Ajinomoto Cec Center za sodelovanje s strankami – avtor Stoked Associates

Delo Ajinomoto Cec Center za sodelovanje s strankami avtorja Stoked Associates je izjemno cenjeni dobitnik prestižne nagrade 2023 Bronasta nagrada A' Design Award v tekmovalni kategoriji Oblikovanje notranjega prostora in razstav.

BronastaInterier· 2023

Ajinomoto Cec Center za sodelovanje s strankami

avtor/ica: Stoked Associates

Naročnik: Ajinomoto Malaysia Berhad

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Interier

19,776

Potrjeni dobitnik nagrade

Preverite status nagrade za #149023

Obiščite spletno stran Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Ajinomoto Cec Center za sodelovanje s strankami

Ajinomoto CEC je center za sodelovanje s strankami, zgrajen znotraj nove tovarne v conah Bandar Enstek Halal Hub, Negeri Sembilan, Malezija. Notranjost se odpira z veliko LED video steno, ki pozdravi zaposlene in obiskovalce, preden vstopijo v Infoseum. Nato jih tunel popelje skozi zgodovino podjetja, njegove storitve in izdelke. Obisk dopolnjujeta projekcijsko mapiranje in zvočni sistem, kuharski studio pa gosti interaktivne seje o okusu. Čiste linearne linije spominjajo na gibanje sladkornega trsa v vetru.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Ajinomoto Cec Center za sodelovanje s strankami je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Ajinomoto Cec Center za sodelovanje s strankami se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Ajinomoto Cec Center za sodelovanje s strankami sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Ajinomoto Malaysia Berhad has officially opened its new factory in Bandar Enstek Halal Hub, Negeri Sembilan in conjunction with its 60th Anniversary in Malaysia. It will demonstrate the whole new brand image to the public eyes with the new customer engagement centre. The new factory is a smart factory and certified Green Building. Advanced technology that optimizes operations through automation and digitalization is incorporated to improve efficiency and productivity.
Dimenzije in embalaža: Width 16880mm x Depth 9500mm x Height 3200mm
Oznake: Interior Design, Experience, Customer Engagement Centre, Cooking Studio, Factory
Proizvodna tehnologija: The design team introduced a 3000mm height x 4800mm width LED video wall as a welcoming feature to greet the employees and visitors. It could visually engage with people before entering into the Infoseum. Projection mapping with sound system are integrated as part of the customer experience journey.
Oblikovalski izziv: Corporate branding, customer experience and safety are the highest priority for this project. The design team deep dived into Ajinomoto history milestones, product and technology information and the methodology to create a seamless experience journey for the visitors. There are multiple discussions with stakeholders and business units to achieve the final outcome where able to showcase Ajinomoto spirit to their audience.
Raziskave: Ajinomoto is rich in history. Creating new values, enhancing life and social contribution is part of the company mission. The design team continue to follow the purity of one of the Japanese fundamental philosophy of life ikigai where everything have its own purpose. The space design reflects effective, reliable, reconnect and elevate to demonstrate Ajinomoto encouraging achievement. Digital information was introduced through various interactive technology embedded within the space. Using clean and linear lines to resemble the idea of Ajinomoto to always be focus on the vision and mission to the people and to the society.
Inspiracija: In the new Ajinomoto CEC, we captured the poetic movements of the sugarcanes that waves in the wind when it brushes through the tips. This is our statement made at the entrance of the Infoseum, where it located strategically at the lobby. We focus in creating dynamic space movement experience for visitors. At the same time, we continue to follow the purity of one of the Japanese fundamental philosophy of life Ikigai where everything have its own purpose.
Trajanje projekta: The project design started in July 2021 and construction finished in November 2022 at Bandar Enstek Halal Hub, Negeri Sembilan, Malaysia.
Potek delovanja: By combining future essentials into every day lifestyle needs. Our design approach aligned with Ajinomoto vision to co-create value together with customer. There are several interactive spaces created to engage with visitors from the touch down area with a large LED video wall, leading through the tunnel into the history of Ajinomoto, corporate services and products. An interacting cooking session with visitors to have self experience with the Umami taste happen in the cooking studio.
Člani ekipe: Collaboration Partner: Okamura International Malaysia Sdn Bhd
Project Director: Kathy Fong
Project Lead: Stephanie Lew
Project Manager: Fregen Lim
Designer: Austin Lee
3D Visualizer: Jimmy
Zasluge za slike: Image #1: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #2: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #3: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #4: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #5: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022