The Dance of Nature Vinska etiketa – avtor Ximena Ureta

Delo The Dance of Nature Vinska etiketa avtorja Ximena Ureta je izjemno cenjeni dobitnik prestižne nagrade 2024 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ŽeleznaEmbalaža· 2024

The Dance of Nature Vinska etiketa

avtor/ica: Ximena Ureta

Naročnik: Fedrigoni Self-Adhesives

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #156071

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Dizajn

O dizajnu The Dance of Nature Vinska etiketa

Ples narave je zbirka vinskih etiket, ustvarjenih za štiri vrste vin iz štirih latinskoameriških izvorov. Etikete so natisnjene na recikliran samolepilni papir, izdelan iz vlaken pred in po potrošniški uporabi. Vsaka etiketa prikazuje domišljijsko pokrajino, kjer živa bitja in naravni elementi obstajajo v ravnovesju. Modra ura je bila naslikana za merlot, zlata ura pa za malbec. Umetniško delo je bilo ustvarjeno z akvareli rastlinskih pigmentov, tipografija pa je bila narisana ročno. Etikete služijo tudi kot vzorec papirja za vinske kleti in oblikovalce embalaže.

Priznanje

O nagradi Železna nagrada A' Design Award

The Dance of Nature Vinska etiketa je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od The Dance of Nature Vinska etiketa se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si The Dance of Nature Vinska etiketa zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Fedrigoni is a leading company in the manufacturing of self-adhesive papers. This work will be part of a sample for customers who are interested in the technical and aesthetic behavior of recycled papers using Tintoretto Gesso Recycled paper.
An imaginary landscape was created where there is an ecosystem with a harmonious relationship between living beings and non-living elements. A packaging for four varieties originated in four Latin American destinations.
Dimenzije in embalaža: Tintoretto Gesso Recycled paper, pure recycled paper with ECF pulp, and 100% recycled fibers from pre-consumer and post-consumer waste, marked with felt on both sides, with a special treatment that ensures high opacity under moisture conditions (H+O). Front certified FSC.
Printed on self-adhesive Tintoretto Gesso Recycled H+O WS FSC paper.
All labels are designed for Bordeaux bottles with dimensions of 12.5 cm by 12.5 cm and a conicity of 0.3 mm.
Oznake: Wine label, wine, design, Chilean design, Ximena Ureta, Chilean wine, label, wine labels, Chilean designer, Fedrigoni, Chile.
Proizvodna tehnologija: The Dance of Nature was printed on an HP Indigo digital 6,900 using hexachrome (CMYK, plus violet and orange), and its finishing applications were done using the Digicon Machine. Folia Kurz gold 428 and pearlized Folia were utilized.
The process included die-cutting, mechanical embossing, and semi-gloss UV varnish.
Oblikovalski izziv: The challenge was to achieve a creative and sustainable design. All materials used in this artwork were carefully chosen. The watercolors used were made with natural pigments of plant origin.
The Fabriano paper is 100% ECF (Elemental Chlorine Free) pulp, FSC certified originating from responsibly managed forests, and applying environmentally friendly standards.
The brushes were created with organic materials, bark, dry leaves, which nature naturally sheds as part of its recycling process.
Raziskave: Since the paleolithic and neolithic periods, there are traces of cave paintings. In antiquity, natural pigments have been used for ceremonies, rituals, or wars. These pigments may be of mineral origin such as clay, lime, or soil, and organic such as vegetables, fruits, or plants. As part of the research, there was experimentation with bougainvillea, coffee, beetroot, curry, and spinach pigments. The pigment extraction is carried out using a stone mortar, until obtaining a highly concentrated pigment.
Inspiracija: A landscape was created in four different ways. For the merlot, the blue hour was painted. This is the moment when the sky is tinted with an intense blue color, just after sunset or moments before sunrise. For the malbec, the golden hour was interpreted. This is when the sun is low and nearing the horizon, as well as moments before sunrise.
For the blend, several different colors were used, in the same way that a winemaker creates a wine such as this.
The typographies were created by hand.
Trajanje projekta: This sample was introduced January 2023 at an event in Chile, but has been presented in several countries around the world.
Potek delovanja: This packaging is part of a sample for vineyards, wineries, and spirits companies, as well as for packaging designers.
Patenti: All rights reseved Ximena Ureta.
Člani ekipe: Art Direction and Design: Ximena Ureta
Zasluge za slike: Image #1, #2, #3, #4, #5 Jorge Brantmayer.