Evan Chen, Lei Zhang and Tian Dong ᱨᱮᱱᱟᱜ Qiong Niang Baijiu ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2022 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱯᱮᱠᱮᱡᱤᱝ· 2022
Qiong Niang Baijiu ᱯᱮᱠᱮᱡᱤᱝ
Evan Chen, Lei Zhang and Tian Dong ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Lascaux Design Institute Inc.
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#133243 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Qiong Niang Baijiu ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱩᱱᱠᱩ ᱜᱷᱚᱱᱴᱟ ᱟᱨ ᱰᱷᱳᱞ ᱴᱟᱣᱟᱨ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱠᱤᱭᱳᱝᱞᱟᱭ ᱨᱮᱱᱟᱜ ᱥᱚᱝ ᱥᱚᱛᱮ ᱩᱫᱩᱜᱚᱜ ᱠᱟᱱᱟ, ᱟᱨ ᱠᱤᱭᱳᱝᱞᱟᱭ ᱨᱮᱱᱟᱜ ᱱᱚᱠᱥᱟ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱨᱮᱱᱟᱜ ᱢᱩᱬᱩᱛ ᱪᱤᱛᱟᱹᱨ ᱨᱮ ᱥᱮᱞᱮᱫ ᱠᱮᱫᱼᱟ ᱚᱠᱚᱭ ᱟᱵᱽᱥᱴᱨᱟᱠᱴ ᱜᱨᱟᱯᱷᱤᱠᱥ ᱞᱮᱠᱟᱛᱮ ᱚᱞ ᱠᱟᱛᱮ᱾ ᱠᱤᱭᱳᱝᱞᱟᱭ ᱨᱮᱱᱟᱜ ᱢᱟᱨᱟᱝ ᱵᱩᱨᱩ ᱠᱚ ᱫᱚ ᱠᱤᱭᱳᱝᱞᱟᱭ ᱨᱮᱱ ᱦᱚᱲ ᱟᱨ ᱞᱟᱠᱪᱟᱨ ᱠᱚ ᱦᱟᱨᱟ ᱵᱩᱨᱩ ᱠᱮᱫ ᱠᱚᱣᱟ ᱟᱨ ᱠᱤᱭᱳᱝᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱞᱟᱹᱠᱛᱤᱭᱟᱱ ᱢᱟᱫᱷᱚᱢ ᱠᱟᱱᱟ᱾ ᱩᱱᱠᱩᱣᱟᱜ ᱵᱚᱛᱚᱞ ᱞᱮᱵᱮᱞ ᱰᱤᱡᱟᱭᱤᱱ ᱨᱮ, ᱟᱵᱽᱥᱴᱨᱟᱠᱴ ᱜᱨᱟᱯᱷᱤᱠᱥ ᱠᱚ ᱫᱚ ᱯᱟᱛᱚᱞ ᱵᱤᱥᱮᱥ ᱠᱟᱜᱚᱡᱽ ᱨᱮ ᱵᱟᱨ ᱫᱷᱟᱣ ᱥᱩᱯᱚᱨᱤᱢᱯᱚᱡᱽ ᱦᱩᱭ ᱟᱠᱟᱱᱟ, ᱵᱚᱛᱚᱞ ᱟᱨ ᱫᱟᱹᱠᱟ ᱤᱱᱰᱟᱥᱴᱨᱤ ᱞᱮᱠᱟᱛᱮ ᱩᱡᱟᱹᱲ ᱪᱷᱟᱹᱱᱤ ᱠᱟᱛᱮ ᱠᱤᱭᱳᱝᱞᱟᱭ ᱨᱮᱱᱟᱜ ᱴᱤᱭᱟᱱᱴᱟᱭ ᱵᱩᱨᱩ ᱠᱚᱣᱟᱜ ᱪᱤᱛᱟᱹᱨ ᱛᱮᱭᱟᱨᱚᱜᱼᱟ, ᱡᱟᱦᱟᱸ ᱥᱩᱯᱚᱨᱤᱢᱯᱚᱡᱽ ᱠᱟᱛᱮ ᱱᱚᱶᱟ ᱥᱟᱶᱦᱮᱫᱤᱭᱟᱹ ᱵᱷᱟᱨ ᱮ ᱥᱮᱞᱮᱫ ᱮᱫᱼᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Qiong Niang Baijiu ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Qiong Niang Baijiu ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Qiong wine, a National Geographical Indication product of China. The local mountain, water and climate conditions, situated at the eastern foot of the Hengduan Mountains, have created a cliff valley microclimate - the air is warm and humid with little flow, which is conducive to the reproduction of winemaking micro-organisms, and the local glacial meltwater, rich in potassium and strontium, is a raw material for winemaking, this wine is soft and mellow, sweet and refreshing.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- The size is 210mm*80mm*80mm。
- ᱴᱮᱜ ᱠᱚ
- logo,packaging,illustrations,graphics,aggs,Lascaux Design,baijiu
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The abstract graphic representation of Qionglai's layered mountains is repeatedly overlaid using thin special paper, with light filtering through the bottle and the wine industry to create the image of Qionglai's local Tiantai Mountains, and the overlap also adds to its cultural weight.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- Thickness considerations for layers of paper are complex and they need to address the issue of print and whether the paper thickness is translucent.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- The mountains of Qionglai have nurtured the people and culture of Qionglai, and are carriers of Qionglai. The Qionglai Bell and Drum Tower, the Hulan Pagoda and the map of Qionglai are abstractly drawn and incorporated into the main image of the packaging. The victory of the mountains is as much about the mountains as it is about the water.
- ᱯᱨᱮᱨᱚᱱᱟ
- The mountains are as much about the water as they are about the mountains; the mountains in Qionglai nurture the people and culture of Qionglai, and are an carrier of Qionglai. The abstract graphics are repeatedly overlapped using thin special paper, and the light shines through the bottle and the wine industry, creating the image of Qionglai's local Tiantai Mountains, and the overlap adds to its cultural weight.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- This project is being completed in Suzhou and is due to be completed in October 2021.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- When the consumer touches the bottle, the layers of the label have a special texture and feel of texture.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- LeiZhang
EvanChen
TianDong
ZimingGuo
SuhengYao
FanZhang
MinFang
ZhaohuiYang
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ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
