Rivalta Etiketa za vinsko steklenico – avtor Ximena Ureta

Delo Rivalta Etiketa za vinsko steklenico avtorja Ximena Ureta je izjemno cenjeni dobitnik prestižne nagrade 2023 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

SrebrnaEmbalaža· 2023

Rivalta Etiketa za vinsko steklenico

avtor/ica: Ximena Ureta

Naročnik: Santa Ema

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Embalaža

28,021

Potrjeni dobitnik nagrade

Preverite status nagrade za #144823

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Rivalta Etiketa za vinsko steklenico

Rivalta je etiketa za vinsko steklenico in embalažna zasnova, ustvarjena za rdečo zvrst omejene proizvodnje. Sprednja etiketa je natisnjena na nepremazan, vodoodporen papir z ofsetno tehnologijo s petimi posebnimi barvami, mat srebrno folijo, sitotiskarskim lakom in mehanskim reliefom. Zadnja etiketa je natisnjena z digitalno tehnologijo v treh posebnih barvah. Papir je certificiran za odgovorno gospodarjenje z gozdovi ter je odporen na staranje in ultravijolično svetlobo. Rdeči toni in podrobna ilustracija spominjajo na italijansko poreklo ustanoviteljske družine ter dajejo predstavitvi eleganten značaj.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Rivalta Etiketa za vinsko steklenico je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Rivalta Etiketa za vinsko steklenico se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Rivalta Etiketa za vinsko steklenico je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Rivalta is an elegant brand, with a long trajectory and deep sense of origin. It comes from one of the highest vineyards in the Maipo Valley, known as Cerro Blanco, with an altitude of 1,000 meters on the Andes. This condition allows to produce very expressive wines with a deep color, great body, acidity and aromas. This location has become the heart of Santa Ema’s iconic wines.
Rivalta is a limited production blend, which is made every year using the best 20 barrels of the winery’s red strains.
Dimenzije in embalaža: The Rivalta front and back labels were printed on self-adhesive, uncoated, and water-resistant Wet Strength paper. It is FSC-certified, confirming the commitment to the use of raw materials grown in forests cultivated under responsible management, thus providing environmental, social, and economic benefits. The labels are resistant to aging and ultraviolet light.
Bordeaux label dimension: 4.7cm x 16.7 cm.
Back label dimension: 11.7cm x 8.4cm.
Tin capsule printed in two colors.
Oznake: Wine label, packaging, design, label, wine, Rivalta, Ximena Ureta, Chilean wine, Chilean designer, Santa Ema.
Proizvodna tehnologija: The front label was printed on Fasson Estate 8,89gr and the back label on white Martele, 90gr.
The label was printed using offset technology, and both its printing and finishes were carried out on a Gallus machine with 5 special colors and Alufin Matt Gio-NB matt silver overprintable folia, silkscreen varnish and mechanical relief.
The back label was made using digital technology on a Xeikon CX3 series machine printed in 3 special colors.
Oblikovalski izziv: The challenge of this packaging consisted of designing the Rivalta label so that it would maintain some of its initial characteristics but at the same time managed to revitalize the passionate and adventurous spirit of the pioneer generations, focusing on the place of origin of the Pavone family. Red now plays an important role in Rivalta's new personality, making it more elegant and sophisticated.
Raziskave: The design of the Rivalta Gift Box was the result of several previous technical tests during the trial period so as to enhance the design and establish the percentage of folia, red and silver ink of the illustration and this way define which one interpreted the new personality of this product in the best manner. Five different printing originals were elaborated until reaching the desired result.
Inspiracija: Rivalta is a tribute to Pedro Pavone-Voglino, father of Félix Pavone who was the founder of Vina Santa Ema. Endowed with a wonderful pioneering spirit and great determination, in 1917 Pedro Pavone-Voglino embarked on the long journey from his home in Rivalta, in Piedmont, Italy to the New World. Upon arriving in Chile, he settled in Isla de Maipo where the landscape and its extraordinary characteristics for viticulture charmed him at once.
Trajanje projekta: Rivalta was launched in June 2022 in Chile as the first market.
Potek delovanja: This packaging is a limited production of 1,000 boxes per year. It is currently sold in Chile as well as in Santa Ema’s main markets such as China, Brazil, Hong Kong, and the Czech Republic among others.
Člani ekipe: Art direction and design: Ximena Ureta.
Zasluge za slike: Image #1, #2, #3, #4: Jorge Brantmayer.
Image #5: Ronald Caro.