostorski tok. Rezultat je vzdušje počasnega glamurja, ki ga opredeljujejo obmorsko udobje, brezskrbna elegantnost in naravni ritem od dneva do noči.

Priznanje

O nagradi Srebrna nagrada A' Design Award

House of Bohem Primarna funkcija: Plažni klub je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od House of Bohem Primarna funkcija: Plažni klub se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. House of Bohem Primarna funkcija: Plažni klub je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: House of Bohem is a beachfront hospitality destination located along the Alanya Cleopatra Beach, designed with a bistro, beach lounge, fine dinning and event party venue. Inspired by bohemian cultures and nomadic philosophy, project orchestrates a fluid, all day narrative, seamlessly transitioning from the relaxed informality of a beach lounge to the refined elegance of a fine-dining venue, and into the dynamic energy of evening events and celebrations, all within a unified spatial identity.
Dimenzije in embalaža: House of Bohem Beach Club Restaurant Bar spans 2,000 sqm, comprising 429 sqm indoor, 500 sqm semi open, and 1,000 sqm beachfront areas. With 50 dining tables, 30 bar seats, and 100 sunbeds, it hosts up to 300 guests. Establishing a strong sense of place along Cleopatra Beach, it operates as more than a restaurant a fluid, all-day destination conceived as a transformative stage for bistro, bar, fine dining, and events.
Oznake: interior design, beach lounge design, beach club, hospitality design
Proizvodna tehnologija: Designed across 2,000 sqm of open, semi open, and enclosed spaces, the venue accommodates 300 guests with 50 dining tables, a 30 seat bar, and 100 sun loungers. Flexible shading areas are offering alternative corners to the guests, while the bar anchors social interaction. As day turns to night, lighting transforms the atmosphere. Rather than a single focal point, the project creates a layered experience, enriched by murals that express its bohemian spirit.
Oblikovalski izziv: The primary challenge was orchestrating a large-scale venue composed of enclosed, semi-open and open zones, accommodating distinct modes within a unified identity without spatial conflict. All day bistro, fine dining, beach lounge and event settings are designed as a living stage which adapts to the rhythm of its guests. Rather than a single focal point, the project creates a layered experience offering different areas. Harsh coastal conditions such as salt, humidity, wind and heavy use demanded durable detailing and material precision, while the project aimed to establish a strong architectural presence along the shoreline.
Raziskave: Prior to the project, coastal building typologies were examined through multi-layered analysis. Climate data, salt exposure, wind, solar orientation and coastal morphology informed durability-driven design decisions. Materials were selected through comparative life cycle assessment. Guest and service circulation were tested via schematic scenarios. Investment and operational costs were evaluated through cost performance analysis.
Inspiracija: The conceptual departure point for House of Bohem was to merge the free-spirited, tactile essence of bohemian living with the dolce vita of the Mediterranean, establishing a spatial narrative rooted in the nomadic philosophy of slowing down and being present. Guided by the nomadic principles of lightness, portability, layering, craftsmanship and harmony with nature, the project was conceived not as a static décor scheme, but as a living stage which adapts to the rhythm of its guests.
Trajanje projekta: The project started in February 2023 and finished in May 2023 in Alanya, Turkey.
Potek delovanja: House of Bohem establishes a strong sense of place along the Cleopatra shoreline, operating as a vibrant, all-day destination rather than solely a restaurant. Its open layout invites the beach inward, setting a new aesthetic benchmark for the coast. A large-scale mural transforms the front into a public visual landmark. Reframing bohemian living as lived experience, the project fosters slower rhythms, tactile engagement, and meaningful social interaction.
Zasluge za slike: All photos Engin Aydeniz.
All rights Nom Architecture.