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Twin Lotus Herbaliste Eco-friendly Pack Balenie Zubnej Nite od Prompong Hakk

Dizajn Twin Lotus Herbaliste Eco-friendly Pack Balenie Zubnej Nite od dizajnéra Prompong Hakk je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2016 Železná cena A' Design Award v súťažnej kategórii Dizajn obalov.


ŽeleznáObaly· 2016

Twin Lotus Herbaliste Eco-friendly Pack Balenie Zubnej Nite

od Prompong Hakk

Klient: Twin Lotus

Víťaz ocenenia Železná cena A' Design Award v kategórii Obaly

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Dizajn

O dizajne Twin Lotus Herbaliste Eco-friendly Pack Balenie Zubnej Nite

Pôvodne projekt začal s obyčajným dizajnom plastových obalov na dentálnu niť, keď si tím uvedomil, koľko odpadu tento segment vytvára, a začal prehodnocovať svoj prístup. Myšlienkou bolo vytvoriť ekologický obal, ktorý by bolo možné opätovne použiť opätovným naplnením vlákna. To však dávalo zmysel len vtedy, ak ľudia boli schopní a ochotní ponechať si krabicu dlhší čas. Cieľom bolo navrhnúť zážitok podobný Zippo, dizajn, ktorý dobre fungoval, vyzeral skvele a mohol ísť všade, čím sa z nápadu šetrného k životnému prostrediu stal obľúbený doplnok.

Ocenenie

O ocenení Železná cena A' Design Award

Twin Lotus Herbaliste Eco-friendly Pack Balenie Zubnej Nite je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od Twin Lotus Herbaliste Eco-friendly Pack Balenie Zubnej Nite sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si Twin Lotus Herbaliste Eco-friendly Pack Balenie Zubnej Nite zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti
The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
Rozmery a balenie
Width 59,6mm x Length 46,6mm x Height 22mm
Štítky
Green Design, FMCG Packaging, Herbaliste, Eco-friendly
Výrobná technológia
Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
Dizajnérska výzva
After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
Výskum
There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
Inšpirácia
Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
Trvanie projektu
The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
Pracovný postup
Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
Členovia tímu
Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon

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A' Design Award je medzinárodné odbornou porotou udeľované ocenenie za kvalitný dizajn. Zúčastnite sa súťaže A' Design Award a získajte príležitosť na meritokratické uznanie, slávu, prestíž a publicitu pre vašu prácu. Nominujte svoju prácu na A' Design Award a súťažte o vytúženú Cenu A' Design Prize.

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