Sxdesign ᱨᱮᱱᱟᱜ Mamba Chiliast ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱵᱽᱨᱟᱱᱰ ᱯᱟᱹᱨᱥᱟᱞ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2022 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱜᱨᱟᱯᱷᱤᱠ· 2022
Mamba Chiliast ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱵᱽᱨᱟᱱᱰ ᱯᱟᱹᱨᱥᱟᱞ
Sxdesign ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: MC basketball community
ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#131771 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Mamba Chiliast ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱵᱽᱨᱟᱱᱰ ᱯᱟᱹᱨᱥᱟᱞ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱢᱟᱢᱵᱟ ᱪᱤᱞᱤᱟᱥᱴ ᱫᱚ ᱢᱟᱢᱵᱟ ᱢᱮᱱᱴᱟᱞᱤᱴᱤ ᱨᱮᱭᱟᱜ ᱯᱟᱨᱥᱟᱞᱠᱤᱭᱟᱹ ᱠᱚ ᱫᱟᱨᱟᱭ ᱛᱮ ᱛᱮᱭᱟᱨ ᱮᱱ ᱵᱟ�skᱮᱴᱵᱚᱞ ᱠᱚᱢᱩᱱᱤᱴᱤ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱ ᱢᱤᱫ ᱵᱽᱨᱟᱱᱰ ᱯᱟᱹᱨᱥᱟᱞ ᱠᱟᱱᱟ। ᱱᱚᱶᱟ ᱯᱟᱹᱨᱥᱟᱞ ᱫᱚ ᱵᱟ�skᱮᱴᱵᱚᱞ ᱠᱟᱹᱢᱤ ᱦᱚᱨᱟ ᱛᱮ ᱢᱮᱢᱵᱟᱨ ᱠᱚ ᱢᱤᱫᱛᱟᱲᱮ ᱡᱟᱶᱨᱟ ᱠᱚ ᱟᱨ ᱩᱱᱠᱩᱣᱟᱜ ᱢᱚᱬᱮ ᱛᱟᱦᱮᱸᱱ, ᱟᱹᱬᱟᱹ ᱟᱨ ᱟᱞᱜᱟ ᱮᱢᱟᱜ ᱠᱟᱱᱟ। ᱞᱚᱜᱚ ᱫᱚ ᱢᱤᱫ ᱦᱮᱠᱥᱟᱜᱽᱨᱟᱢ ᱨᱮᱭᱟᱜ ᱥᱟᱠᱟᱢ ᱮᱢ ᱨᱮᱭᱟᱜ ᱰᱷᱟᱺᱪᱟ ᱞᱮᱠᱟ ᱵᱮᱵᱷᱟᱨᱚᱜ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ M ᱟᱨ C ᱟᱹᱠᱷᱚᱨ ᱢᱤᱫᱛᱮ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ। ᱵᱮᱵᱷᱟᱨ ᱛᱟᱞᱟᱨᱮ ᱫᱚᱦᱚ ᱟᱠᱟᱱ ᱢᱤᱫ ᱢᱮᱫ ᱫᱚ ᱢᱟᱢᱵᱟ ᱠᱚ ᱩᱫᱩᱜ ᱠᱟᱱᱟ। ᱦᱮᱠᱥᱟᱜᱽᱨᱟᱢ ᱫᱚ ᱯᱟᱹᱛᱭᱟᱹᱣ, ᱥᱚᱸᱜᱚᱴᱷᱚᱱ ᱟᱨ ᱡᱚᱨ ᱨᱮᱭᱟᱜ ᱢᱤᱫᱛᱟᱲᱮ ᱡᱟᱶᱨᱟ ᱟᱠᱟᱱ ᱥᱟᱸᱦᱮᱪ ᱠᱚ ᱢᱚᱱᱮ ᱟᱠᱚᱛᱟᱜ ᱠᱟᱱᱟ। ᱞᱚᱜᱚ ᱫᱚ ᱡᱟᱹᱛᱤ ᱡᱟᱹᱛᱤ ᱢᱟᱯ ᱨᱮ ᱪᱷᱟᱯᱟ, ᱛᱩᱱᱟᱹᱣ ᱟᱨ ᱤᱱᱡᱮᱠᱥᱚᱱ ᱢᱚᱞᱰ ᱦᱚᱸ ᱫᱟᱲᱮᱭᱟᱜ ᱟ।
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Mamba Chiliast ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱵᱽᱨᱟᱱᱰ ᱯᱟᱹᱨᱥᱟᱞ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Mamba Chiliast ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱵᱽᱨᱟᱱᱰ ᱯᱟᱹᱨᱥᱟᱞ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Mamba Chiliast (MC) is a basketball community for Kobe Bryant’s fans who believe in the Mamba Mentality. It organizes fans through basketball activities and provide fans with a sense of belonging, pride and distinction. Different from other brands, MC wants to tell their users that we are sharing a common belief and we are a group through the delivery of the sense of religion and power. The use of elements in the brand is reminiscent of these feelings, and makes the brand unique.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- It can be printed, sewed or injection molded in a variety of sizes
- ᱴᱮᱜ ᱠᱚ
- brand identity, logo, branding, mamba, basketball
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The logo is combined to the shape of hexagram, so most of the details are in its proportions. However, the foot of m is slightly protruding from the figure, in order to compensate for the visual deviation and make the logo more stable as a whole.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- To appeal to and attract Kobe fans without the use of basketball elements.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- We believe that using people's collective memory in the communication process can not only improve communication efficiency, but also stimulate more emotional feelings. Through long-term communication, the hexagram symbol builds up a collective memory of the image about religion, organization, energy, etc. in people's minds.
- ᱯᱨᱮᱨᱚᱱᱟ
- The logo uses the shape of hexagram as the visual framework, and the letters M and C in it combine to form the shape. This design intuitively calls people's collective memory and conveys comprehensive feelings about religion, organization, and energy.
The eye of Mamba in the Logo, as the visual center, lights up the visual framework of the logo. The eye, representing the Mamba, serves as a reminder that fans' thoughts and deeds are always seen by their hero. This design is reminiscent of 'the eye of providence' and calls more people's collective memory. - ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in August 2021 and finished in November 2021 in Beijing, China.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Powerful visual signals, it distinctly symbolizes the fan community
It conveys the passion, resilience and bravery of the Mamba Mentality - ᱯᱮᱴᱮᱱᱴ ᱠᱚ
- Sxdesign
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Xu Chen
Rong Zhang
Fangbo Wu
Hao Huang
Qian Hao
Beibei Liu
Yingfei Sun
Tianshu Liu
Haining Jiang
Shulong Li
Zhihuan Yuan
Mingjie Zhang
Yan Liu - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Sxdesign
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾