Wen Liu and Junyi Xiao ᱨᱮᱱᱟᱜ Cong Tai Baijiu ᱯᱨᱟᱭᱢᱟᱨᱤ ᱠᱟᱹᱢᱤ: ᱧᱩ ᱡᱤᱱᱤᱥ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2020 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2020
Cong Tai Baijiu ᱯᱨᱟᱭᱢᱟᱨᱤ ᱠᱟᱹᱢᱤ: ᱧᱩ ᱡᱤᱱᱤᱥ ᱯᱮᱠᱮᱡᱤᱝ
Wen Liu and Junyi Xiao ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: He Bei Han Dan Cong Tai Wine Business Co.,Ltd
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#88605 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Cong Tai Baijiu ᱯᱨᱟᱭᱢᱟᱨᱤ ᱠᱟᱹᱢᱤ: ᱧᱩ ᱡᱤᱱᱤᱥ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱠᱚᱝ ᱴᱟᱭ ᱵᱟᱭᱡᱤᱭᱩ ᱫᱚ ᱪᱮᱸᱜᱟᱲ ᱵᱚᱪᱷᱚᱨ ᱞᱟᱹᱜᱬᱤᱫ ᱚᱰᱚᱠ ᱟᱠᱟᱱ ᱢᱤᱫ ᱪᱤᱱᱟ ᱨᱮᱭᱟᱜ ᱧᱩ ᱞᱟᱹᱜᱬᱤᱫ ᱢᱤᱫ ᱥᱟᱸᱭᱛᱟᱹᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱱ ᱠᱟᱱᱟ ᱾ ᱢᱩᱬᱩᱫ ᱨᱮᱭᱟᱜ ᱛᱮᱭᱟᱨ ᱫᱚ ᱯᱩᱨᱟᱹᱱ ᱪᱤᱱᱟ ᱥᱮᱸᱫᱨᱟ ᱚᱰᱚᱠ ᱨᱮᱭᱟᱜ ᱫᱩᱭᱟᱹᱨ ᱥᱟᱶ ᱦᱟᱛᱟᱣ ᱠᱚ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱪᱮᱸᱜᱟᱲ ᱫᱚ ᱵᱚᱪᱷᱚᱨ ᱡᱷᱤᱡ ᱟᱰᱟᱜ ᱢᱟᱦᱟᱸ ᱡᱟᱱᱣᱟᱨ ᱞᱮᱠᱟᱛᱮ ᱩᱫᱩᱜᱚᱜ ᱠᱟᱱᱟ ᱾ ᱵᱷᱤᱛᱨᱤ ᱨᱮᱭᱟᱜ ᱞᱮᱵᱮᱞ ᱫᱚ ᱪᱮᱸᱜᱟᱲ ᱟᱨ ᱴᱟᱠᱟ ᱨᱮᱭᱟᱜ ᱛᱮᱭᱟᱨ ᱠᱚ ᱢᱮᱥᱟᱣ ᱠᱟᱛᱮ ᱫᱷᱟᱱ ᱟᱨ ᱵᱷᱟᱹᱜ ᱧᱟᱢ ᱨᱮᱭᱟᱜ ᱟᱨᱡᱟᱣ ᱮᱢᱟᱜ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱨᱤᱝ ᱫᱚ ᱡᱩᱨᱩ ᱡᱩᱨᱩ ᱠᱟᱹᱢᱤ ᱞᱟᱹᱜᱬᱤᱫ ᱢᱟᱨᱥᱟᱞ ᱛᱮᱭᱟᱨ ᱵᱮᱵᱷᱟᱨ ᱠᱚ ᱠᱟᱱᱟ ᱾ ᱵᱚᱛᱚᱞ ᱫᱚ ᱢᱟᱨᱵᱮᱞ ᱴᱮᱠᱥᱪᱟᱨ ᱥᱟᱶ ᱥᱮᱨᱟᱢᱤᱠ ᱛᱮ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱟᱨ ᱫᱟᱜ ᱴᱨᱟᱱᱥᱯᱷᱟᱨ ᱯᱨᱤᱱᱴᱤᱝ ᱛᱮ ᱯᱩᱨᱟᱹᱣ ᱠᱟᱱᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Cong Tai Baijiu ᱯᱨᱟᱭᱢᱟᱨᱤ ᱠᱟᱹᱢᱤ: ᱧᱩ ᱡᱤᱱᱤᱥ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Cong Tai Baijiu ᱯᱨᱟᱭᱢᱟᱨᱤ ᱠᱟᱹᱢᱤ: ᱧᱩ ᱡᱤᱱᱤᱥ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- To welcome and also to remind people of the coming year of rat in 2020, the designers hereby design a zodiac baijiu with commemorative value. Additionally, the design transfers a memorable meaning for this coming rat year.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- The packaging box size is 160mm in length, 130mm in width and 320mm in height.
- ᱴᱮᱜ ᱠᱚ
- Illustration, Craft, Zodiac Baijiu，Chinese Culture, Rat
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The material of the bottle is made of ceramic. The design uses the technology of water transfer printing.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The idea of changing an image of the rat as an anthropomorphic figure in the design is to break the traditional impression of the image of the rat. In this case, this image can be better accepted and spread.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- In order to greet the coming Chinese rat year, the designers hereby design a product packaging design with a commemorative value specially. The outcome of design style and direction is from researching and understanding the rat.
- ᱯᱨᱮᱨᱚᱱᱟ
- The inspiration of the main design of the product is a style of a catch on a Chinese ancient architecture door. It implies that the rat is the first zodiac that opens the door of Chinese year. Moreover the internal side of the design which blends in the form of rat and coin suggests the meaning of wealthy and auspicious. While the external side applies the radiant effect to create a lively atmosphere. The using material of the design bottle is a marble ceramic to presents Chinese characteristics.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in March 2019 and finished in April 2019 in Shenzhen.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- For better conveying Chinese traditional culture to the world completely and encouraging people to love Chinese culture in a deeper meaning.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Designer：Wen Liu
Designer：Junyi Xiao
Designer：Huimin Gong
Designer：Weijie Kang - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Image #1: Creator Wen Liu, Cong Tai Baijiu, 2019.
Image #1: Creator Junyi Xiao, Cong Tai Baijiu, 2019.
Image #1: Creator Weijie Kang, Cong Ta Baijiui, 2019.
Image #1: Illustrator Huimin Gong, Cong Tai Baijiu, 2019.
ᱥᱯᱚᱱᱥᱚᱨᱰ
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ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
