Dizajn Pop Pop Návrh podujatia od dizajnéra Tist je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2020 Bronzová cena A' Design Award v súťažnej kategórii Podujatie.
BronzováPodujatie· 2020
Pop Pop Návrh podujatia
od Tist
Klient: Tist
Víťaz ocenenia Bronzová cena A' Design Award v kategórii Podujatie
Overený víťaz ocenenia
Overiť stav ocenenia pre #102112Dizajn
O dizajne Pop Pop Návrh podujatia
Pop Pop je zimný sezónny event design vytvorený pre osem bezcolných obchodov v Kórei. Projekt spája kultúrne prvky s maloobchodným priestorom, aby ponúkol viac než len nákupný zážitok. Téma Santovej dediny spája zimu, Vianoce a darčeky a pripomína vzácne chvíle z ciest. Ilustrácie postáv, zvierat a stromov sú spojené prekrývajúcimi sa líniami, takže obrazy možno čítať ako skladačku. Neónové flexibilné osvetlenie, akryl a fomex sa používajú na doplnenie farby a svetla do bieleho architektonického priestoru.
Ocenenie
O ocenení Bronzová cena A' Design Award
Pop Pop Návrh podujatia je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Pop Pop Návrh podujatia sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Pop Pop Návrh podujatia skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.
Za dizajnom
Tlačový kit
Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.
- Jedinečné vlastnosti
- It was a winter season project for the spatial experience design of Lotte Duty Free that combined cultural elements with retail space to deliver more than shopping experience. We suggested a story that reminds us of precious moments of travel with a seasonal space direction and product design for travel goods. The illustrations by Dutch artist Jordy Van Den Nieubdijk portrayed the winter in Santa Village. The illustrations represented the theme in an elaborate process like completing a picture with hundreds of puzzle pieces.
- Rozmery a balenie
- Neon-flex, Acrylic, Fomex / 8 Lotte Duty Free Shops in Korea
- Štítky
- Winter, Christmas, Jordy, Santa
- Výrobná technológia
- As all three-dimensional productions were linear, we grappled with how to express them. The neon-flex lights were designed to be attached or stand independently by using acrylic and fomex. We concentrated the technology on coloring the white architectural space with various colors and lights.
- Dizajnérska výzva
- The biggest challenge was to reconstruct the illustrations to fit the different spaces and interior designs of the eight stores. On top of the specified form, we tested and applied everything we could change including materials, size and more.
- Výskum
- Duty Free retail stores have distinct characteristics for the tendency of customer visit compared to the normal retail stores. They tend to make visits targeting a certain period of time (after making a trip reservation) irregularly. Design VMD must consider the decoration of the space and the image of the season together. In addition, we tried spatial experience design, which combined cultural elements with space to deliver more than just shopping experience.
- Inšpirácia
- We paid attention that the special purpose of shopping space of Duty Free Shop is where people visit for travel. The motif of Santa Village was an item that could include meanings of the winter, Christmas in the winter, and gifts altogether. The illustration style of the artist in a way like a puzzle helped to express new images.
- Trvanie projektu
- Nov 2018 ~ Jan 2019, 8 Lotte Duty Free Shops in Korea
- Pracovný postup
- The composition of images consisted of the characters holding gifts, animals and trees. However, the separating lines between the elements were connected or overlapped with each other and they provided a pleasure as if enjoying a puzzle. By recreating or separating various characters, a fresh and different joy was created at where the eyes of customers visiting the shop stayed. To ensure that customers who come to Duty Free Shops with the expectation of travel have greater expectation and enjoyment, the Duty Free Shop was designed to be another route to convey the travel experience.
- Členovia tímu
- TIST, Client : Lotte Duty Free and Illustrator : Jordy Van Den Nieubdijk
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