Efsane Selin Erdogan ᱨᱮᱱᱟᱜ Dreams ᱮᱱᱮᱡ ᱛᱟᱥ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2026 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2026
Dreams ᱮᱱᱮᱡ ᱛᱟᱥ
Efsane Selin Erdogan ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Studioefs
ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#173381 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Dreams ᱮᱱᱮᱡ ᱛᱟᱥ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱰᱨᱤᱢᱥ ᱫᱚ ᱢᱤᱫ ᱥᱮᱱᱮᱛ ᱞᱮᱠᱟᱱ ᱮᱱᱮᱡ ᱛᱟᱥ ᱨᱮᱭᱟᱜ ᱰᱮᱠ ᱠᱟᱱᱟ ᱚᱠᱟ ᱫᱚ ᱧᱮᱞᱚᱜ ᱠᱟᱦᱟᱱᱤ ᱦᱚᱛᱮᱛᱮ ᱚᱲᱟᱜ ᱛᱮᱭᱟᱨ ᱠᱚᱞᱟ ᱟᱨ ᱠᱟᱨᱤᱜᱟᱨᱤ ᱛᱟᱞᱟᱨᱮ ᱥᱟᱹᱜᱟᱹᱭ ᱮ ᱯᱟᱱᱛᱮᱭᱟ᱾ ᱡᱷᱚᱛᱚ ᱛᱟᱥ ᱨᱮ ᱢᱤᱫ ᱛᱮᱭᱟᱨᱤᱭᱟᱹ ᱦᱚᱲ ᱮ ᱩᱫᱩᱜᱚᱜᱼᱟ ᱟᱨ ᱩᱭᱦᱟᱹᱨ ᱫᱚ ᱚᱠᱟ ᱞᱮᱠᱟ ᱟᱭᱢᱟ ᱥᱮᱬᱟ ᱛᱮ ᱪᱟᱞᱟᱜᱼᱟ ᱚᱱᱟ ᱮ ᱩᱫᱩᱜᱼᱟ᱾ ᱱᱚᱶᱟ ᱰᱮᱠ ᱫᱚ ᱮᱱᱮᱡ, ᱥᱮᱪᱮᱫ ᱟᱨ ᱩᱫᱩᱜ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱯᱩᱭᱞᱩ ᱥᱚᱥᱠᱚᱨᱚᱬ ᱨᱮ ᱞᱮ ᱠᱚᱨᱵᱩᱡᱤᱭᱮ, ᱞᱩᱰᱣᱤᱜ ᱢᱤᱥ ᱵᱷᱟᱱ ᱫᱮᱨ ᱨᱚᱦᱮ, ᱨᱮᱱᱮ ᱢᱟᱜᱨᱤᱛ ᱟᱨ ᱥᱟᱞᱵᱟᱰᱚᱨ ᱰᱟᱞᱤ ᱢᱮᱱᱟᱜ ᱠᱚᱣᱟ, ᱚᱠᱟᱨᱮ ᱢᱚᱰᱚᱨᱱᱤᱥᱴ ᱚᱲᱟᱜ ᱛᱮᱭᱟᱨ ᱠᱚᱞᱟ ᱟᱨ ᱥᱚᱨᱨᱤᱭᱟᱞᱤᱥᱴ ᱠᱟᱨᱤᱜᱟᱨᱤ ᱢᱮᱥᱟ ᱟᱠᱟᱱᱟ᱾ ᱕᱒ ᱜᱚᱴᱟᱝ ᱛᱟᱥ ᱫᱚ ᱓᱐᱐ ᱡᱤ.ᱮᱥ.ᱮᱢ ᱠᱟᱨᱵᱚᱱ ᱠᱚᱨ ᱠᱟᱜᱚᱡᱽ ᱨᱮ ᱚᱯᱥᱮᱴ ᱪᱷᱟᱯᱟ ᱟᱠᱟᱱᱟ ᱟᱨ ᱢᱤᱫ ᱢᱤᱫ ᱛᱮ ᱰᱟᱭ ᱠᱚᱴ ᱟᱠᱟᱱᱟ᱾ ᱵᱟᱠᱥᱟ ᱫᱚ ᱠᱮᱴᱮᱡ ᱠᱟᱨᱰᱵᱚᱨᱰ ᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱟᱨ ᱴᱮᱠᱥᱪᱚᱨ ᱠᱟᱜᱚᱡᱽ ᱛᱮ ᱜᱚᱲᱦᱚᱱ ᱟᱠᱟᱱᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Dreams ᱮᱱᱮᱡ ᱛᱟᱥ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Dreams ᱮᱱᱮᱡ ᱛᱟᱥ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Dreams Playing Card is a conceptual deck that unites architecture and art two refined expressions of imagination. Each card reintroduces a pioneering figure through visual storytelling, inviting users to explore how imagination evolves across disciplines. Designed as a multidisciplinary experience, the deck blends cultural heritage, play, and interaction into a design object that is made to be played, learned from, and displayed.The first edition features Le Corbusier, Mies van der Rohe, Rene Magritte, and Salvador Dali, where rational modernism meets surrealist imagination in a playful dialog.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Deck Content: 52 cards
Card Size: 73 × 103 mm
Card Material: 300 gsm Koehler carbon core premium playing card paper
Promotional Booklet: 98 pages, A6 size (10.5 × 14.8 cm)
Box Dimensions: 18.2 × 14.4 cm
Color Variants: Available in 3 color options
Print Finish: High-durability, non-transparent matte surface - ᱴᱮᱜ ᱠᱚ
- playing cards, architect, artist, cultural memory, multidisciplinary, narrative design, storytelling deck, play, learn, display, collectible series, playful learning
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The cards are printed on 300 gsm carbon core playing card paper by Koehler, a premium German brand known for its high opacity and durability. This material is commonly used in professional grade decks for its flexibility and non transparency. Produced using offset printing, each card is individually die cut. The box is made from rigid cardboard and wrapped in custom designed textured paper for a refined finish.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The main challenge was to create a concept that contributes to collective memory through design. I observed short attention spans and explored learning through play for adults. Another challenge was curating iconic figures with strong contrasts like modern architecture and surrealism. Ensuring long-lasting paper quality was also critical. These very challenges ultimately defined the project’s originality.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- The research began with imagining the artists and architects of the Bauhaus era as friends, even though they did not live in the same period. Based on the principles of art, craft, and architecture from that time, the process involved exploring their most significant projects and symbols from their lives through collage techniques. This approach helped us understand their creative processes and shape the design of Dreams Playing Cards.
- ᱯᱨᱮᱨᱚᱱᱟ
- Dreams Playing Cards was born from a desire to make the memory of architecture and art more accessible and interactive. The project aims to build a contrasting dialogue between the rational minds of architects like Le Corbusier and Mies van der Rohe, and the surreal visions of artists like Salvador Dali and Rene Magritte placing the transformative power of imagination at its core. It offers a collectible experience where thought turns into play and visual narrative.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project began in November 2024 in Izmir, Turkey, and was launched for sale in April 2025. It combines architects and artists with collectible design to create an interactive and educational experience.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- The Dreams Playing Cards deck is designed for both intellectual and tactile engagement. Users interact with the deck card by card, discovering characters that bridge art and architecture. The experience encourages users to reflect on each card's symbolism, engage in conversations, and learn through play. The cards foster deeper exploration of cultural memory and creative imagination, turning the act of learning into an interactive, shareable, and enjoyable experience.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Efsane Selin Erdogan
Ismail Sertac Yılmaz
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
