Jeff Wu ᱨᱮᱱᱟᱜ Grace Flow Protein Boost Primary Function: ᱡᱚᱴᱚ ᱫᱚᱨᱮᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2025 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱯᱮᱠᱮᱡᱤᱝ· 2025
Grace Flow Protein Boost Primary Function: ᱡᱚᱴᱚ ᱫᱚᱨᱮᱭ ᱯᱮᱠᱮᱡᱤᱝ
Jeff Wu ᱞᱮᱠᱟᱛᱮ
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#164480 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Grace Flow Protein Boost Primary Function: ᱡᱚᱴᱚ ᱫᱚᱨᱮᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
Book Text: Grace Flow Protein Boost ᱢᱮᱱᱠᱷᱟᱱ ᱢᱤᱫ ᱡᱚᱴᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱢᱤᱫ ᱡᱟᱹᱥᱴᱤ ᱯᱨᱳᱴᱤᱱ ᱠᱟᱹᱢᱤᱭᱟᱹ ᱡᱚᱴᱚ ᱞᱟᱹᱜᱤᱫ ᱡᱟᱦᱟᱸ ᱱᱚᱶᱟ ᱫᱟᱲᱮᱭᱟᱜ ᱴᱷᱮᱴ ᱠᱚᱨᱮᱭᱟᱜ ᱟᱨᱦᱚᱸ ᱩᱛᱩᱨ ᱠᱚ ᱛᱩᱭᱩᱠᱟᱱᱟ ᱠᱟᱛᱮ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟᱭ ᱾ ᱱᱚᱶᱟ ᱞᱤᱠᱩᱰ ᱯᱨᱳᱴᱤᱱ ᱮᱢ ᱡᱩᱲᱟᱹᱣ ᱠᱟᱛᱮ ᱠᱷᱩᱞᱟᱹ ᱟᱨ ᱡᱚᱢ ᱞᱮᱠᱷᱟ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ, ᱯᱨᱳᱴᱤᱱ ᱯᱟᱣᱰᱟᱨ ᱞᱟᱹᱜᱤᱫ ᱡᱟᱦᱟᱸ ᱢᱤᱥᱤᱝ ᱫᱚᱨᱠᱟᱨ ᱠᱟᱱᱟ ᱩᱱᱩᱫ ᱵᱟᱝ ᱢᱮᱱᱟᱜᱼᱟ ᱾ ᱢᱩᱲᱩᱛ ᱫᱮᱠᱷᱟᱣ ᱨᱮᱭᱟᱜ ᱠᱟᱹᱴᱷᱤ ᱛᱟᱹᱞᱟ ᱛᱮ ᱚᱰᱳᱠ ᱦᱟᱹᱨᱟᱹ (Chinese character) ᱨᱮᱭᱟᱜ ᱠᱩᱞ (cool) ᱚᱲᱟᱜ ᱞᱮᱠᱷᱟ, ᱵᱨᱟᱸᱰ ᱧᱩᱛᱩᱢ ᱞᱮᱴᱤᱱ ᱚᱰᱳᱠ ᱨᱮ ᱚᱞ ᱮᱢ ᱡᱩᱲᱟᱹᱣ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱵᱟᱨ ᱠᱩᱲᱤᱡᱚᱜᱟ ᱢᱤᱫ ᱠᱚ ᱥᱴᱨᱳᱠ ᱦᱟᱹᱴᱤᱝ ᱠᱟᱛᱮ ᱢᱮᱱᱟᱜᱼᱟ ᱾ ᱡᱚᱴᱚ ᱨᱮᱭᱟᱜ ᱴᱩᱴᱤ ᱰᱟᱸᱰᱟ ᱠᱟᱛᱮ ᱦᱮᱸᱫᱮᱱ ᱮᱢ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱨᱚᱝ ᱧᱮᱞ ᱞᱮᱠᱟᱱ ᱠᱚ ᱛᱮ ᱚᱱᱟ ᱨᱮᱭᱟᱜ ᱥᱳᱣᱟᱫ (flavor) ᱠᱚ ᱩᱫᱩᱜ ᱮᱢ ᱮᱫᱟ ᱾ ᱡᱚᱴᱚ ᱫᱚ PET ᱛᱮᱭᱟᱨ ᱠᱟᱛᱮ ᱥᱴᱨᱮᱪ ᱵᱞᱳ ᱢᱚᱞᱰᱤᱝ ᱛᱟᱦᱮᱸᱱ ᱛᱮ ᱵᱟᱹᱱᱟᱣ ᱠᱟᱱᱟ, ᱟᱨ ᱢᱮᱴᱟᱞ ᱨᱚᱝ ᱫᱚᱦᱚ ᱦᱤᱴ ᱥᱨᱤᱸᱠ ᱯᱷᱤᱞᱢ ᱛᱮ ᱡᱚᱴᱚ ᱨᱮᱭᱟᱜ ᱛᱮᱦᱮᱸᱸ ᱟᱹᱰᱤ ᱛᱚᱵᱮ ᱠᱟᱱᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Grace Flow Protein Boost Primary Function: ᱡᱚᱴᱚ ᱫᱚᱨᱮᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Grace Flow Protein Boost Primary Function: ᱡᱚᱴᱚ ᱫᱚᱨᱮᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- 1/2length：186.35mm
surface area：28725mm2
stability angle：18.67°
gravity center：69.4mm - ᱴᱮᱜ ᱠᱚ
- GraceFlow Protein Boost
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form. - ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence. - ᱜᱚᱵᱮᱥᱚᱱᱟ
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- ᱯᱨᱮᱨᱚᱱᱟ
- For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted. - ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Design agency:Beijing Perfect Point Design
Design Director：Jeff Wu
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
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ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
